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- Tasks: Lead exciting brand campaigns for major live sports events in a dynamic environment.
- Company: Join a creative marketing team at the heart of UK live sports.
- Benefits: Enjoy a competitive daily pay rate and hands-on experience in a fast-paced setting.
- Why this job: Make a real impact on high-profile events while collaborating with top creative minds.
- Qualifications: 3-5 years in campaign marketing, especially within live sports, with strong project management skills.
- Other info: This role is based in Central London, requiring in-office work five days a week.
The predicted salary is between 40000 - 60000 £ per year.
Location: Central London (5 days per week in-office)
Contract: 6-months
Start Date: July
Daily Pay Rate: £542.19 - £643.28
Are you an experienced Campaign Manager with a solid background in live sport and a strong grasp of brand strategy? This role offers the opportunity to take the lead on high-profile campaigns in a fast-paced environment, working at the centre of some of the UK's most-watched live sports events. If you're organised, proactive and ready to take ownership, we'd like to hear from you.
We're looking for a UK Live Events Brand Manager/Campaign Manager to join a creative, collaborative and driven marketing team at the heart of live sports campaign delivery. This role is all about ownership, energy, and execution, so if you're the kind of person who sees a gap and jumps in to fix it, keeps things moving, and keeps standards high, you'll be in good company.
What You'll Be Doing:
- Leading end-to-end strategy and execution of integrated brand campaigns for major live sporting events
- Developing engaging marketing assets across ATL and BTL, with a strong creative eye and commercial sensibility
- Acting as the key connector between internal teams (creative, insights, PR, legal, ops) and external agencies, keeping everyone aligned and on track
- Managing campaign timelines, deliverables and dependencies with an eagle eye for detail
- Flagging issues early, offering solutions, and making smart, informed trade-offs where needed
- Analysing campaign performance, drawing insights, and feeding them back into future work
- Representing live sports brands with authenticity, clarity, and creative flair
Who You Are:
- A highly motivated marketing generalist with at least 3-5 years of experience in campaign or brand marketing, specifically within live sport (especially football)
- A confident project manager who can juggle multiple deadlines, teams and moving parts with ease
- Calm under pressure, organised to a fault, and not afraid to escalate when needed
- A strong communicator and relationship-builder who knows how to get the best out of creative and media agencies
- Curious, collaborative, and always looking for ways to improve the work and how we work
- Comfortable working at pace, adapting to last-minute changes (especially in live sport), and thriving in a busy, buzzy environment
What You Bring:
- Experience developing and delivering successful marketing campaigns across multiple channels
- Strong understanding of the live sports landscape in the UK (football in particular) and what it takes to engage passionate fans
- Proven experience managing stakeholders and bringing together cross-functional teams
- A proactive, can-do approach with the confidence to take ownership and lead from the front
- An open mindset and a positive attitude, we're looking for energy, initiative, and someone who lifts those around them
This is a fantastic opportunity to be part of a high-profile, fast-moving environment at the centre of the live sports experience. You'll gain hands-on exposure to the full campaign cycle, collaborate with some of the best creative minds in the industry, and help shape how live events are brought to fans across the UK.
You'll be working on household-name events, with the chance to own projects from start to finish and make a real impact. If you're passionate about live sport, campaign marketing, and working in a creative, fast-paced environment, this one's for you.
Campaign Manager employer: ABL
Contact Detail:
ABL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager
✨Tip Number 1
Network with professionals in the live sports marketing industry. Attend events, webinars, or workshops related to sports marketing to meet potential colleagues and learn about the latest trends. This can help you gain insights and make connections that could lead to job opportunities.
✨Tip Number 2
Familiarise yourself with recent high-profile campaigns in live sports, especially in football. Understanding what worked well and what didn’t will not only prepare you for interviews but also demonstrate your passion and knowledge of the industry.
✨Tip Number 3
Showcase your project management skills by discussing specific examples where you successfully managed multiple stakeholders and deadlines. Highlighting your ability to keep teams aligned and on track will resonate well with the hiring team.
✨Tip Number 4
Prepare to discuss how you handle pressure and adapt to last-minute changes, as this is crucial in live sports. Share anecdotes that illustrate your calmness under pressure and your proactive approach to problem-solving.
We think you need these skills to ace Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in campaign management, particularly within live sports. Use specific examples that demonstrate your ability to lead campaigns and manage multiple stakeholders.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for live sports and your understanding of the brand strategy. Mention specific campaigns you've worked on and how they relate to the role.
Showcase Your Project Management Skills: In your application, emphasise your project management skills. Provide examples of how you've successfully managed timelines, deliverables, and cross-functional teams in previous roles.
Highlight Your Analytical Skills: Discuss your experience with analysing campaign performance. Include any metrics or insights you've gathered from past campaigns and how you've used them to improve future work.
How to prepare for a job interview at ABL
✨Showcase Your Campaign Experience
Be prepared to discuss specific campaigns you've managed, especially in live sports. Highlight your role, the challenges you faced, and the outcomes. This will demonstrate your hands-on experience and understanding of what it takes to engage fans.
✨Demonstrate Your Project Management Skills
Since this role requires juggling multiple deadlines and teams, share examples of how you've successfully managed projects in the past. Discuss your methods for keeping everything on track and how you handle pressure.
✨Communicate Your Creative Process
As a Campaign Manager, creativity is key. Be ready to explain your approach to developing marketing assets and how you collaborate with creative teams. Show them that you can think outside the box while still aligning with brand strategy.
✨Prepare for Scenario Questions
Expect questions about how you'd handle specific situations, such as last-minute changes or stakeholder management. Think through potential scenarios in advance and be ready to articulate your thought process and solutions.
