At a Glance
- Tasks: Design and execute impactful customer research to influence brand and marketing decisions.
- Company: Join Abercrombie & Fitch, a global leader in fashion retail with a vibrant culture.
- Benefits: Enjoy flexible work options, competitive pay, and wellness perks.
- Other info: Collaborative environment with opportunities for career growth and personal development.
- Why this job: Make a real impact by advocating for the EMEA customer and shaping brand strategies.
- Qualifications: Experience in customer research and strong analytical skills required.
The predicted salary is between 45000 - 55000 £ per year.
At Abercrombie & Fitch, the EMEA Customer Research Analyst is a London-based in-house resource for brand and business partners across the region. A key advocate for the EMEA customer, this role is responsible for designing, executing and communicating high-quality customer research that informs brand, marketing, merchandising, and strategic decisions across both the Abercrombie & Fitch and Hollister brands. The Analyst will work closely with the Customer Insights Manager and cross-functional partners, including global insights, brand strategy, merchandising, marketing, and digital teams, to ensure insights are translated into action. This job is located at our Home Office in London, UK.
What Will You Be Doing?
- Executing primary research initiatives inclusive of writing briefs, programming surveys, moderating research engagements, synthesising actions and recommendations, delivering concise impactful written reports.
- Influencing business actions by translating insights into clear, actionable recommendations that support brand, marketing and product decisions across EMEA.
- Supporting London-based cross-functional teams by representing and sharing knowledge of the EMEA customer consistently and effectively.
- Working collaboratively with cross-regional analytics and insights teams to bring the holistic, global customer narrative to life for internal business stakeholders.
- Contributing to the ongoing evolution of the Customer Insights discipline at A&F Co., especially as it relates to learning about and strategically implementing new research technologies and techniques.
- Additional responsibilities may include: research community management, project coordination, participant recruitment, report cataloguing, brand health tracking, etc.
What Do You Need To Bring?
- Undergraduate degree or equivalent experience.
- Minimum 4 years in a customer/marketing research, analytics or other related role.
- Minimum 2 years of experience conducting primary quantitative and qualitative research utilizing research communities/panels, survey platforms (e.g., Qualtrics, Alchemer) and MS Office (Excel, PowerPoint).
- Methodological expertise and excellence with the ability and passion to implement research best practices to tell a cohesive and actionable story.
- Experience conducting advanced quantitative methodologies such as segmentation, Max/Diff, Conjoint, longitudinal brand tracking and comfortable moderating qualitative engagements such as focus groups and IDIs.
- Proven ability to independently drive projects to conclusion and work effectively with a variety of cross-functional partners at various levels within a company.
- Excellent verbal and written communication skills, with an emphasis on clarity, structure and stakeholder-oriented storytelling.
- A deep empathy for both the customer and your team's goals.
- Positive, proactive, solutions-oriented attitude, with strong accountability and a collaborative mindset.
- Willingness to travel – quarterly domestic or regional travel will be a requirement of this role.
- Experience working in a Retail/eCommerce environment is strongly preferred.
- Fluency in German is a strong plus.
Benefits & Perks
- Incentive bonus program.
- 401(K) savings plan with company match.
- Annual company-wide review process.
- Flexible spending accounts.
- Medical, dental and vision insurance.
- Life and disability insurance.
- Associate assistance program.
- Paid parental and adoption leave.
- Access to fertility and adoption benefits through Carrot.
- Access to mental health and wellness app, Headspace.
- Paid caregiver leave.
- Mobile stipend.
- Paid time off and one paid volunteer day per year.
- Work from anywhere (Mondays and Fridays are "work from anywhere" days for most roles and six work from anywhere weeks per year).
- Seven associate wellness half days per year.
- Merchandise discount on all of our brands.
- Opportunities for career advancement; we believe in promoting from within.
- Access to multiple Associate Resource Groups.
- Global team of people who will celebrate you for being you.
Analyst, EMEA Customer Research - A&F Co. in London employer: Abercrombie & Fitch Co.
Contact Detail:
Abercrombie & Fitch Co. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Analyst, EMEA Customer Research - A&F Co. in London
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Abercrombie & Fitch on LinkedIn. A friendly chat can give us insider info about the company culture and the role, plus it might just get your foot in the door.
✨Tip Number 2
Prepare for the interview by diving deep into the EMEA market trends and customer behaviours. Show us that you’re not just another candidate; you’re someone who understands the brand and its customers inside out.
✨Tip Number 3
Practice your storytelling skills! When discussing your past experiences, frame them in a way that highlights how your insights led to actionable outcomes. We love candidates who can translate data into compelling narratives.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re genuinely interested in being part of the A&F family.
We think you need these skills to ace Analyst, EMEA Customer Research - A&F Co. in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Analyst role. Highlight your experience in customer research and analytics, and show how your skills align with what we’re looking for at Abercrombie & Fitch.
Showcase Your Research Skills: Since this role is all about executing high-quality customer research, be sure to include specific examples of your past research projects. Talk about the methodologies you used and the impact your findings had on business decisions.
Communicate Clearly: We love clarity! When writing your application, focus on being concise and structured. Use bullet points where possible to make it easy for us to see your key achievements and skills at a glance.
Apply Through Our Website: Don’t forget to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Abercrombie & Fitch Co.
✨Know Your Research Methodologies
Make sure you brush up on your knowledge of both quantitative and qualitative research methods. Be ready to discuss your experience with tools like Qualtrics or Alchemer, and how you've used them to drive insights in previous roles.
✨Showcase Your Storytelling Skills
Prepare to demonstrate how you can translate complex data into clear, actionable recommendations. Think of examples where your insights led to significant business decisions, and be ready to share those stories during the interview.
✨Understand the EMEA Customer
Research Abercrombie & Fitch's target audience in the EMEA region. Familiarise yourself with their brand values and customer preferences, so you can speak confidently about how your insights can support their strategic goals.
✨Collaborative Mindset is Key
Be prepared to discuss how you've worked with cross-functional teams in the past. Highlight your ability to collaborate effectively and how you can bring different perspectives together to enhance customer insights at A&F Co.