Marketing Manager in Slough

This is a fabulous senior specialist marketing role for someone with an OEM automotive background. It is a genuinely dual brand and partnerships role, and it is hands-on/operational rather than purely strategic. You will coordinate agencies, partners (including football clubs), assets, campaigns, launches, events, timelines and budgets, as well as advise on the direction of the business. The emphasis of this role is on being the day-to-day agency contact and ensuring the on-time and effective delivery of marketing and launch campaigns through to execution.

The opportunity is genuinely interesting and varied, quite different from a conventional automotive marketing job, and a mix of partnerships management and branding. What makes it particularly interesting is that you will not simply be maintaining an established brand; you will be actively helping it grow in the UK and help shape how the brand looks. You will work both strategically and operationally. This car brand is relatively new and is growing rapidly, and the role is about how the brand looks, sounds and behaves in the UK market. You will have the opportunity to take ownership, be creative and make an immediate impact.

The job involves supporting across the full marketing mix and funnel, ensuring consistency of messaging, tone of voice and creative execution across all touchpoints. This is an operational role in which you will manage multiple stakeholder partners (including football clubs) and do the brand management as well as support the directors who will manage the strategic oversight of the role.

Duties:

• Partnerships management: Work with partners including football clubs, collaborations, ambassadors, talent partnerships and sports sponsorships.
• Ensure the messaging is in line with the partners' requirements.
• Check campaign timelines, budgets, creative assets and messaging.
• Analyse the campaign results.
• Manage unique marketing events and support the creation of compelling presentations.
• Brand Management: Ensure all copy meets the messaging requirements.
• Meet with the senior team and the marketing team to review upcoming projects — perhaps a new vehicle launch or national brand campaign.
• Review new creative work from the agency — advertising, video, social content, imagery, campaign copy etc.
• Prepare or deliver a vehicle launch, event, partnership activation or retailer marketing event — coordinating agencies, suppliers, content and stakeholders.

Requirements:

• Bachelor's degree in marketing, communications, business or a related field (essential).
• Experience within OEM automotive.
• 8-10 years relevant experience in automotive marketing.
• Experience in partnership management (stakeholder management).
• Experience in branding.
• Essential: You must have substantial marketing experience gained within a passenger-car automotive OEM/manufacturer. Applications without automotive OEM experience cannot be considered.