At a Glance
- Tasks: Drive growth by creating engaging marketing campaigns and identifying key business opportunities.
- Company: Join Absurd, a dynamic company solving complex problems through innovative design and software.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Be part of a team that values creativity and strategic thinking to drive success.
- Why this job: Make a real impact in a fast-paced environment while collaborating with creative minds.
- Qualifications: Experience in marketing or business development, strong communication skills, and a data-driven mindset.
The predicted salary is between 40000 - 50000 £ per year.
At Absurd, we help organisations solve complex problems through strategic design, product thinking and software development. We work with ambitious businesses to create digital products, improve customer experiences and unlock measurable commercial value. Our clients range from fast-growing businesses to large enterprises, and our work spans strategy, service design, UX, software engineering, experimentation and optimisation.
The Role
This is a hybrid role combining account-based marketing, outbound business development and growth marketing. You’ll be responsible for identifying high-value target accounts, creating campaigns that engage decision-makers and generating qualified opportunities for our leadership team. You’ll own the entire top-of-funnel process, from account selection and messaging through to campaign execution, reporting and opportunity handover.
What You’ll Do
- Develop and execute account-based marketing strategies targeting key sectors and organisations
- Build and manage target account lists using data and market insight
- Research decision-makers and identify buying triggers
- Create and manage multi-channel outreach campaigns across email, LinkedIn, events and partnerships
- Write and refine campaign messaging, outreach sequences and supporting content
- Manage outbound and CRM platforms to ensure accurate reporting and pipeline visibility
- Coordinate webinars, events and thought leadership initiatives
- Track campaign performance and continuously optimise messaging, channels and targeting
- Qualify opportunities and coordinate discovery sessions with the leadership team
- Work closely with strategy, design and engineering teams to develop propositions and case studies
What We’re Looking For
- Experience in account-based marketing, growth marketing, business development or demand generation within a digital agency, consultancy or technology business
- Strong understanding of outbound prospecting and multi-channel campaigns
- Experience using CRM, sales engagement and prospecting tools
- Excellent writing and communication skills
- Strong commercial awareness and the ability to understand complex business challenges
- Highly organised and comfortable working independently
- A data-driven mindset with experience measuring campaign performance and pipeline impact
Bonus Points For
- Experience selling or marketing digital products, software development, UX or transformation services
- An existing network within digital, product or technology communities
Success Looks Like
- A predictable pipeline of qualified opportunities
- Increased awareness of Absurd among target accounts
- Improved engagement with decision-makers
- Measurable contribution to new business revenue
If you enjoy combining strategy, creativity and commercial thinking to drive growth, we’d love to hear from you.
Business Development Manager in Wilmslow employer: Absurd
At Absurd, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. As a Business Development Manager, you'll benefit from our commitment to employee growth through tailored development programmes and the opportunity to work with a diverse range of ambitious clients across the UK. Our hybrid working model promotes flexibility, allowing you to balance your professional and personal life while contributing to meaningful projects that drive real impact.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager in Wilmslow
✨Get to Grips with Data Visualisation Tools
If you're aiming for a full-time role in business intelligence, brush up on your skills with popular data visualisation tools like Tableau or Power BI. Showcasing projects where you've transformed raw data into clear visual insights can give you a real edge.
✨Join Local Business Intelligence Meetups
Look for local business intelligence meetups or analytics conferences in your area. These events are not just great for learning but also for networking with industry professionals who could lead you to opportunities at companies like Absurd!
✨Engage with Online BI Communities
Join online forums or communities focused on business intelligence—think LinkedIn groups, Reddit threads, or even dedicated Slack channels. Engage actively by sharing your insights and asking questions; this can help you build visibility and connect with potential employers.
✨Leverage Your University’s Career Support
If you're a recent graduate, definitely tap into your university's career services. Many have connections with companies in need of full-time BI specialists, and they can guide you on how to pitch yourself effectively—don't miss out on that!
We think you need these skills to ace Business Development Manager in Wilmslow
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at Absurd, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at Absurd
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with Absurd’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
