Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create and launch monthly campaigns to boost automotive sales and monitor market trends.
- Company: Join a leading automotive firm focused on innovation and strategic growth.
- Benefits: Competitive salary, dynamic office environment, and opportunities for professional development.
- Why this job: Make a real impact in the automotive sector with your campaign expertise.
- Qualifications: Experience in automotive operations and a knack for data-driven decision making.
- Other info: Collaborative team culture with room for career advancement.
The predicted salary is between 36000 - 60000 £ per year.
Are you experienced in campaign execution, data-driven decision making and commercial alignment within the automotive sector? My client is seeking a Tactical Campaigns Manager to develop, refine and deploy monthly tactical offers while closely monitoring competitive activity and dealer input. If you excel at coordinating cross-functional initiatives and optimising campaign performance, this role offers the perfect opportunity to make a strategic impact.
Salary: Competitive - depending on experience and current salary
Location: London
Work Style: Office-based
Language: English
Key Responsibilities
- Create, propose and release monthly finance and tactical campaigns designed to stimulate sales.
- Gather feedback from retailers and track competitor finance activity to support continuous improvement.
- Lead quarterly performance reviews and recommend adjustments based on insights.
- Collaborate on volume planning to align campaigns with opportunities and stock levels.
- Support product teams with pricing exercises and customer insight activities.
- Oversee communication of offers across digital and print channels.
- Conduct structured testing with retailers and customers to refine processes and campaign structures.
- Support additional business requirements where necessary.
Requirements
- Extensive experience in automotive commercial operations, ideally within an OEM environment.
- Background in tactical or finance-led campaign activity with proven impact on vehicle sales.
- Strong understanding of retail consumer finance.
- Experience across core campaign management responsibilities.
- Relevant qualification desirable.
- Commercially minded with strong drive to deliver results.
Tactical Campaigns Manager - AUTOMOTIVE employer: ABL
Contact Detail:
ABL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Tactical Campaigns Manager - AUTOMOTIVE
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend automotive events, and engage on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that Tactical Campaigns Manager role.
✨Tip Number 2
Showcase your campaign execution skills in interviews. Prepare examples of how you've optimised campaigns in the past, especially in the automotive sector. We want to see your data-driven decision-making in action!
✨Tip Number 3
Don’t forget to research the company thoroughly! Understand their current campaigns and competitive landscape. This will help us tailor your discussions and show them you’re genuinely interested in making a strategic impact.
✨Tip Number 4
Apply through our website for a smoother process! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Tactical Campaigns Manager - AUTOMOTIVE
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Tactical Campaigns Manager. Highlight your experience in campaign execution and any data-driven decision-making you've done in the automotive sector. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've optimised campaign performance or collaborated on cross-functional initiatives in the past. We love a good story!
Showcase Your Achievements: Don't just list your responsibilities; showcase your achievements! Use numbers and metrics to demonstrate the impact of your work, especially in terms of sales stimulation and campaign success. We appreciate candidates who can quantify their contributions.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it's super easy to do!
How to prepare for a job interview at ABL
✨Know Your Campaigns
Make sure you’re well-versed in the latest trends and strategies in automotive campaigns. Research successful campaigns from competitors and be ready to discuss how you can bring similar or improved tactics to the table.
✨Data is Your Best Friend
Since this role involves data-driven decision making, brush up on your analytical skills. Be prepared to talk about how you've used data to optimise campaign performance in the past and how you plan to do so in this role.
✨Collaboration is Key
This position requires cross-functional coordination, so think of examples where you’ve successfully collaborated with different teams. Highlight your communication skills and how they’ve helped you align campaigns with business objectives.
✨Feedback Loop
Emphasise your experience in gathering feedback from retailers and using it to refine campaigns. Prepare to discuss specific instances where feedback led to significant improvements in campaign execution.
