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- Tasks: Lead marketing projects in oncology, from strategic planning to campaign execution.
- Company: Join AbbVie, a leader in innovative medicines tackling serious health issues.
- Benefits: Enjoy a supportive work environment with opportunities for personal and career development.
- Why this job: Be part of an energetic team making a real impact in healthcare through innovative marketing.
- Qualifications: Experience in omnichannel marketing and knowledge of the UK healthcare landscape preferred.
- Other info: Our Maidenhead office prioritises accessibility and employee well-being, fostering an inclusive culture.
The predicted salary is between 36000 - 60000 £ per year.
Company Description
AbbVie\’s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people\’s lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us atwww.abbvie.com. Follow @abbvie onX,Facebook,Instagram,YouTube,LinkedInandTik Tok.
Job Description
We are excited to recruit for a brand manager to join the Oncology team in order to support delivery of our Limitless ambitions.The successful candidate will join an energetic, ambitious and agile team and work within a supportive environment which also offers opportunity for personal skills and career development.
The Brand Manager role will be based in our offices in Maidenhead and will own end-to-end marketing deliverables/projects to support the delivery of our ambition through focused execution of our business priorities.
Strategic planning & execution
- Campaign design and execution aligned to strategic priorities
- Ensure clear measurement frameworks are in place to assess campaign execution and optimise accordingly
- Key contributions to strategic and tactical plan development
Excellence in Execution
- Ensure high quality content is co-created with key stakeholders to ensure high impact
- Prioritise being ‘brilliant at the basics’ – embracing our systems and processes to ensure efficient ways of working and maximum impact
- Identify opportunities to enhance our ways of working as a Oncology team and take accountability for making aligned changes
Stakeholder management
- As part of a highly cross functional organisation, ensure relationships are fostered both internally and externally to deliver alignment and support for key initiatives.
- This includes local, regional, global and external stakeholders (healthcare professionals, pharma service providers etc).
OmniChannel Transformation
- Accelerate AbbVie’s journey towards omnichannel excellence to deliver the highest quality customer engagement within the industry
- This includes support evolving ways of working across the UK affiliate
- Support on the planning and execution of customer journeys, ensuring optimal impact and agility in optimising performance of campaigns
Maximising impact whilst ensuring the highest standards
- Support the ongoing culture of compliance to the ABPI code and internal ways of working, whilst leveraging knowledge and experience of working with such frameworks to maximise the customer experience and impact of campaigns.
Qualifications
Capabilities
- Strong commercial acumen
- Consistent curiosity to ensure a strong understanding of complex business environment
- Ability to deliver simplicity from complexity
- Ability to monitor results and develop contingencies
- Setting/implementing vision and direction with the customer facing team
- Strong communication of ideas and concepts
- Translate strategy into tactics plans and then deliver on these
- Ability to challenge current thinking in the interests of raising the bar
- Ability to work in a matrix environment and achieve results within a brand team
- Can influence others, including those over whom they have no direct authority
- Professional, accountable, and collaborative team player
Experience
- Relevant experience relating to the above key responsibilities
- Experience of the UK healthcare environment, preferably in customer facing roles
- Relevant experience working with omnichannel marketing campaign design and execution
- Significant experience working with the ABPI code
- A working knowledge of the Oncology competitive landscape is a preference
- Experience of launching new indications within complex market environments would be beneficial
- In-field/sales experience would also be beneficial
Additional Information
AbbVie\’s UK offices in Maidenhead prioritize accessibility and employee well-being, creating a welcoming environment for everyone. The office includes a large car park for easy access, as well as step-free entry, accessible restrooms, and elevators to accommodate individuals with mobility challenges. The workspace features assistive technologies and adaptable workstations, fostering an inclusive culture. Additionally, there is a dedicated quiet zone for those who prefer to work without distraction. This area maximizes natural light and is strategically positioned for easy access with minimal noise disturbances. If you need specific information or have questions about accessibility arrangements, please let us know during the process.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only – to learn more, visithttps://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
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Brand Manager (Haematology) employer: AbbVie Inc
Contact Detail:
AbbVie Inc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager (Haematology)
✨Tip Number 1
Familiarise yourself with AbbVie's mission and values. Understanding their focus on innovative medicines and the specific therapeutic areas they target will help you align your discussions and demonstrate your passion for their work during interviews.
✨Tip Number 2
Network with current or former employees of AbbVie, especially those in the Oncology team. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 3
Stay updated on the latest trends in omnichannel marketing and the oncology landscape. Being knowledgeable about current strategies and challenges in these areas will allow you to speak confidently about how you can contribute to AbbVie's goals.
✨Tip Number 4
Prepare examples of your past experiences that showcase your ability to manage cross-functional teams and deliver successful marketing campaigns. Highlighting your collaborative skills and results-driven mindset will resonate well with AbbVie's emphasis on teamwork and execution.
We think you need these skills to ace Brand Manager (Haematology)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Brand Manager position. Understand the key responsibilities and qualifications required, such as experience in omnichannel marketing and knowledge of the Oncology landscape.
Tailor Your CV: Customise your CV to highlight relevant experience that aligns with the job requirements. Emphasise your skills in strategic planning, campaign execution, and stakeholder management, ensuring you showcase your commercial acumen and ability to work in a matrix environment.
Craft a Compelling Cover Letter: Write a cover letter that not only introduces yourself but also explains why you are passionate about the role and how your background makes you a perfect fit. Mention specific examples of past experiences that demonstrate your ability to deliver on the responsibilities outlined in the job description.
Proofread and Edit: Before submitting your application, take the time to proofread your documents. Check for any spelling or grammatical errors, and ensure that your writing is clear and concise. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at AbbVie Inc
✨Understand AbbVie's Mission
Before the interview, make sure you thoroughly understand AbbVie's mission and values. Familiarise yourself with their focus on innovative medicines in areas like oncology and immunology. This will help you align your answers with their goals and demonstrate your genuine interest in the company.
✨Showcase Your Commercial Acumen
As a Brand Manager, you'll need strong commercial acumen. Prepare examples from your past experiences where you've successfully navigated complex business environments or made strategic decisions that led to positive outcomes. This will highlight your ability to contribute effectively to AbbVie's ambitions.
✨Prepare for Stakeholder Management Questions
Given the cross-functional nature of the role, be ready to discuss how you've managed relationships with various stakeholders in previous positions. Share specific instances where you fostered collaboration and alignment, as this is crucial for success in the Brand Manager position.
✨Demonstrate Your Knowledge of Omnichannel Marketing
Since the role involves omnichannel marketing campaign design and execution, brush up on your knowledge of current trends and best practices in this area. Be prepared to discuss how you've implemented successful campaigns in the past and how you can apply that experience to AbbVie's objectives.
