This is a fabulous specialist marketing role for someone with an
AUTOMOTIVE background . It is a genuinely dual Brand +
Partnerships role, and it is hands-on/operational rather than
purely strategic. You will actually coordinate agencies, partners
(including football clubs) , assets, campaigns, launches, events,
timelines and budgets. The emphasis of this role is on being the
day-to-day agency contact and delivering campaigns through to
execution.
TITLE : OEM Automotive Marketing Specialist
Work style: Office Location: London
sector : Cars
Salary : to £59,000 + 15% bonus scheme (£8,250) and
other great benefits
The opportunity
This role is a genuinely fun marketing role, and quite different
from a conventional automotive marketing job and a mix of
partnerships management and branding. What makes it particularly
interesting is that you will not simply be maintaining an
established brand you will be actively helping it grow in the UK
and help shape how the brand looks. This car brand is relatively
new and is growing rapidly, and the role is about how the brand
looks, sounds and behaves in the UK market. You will have the
opportunity to take ownership, be creative and make an immediate
impact.
The job Reporting into the Senior Brand Manager, you will
support across the full marketing mix and funnel, ensuring
consistency of messaging, tone of voice and creative execution
across all touchpoints . This is an operational role in which you
will be managing multiple stake holder partners (including
football clubs) and doing the Brand Management
Duties:
Partnerships management
· Work with partners including football clubs,
collaborations, ambassadors, talent partnerships and sports
sponsorships.
· Ensure the messaging is in line with the partners
requirements
· Check campaign timelines, budgets, creative assets and
messaging
· Analyse the campaign results
· Create presentations
Brand Management
· Ensure all copy meets the messaging requirements
· Meet with the Senior Brand Manager and marketing team to
review what's coming up — perhaps a new vehicle launch or
national brand campaign.
· Review new creative work from the agency — advertising,
video, social content, imagery, campaign copy etc
· Prepare or deliver a vehicle launch, event, partnership
activation or retailer marketing event — coordinating agencies,
suppliers, content and stakeholders
Requirements:
· Bachelor’s degree in marketing, communications, business
or a related field.
· Experience within automotive ( either in an OEM or working
in an agency with OEM clients) is essential
· 5 years experience in marketing
· Experience in partnership ( stakeholder management )
· Experience in Branding
OEM Marketing Specialist in London employer: ABL Recruitment Careers
As a Regional Manager in the automotive sector, you will join a dynamic and innovative team dedicated to building a brand from the ground up. With a focus on collaboration and recognition of good ideas, this role offers a unique opportunity to shape the aftersales culture and processes while enjoying a competitive salary, bonus, and the flexibility of remote work across South England. The company fosters a supportive work environment that prioritises employee growth and visibility, making it an excellent employer for those seeking meaningful and impactful careers.
