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- Tasks: Shape brand reputation and develop strategic communication plans in the automotive sector.
- Company: Dynamic automotive brand seeking a passionate PR Manager.
- Benefits: Competitive salary, vibrant office environment, and opportunities for professional growth.
- Why this job: Blend storytelling with hands-on delivery to make a real impact in the automotive industry.
- Qualifications: Degree in marketing or communications and extensive PR experience, preferably in automotive.
- Other info: Fast-paced environment with strong media relationship focus and cross-cultural collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Are you a PUBLIC RELATIONS professional with a passion for shaping brand reputation within the AUTOMOTIVE landscape? My client is looking for a PR Manager to develop communication strategy, strengthen media relationships and support integrated brand campaigns. If you thrive in a role that blends strategic storytelling with hands-on delivery, this position is ideal.
Salary: Competitive - depending on experience and current salary
Location: London
Work Style: Office-based
Language: English
Key Responsibilities
- Develop long-term PR frameworks and execution plans covering brand, corporate and product communications.
- Coordinate with global teams and adapt communication initiatives for the local market.
- Partner with social, marketing and creative teams to deliver integrated activities.
- Collaborate across departments including product, retail and aftersales.
- Establish and maintain strong media relationships.
- Draft and distribute press releases independently or with agency partners.
- Manage crisis communication processes and support escalation planning.
- Organise media events, press engagements and small-format corporate sessions.
- Provide event summaries and insights to guide future planning.
Requirements
- Degree in marketing, communications or relevant discipline.
- Extensive PR or communications experience, ideally within automotive or agency environments.
- Strong media relationship development skills.
- Innovative, proactive and comfortable working in busy environments.
- Excellent coordination, planning and execution ability.
- Strong resilience and ability to handle pressure.
- Cross-cultural experience beneficial.
- Fluent English required.
PR Manager - AUTOMOTIVE in City of London employer: ABL
Contact Detail:
ABL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Manager - AUTOMOTIVE in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, especially those in the automotive sector. Attend events, join online forums, and don’t be shy to reach out on LinkedIn – you never know who might help you land that PR Manager role!
✨Tip Number 2
Showcase your storytelling skills! Prepare a portfolio that highlights your best PR campaigns and media coverage. When you get the chance to chat with potential employers, share these stories to demonstrate how you can shape brand reputation effectively.
✨Tip Number 3
Stay updated on automotive trends! Follow industry news and engage with thought leaders. This knowledge will not only impress during interviews but also help you tailor your communication strategies to fit the current landscape.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves, and you’ll be one step closer to that dream PR Manager position.
We think you need these skills to ace PR Manager - AUTOMOTIVE in City of London
Some tips for your application 🫡
Show Your Passion for Automotive: When writing your application, let your enthusiasm for the automotive industry shine through. Share any relevant experiences or projects that highlight your love for cars and how they connect with your PR skills.
Tailor Your Communication Strategy: Make sure to customise your application to reflect the specific communication strategies mentioned in the job description. We want to see how you can develop long-term PR frameworks and adapt them for the local market.
Highlight Media Relationships: Don’t forget to emphasise your experience in building strong media relationships. Share examples of how you've successfully collaborated with media outlets in the past, as this is crucial for the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process.
How to prepare for a job interview at ABL
✨Know Your Automotive Landscape
Before the interview, dive deep into the latest trends and news in the automotive industry. Familiarise yourself with key players, emerging technologies, and recent PR campaigns. This will not only show your passion but also help you speak confidently about how you can shape brand reputation.
✨Showcase Your Strategic Storytelling Skills
Prepare examples of past PR campaigns where you successfully blended storytelling with strategic execution. Be ready to discuss how you developed communication strategies and the impact they had on brand perception. This will demonstrate your ability to think critically and creatively.
✨Highlight Media Relationships
Make a list of media contacts you've built relationships with in the past, especially within the automotive sector. Discuss how these connections have helped you in previous roles and how you plan to leverage them for the new position. Strong media relationships are crucial for this role!
✨Prepare for Crisis Communication Scenarios
Think of potential crisis situations that could arise in the automotive industry and prepare your approach to managing them. Be ready to discuss your experience with crisis communication and how you would support escalation planning. This shows you're proactive and ready for any challenges.
