Overview
This is an exciting opportunity to join one of the fastest growing car export companies in the world. The company is looking to take on an experienced AUTOMOTIVE /DEALERSHIP RETAIL MARKETING MANAGER to support this growth and increase the visibility of its automotive brands. In this fast-paced role you will have autonomy to plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns. This is part of a very ambitious global sales strategy and the role is a key appointment in the company’s expansion plans.
Location: West London
SECTOR: Automotive
Salary: £65 000-£71,000 + Bens
Work style: Office-based
Company details: This is an exciting opportunity to join one of the fastest growing car export companies in the world. Its growth is significant, and the company is looking to now take on an experienced AUTOMOTIVE /DEALERSHIP RETAIL MARKETING MANAGER to support this growth and increase the visibility of its automotive brands. In this fast-paced role you will have autonomy to plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns. This is part of an ambitious global sales strategy and the role is a key appointment in the company’s expansion plans.
In the next 12 months: the company is planning to launch up to 20 new vehicles and is competing with brands such as Range Rover, BMW and others. This is an exciting time to join the business as the automotive sector goes through rapid change, offering career opportunities for anyone part of the next generation within high-tech automotive. The business currently serves a large global customer base.
DUTIES
- Plan, manage, and deliver retail and fleet marketing campaigns, including new model launches, tactical, and quarterly campaigns.
- Support dealership partners with local marketing strategy, media planning, and campaign execution.
- Localise national campaigns.
- Create dealer launch events, test drive campaigns, and showroom campaigns.
- Oversee signage and digital assets across the dealer network.
- Be the main point of contact between marketing, field sales, and dealers
- Liaise with external ad agencies
- Provide training and guidance to dealers
- Monitor & report on the success of marketing campaigns
REQUIREMENTS
- Degree
- 5+ years of experience in retail marketing, trade marketing or dealer network support
- Automotive background
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing
Industries
- Marketing Services and Retail Motor Vehicles
