At a Glance
- Tasks: Lead global marketing campaigns that make a real difference in life sciences.
- Company: Join Abcam, a dynamic company dedicated to innovation in biotechnology.
- Benefits: Enjoy competitive pay, health benefits, and opportunities for personal growth.
- Other info: Collaborative culture with excellent career advancement opportunities.
- Why this job: Make an impact in healthcare while working with a talented global team.
- Qualifications: Degree in marketing or related field; prior marketing experience preferred.
The predicted salary is between 36000 - 44000 £ per year.
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Abcam, one of Danaher’s 15+ operating companies, our work saves lives and we’re all united by a shared commitment to innovate for tangible impact.
You’ll thrive in a culture of belonging where you and your unique viewpoint matters.
And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.
Progress happens together At Abcam, we believe the scientific community goes further, faster when we go there together.
That’s why we work with life scientists to provide biological reagents and solutions that enable faster breakthroughs in critical areas like cancer, neurological disorders, infectious diseases and metabolic disorders.
Our talented team of over 1,400 colleagues worldwide is our greatest asset.
By applying our expertise and pushing boundaries, together we strive to better serve our customers, strengthen our impact across our industry, and ultimately our positive impact on society.
Learn about the Danaher Business System which makes everything possible.
Marketing Campaign Manager
The Marketing Campaign Manager is responsible for developing and leading a variety of global campaigns that bring to life the vision and positioning through distinctive creative, comms and execution.
This position reports to Senior Marketing Manager and is part of the global marketing team located in Cambridge, UK and will be an on-site role.
In this role, you will have the opportunity to
Responsibilities
- Campaign strategy and management - Lead the end-to-end development of global campaigns, including their planning, execution and optimisation - translating business priorities and customer needs into effective campaign strategies.
Ensure campaigns are delivered on time, in budgets and meeting agreed objectives.
- Customer & audience strategy - Translate customer insights, business priorities and market opportunities into clear campaign strategies with defined target audiences, customer journeys, value propositions & messaging, and clear campaign objectives.
- Performance & optimisation – Define campaign KPIs and measurement plans aligned to business objectives.
Monitor performance throughout the campaign lifecycle, identify actionable insights and continuously optimise activity to improve customer engagement, demand generation and return on investment.
- Creative & content development – Develop creative & content briefs that translate campaign strategy into differentiated customer-relevant messaging and compelling omni-channel experiences.
Manage development through internal teams, external partners or agencies as required, ensuring assets adhere to brand guidelines and relevant internal policies.
- Cross-functional working - Partner with wider global marketing, commercial, channel and regional marketing teams to activate campaigns effectively across markets, growing brand preference, generating demand and contributing to revenue through digital and in-person sales channels.
Requirements
- Bachelor’s degree in marketing, communications, business (or related fields).
- Prior experience in a similar marketing role.
- Strong project management and organisational skills to meet tight deadlines and work on multiple projects simultaneously, with experience working cross functionally and managing multiple stakeholders.
- Excellent attention to detail with strong proofreading skills.
- Knowledge in analytics (including GA).
- Travel, Motor Vehicle Record & Physical/Environment Requirements: Occasional travel to other sites and activities
Benefits
Abcam, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives.
Whether it’s a health care program or paid time off, our programs contribute to life beyond the job.
Check out our benefits at Danaher Benefits Info.
This job is also eligible for bonus/incentive pay.
For more information, visit www. danaher. com.
Danaher is a leading global life sciences, biotechnology, and diagnostics innovator, helping to solve many of the world’s most important health challenges, ultimately improving quality of life for billions of people today, while setting the foundation for a healthier, more sustainable tomorrow.
The Danaher ecosystem is made up of more than 15 businesses united by a shared commitment to innovate for tangible impact.
#J-18808-Ljbffr
Marketing Campaign Manager in Cambridge employer: Abcam Limited
Abcam Limited is an attractive employer due to its commitment to innovation and collaboration within the life sciences sector. Employees benefit from a supportive work culture that values diverse perspectives and encourages professional growth. The company's focus on continuous improvement provides a dynamic environment for career advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Campaign Manager in Cambridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Abcam Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Abcam Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Abcam Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Abcam Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Campaign Manager in Cambridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Abcam Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Abcam Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Abcam Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Abcam Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Abcam Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Abcam Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
