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- Tasks: Train and coach dealership staff to enhance sales skills and customer experience.
- Company: Fast-growing automotive brand making waves in the UK market.
- Benefits: Competitive salary, hands-on training experience, and travel opportunities.
- Why this job: Shape the future of automotive sales while working in a dynamic environment.
- Qualifications: Experience in sales training within the automotive industry and strong communication skills.
- Other info: Opportunity for career growth and involvement in exciting projects.
This is a great opportunity for someone who enjoys a mix of training, coaching, content creation, and real-world dealership engagement while being part of a brand that's moving fast and building something exciting in the UK market. My client, a fast-growing automotive brand entering an exciting phase of expansion in the UK, is looking for a Dealer Training Specialist to help elevate sales capability and customer experience across their retailer network. This role is perfect for someone who enjoys being out in the field, shaping people's skills, and turning training into real performance results.
As part of a growing UK presence, you'll play a key part in supporting retailers with structured training, hands-on coaching, and impactful learning content. You'll work closely with the Retailer Training Manager and Regional Sales Managers to ensure every retailer, new or established, has the tools, knowledge, and confidence to deliver an outstanding customer journey.
Key Responsibilities:- Support the design and delivery of a full new starter training programme, including on-site induction for new and existing dealers.
- Run both in-person and virtual classroom training as part of the sales accreditation pathway.
- Deliver engaging training sessions during new product launch events.
- Create and refine training content with the Retailer Training Manager, including e-learning modules and classroom materials.
- Provide focused, on-site coaching to key retailers on sales processes, customer experience, and mystery shop performance.
- Deliver bespoke, ad-hoc sessions to support new business priorities, such as app rollouts or new sales tools.
- Work with regional teams to identify underperforming retailers and design targeted training interventions.
- Support wider training initiatives and special projects as the brand continues to grow.
- Solid experience in sales training within the automotive industry (OEM or retail).
- Strong understanding of dealership operations, sales processes, and CSI metrics.
- Confident presenter with excellent communication skills and the ability to adapt to different learning styles.
- Comfortable travelling across the UK (around 3-4 days per week in the field).
- Able to work independently while staying closely aligned with a wider training and field team.
- Good understanding of digital learning tools and content creation platforms (LMS, Articulate, MS Office, etc.).
- Full UK driving licence required.
Dealer Training Specialist in London employer: ABL
Contact Detail:
ABL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Dealer Training Specialist in London
✨Tip Number 1
Get out there and network! Attend industry events, workshops, or even local meet-ups. It's all about making connections that could lead to opportunities, so don’t be shy – introduce yourself and chat with others in the automotive field.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your training content and coaching successes. This can be a game-changer when you're in interviews, as it gives potential employers a tangible look at what you can bring to the table.
✨Tip Number 3
Practice makes perfect! Before any interview, run through common questions and prepare your answers. Think about how your experience aligns with the role of Dealer Training Specialist and be ready to share specific examples from your past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand!
We think you need these skills to ace Dealer Training Specialist in London
Some tips for your application 🫡
Show Your Passion for Training: When you write your application, let your enthusiasm for training and coaching shine through. We want to see how much you enjoy shaping skills and helping others succeed in the automotive industry.
Tailor Your Content: Make sure to customise your CV and cover letter to highlight your relevant experience in sales training and dealership operations. We love seeing how your background aligns with our needs, so don’t hold back!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. Use bullet points if it helps!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at ABL
✨Know Your Stuff
Make sure you brush up on your knowledge of dealership operations and sales processes. Familiarise yourself with the latest trends in the automotive industry, especially those relevant to training and customer experience. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Showcase Your Training Skills
Prepare to discuss your previous training experiences in detail. Think of specific examples where you've successfully delivered training or coaching sessions. Highlight how you adapted your approach to different learning styles and the impact it had on performance results.
✨Engage with Real-World Scenarios
Since this role involves hands-on coaching and real-world engagement, be ready to discuss how you would handle various dealership situations. Consider preparing a few scenarios where you can demonstrate your problem-solving skills and how you would elevate the customer journey.
✨Be Ready to Travel
As the job requires travelling across the UK, be prepared to discuss your flexibility and willingness to be out in the field. Share any past experiences that showcase your ability to manage time effectively while on the road, and how you maintain strong communication with teams remotely.
