Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing initiatives for Abbott Vascular in SEA, driving growth and market penetration.
- Company: Join a leading healthcare company focused on innovative medical solutions.
- Benefits: Competitive salary, travel opportunities, and professional development in a dynamic environment.
- Other info: Opportunity to collaborate with global teams and drive significant revenue growth.
- Why this job: Make a real impact in the healthcare industry while developing your marketing skills.
- Qualifications: 6-10 years of marketing experience in medical devices; strong analytical and leadership skills required.
The predicted salary is between 60000 - 80000 £ per year.
The Marketing Manager will lead strategic and operational marketing initiatives for Abbott Vascular’s SEA business, driving growth across three key franchises: Coronary and Core Coronary, OCT/FFR (PCIO), and Endovascular. This role is responsible for developing and executing marketing strategies that align with business objectives, internal team training on product & their clinical value proposition, developing marketing campaigns, customer insights and training, ensuring strong market penetration and revenue growth in a highly competitive environment.
Responsibilities
- Strategic Planning & Execution
- Develop and implement marketing strategies for SEA to achieve revenue and market share targets across all franchises.
- Conduct market analysis, competitive intelligence, and identify growth opportunities.
- Create go-to-market strategies for geographies within the region to support individual product launches to maximize business growth.
- Create strong market models reflecting current market trends and competitive landscape.
- Routinely perform analyses of industry, market, and account-specific trends.
- Present findings in clear, consistent presentations with specific conclusions and proposed actions.
- Assess market for partnership, distribution, or co-promotional relationships.
- Propose possible deals or opportunities that would drive AV’s leadership position and incremental revenue.
- Work closely with sales, clinical, regulatory, and supply chain teams to ensure seamless execution of marketing plans.
- Support training programs for internal teams and external stakeholders.
- Portfolio Management
- Drive product positioning, pricing strategies, and lifecycle management for Coronary, Core Coronary, OCT/FFR, and Endovascular portfolios.
- Plan and lead key regional marketing events within the region (conferences, company-sponsored industry events, etc.).
- Provide regional leadership to support execution of local marketing activities and tactics.
- Lead regular product training sessions (product information, clinical data, etc.) for AV staff throughout SEA region.
- Collaborate with global teams on new product launches and ensure successful commercialization in SEA.
- Demand Generation & Customer Engagement
- Design and execute campaigns to drive core business and market leadership.
- Design and execute campaigns to increase adoption of OCT and FFR technologies.
- Partner with sales teams to develop physician engagement programs, KOL management, and educational initiatives.
- Create and lead KOL development and tracking activities; host advisory board meetings, and other Abbott organized clinical events.
- Support launch planning and execution of new technologies.
- Drive internal team training and skill building initiatives.
- Run digital campaigns to drive reach and increase awareness.
- Financial Accountability
- Manage marketing budgets effectively to deliver ROI.
- Monitor performance metrics and provide regular business reviews to leadership.
Requirements
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
- Minimum 6–10 years of marketing experience in medical devices or healthcare industry, with strong exposure to cardiovascular or vascular therapies.
- Proven track record in managing multi-country marketing strategies and driving revenue growth.
- Strong analytical, communication, and leadership skills.
- Ability to work in a matrix organization and manage multiple stakeholders.
- Travel expectation 50% of the time.
- Strategic thinking and analytical skills.
- Strong track record of new product launches and execution excellence.
- Deep understanding of SEA healthcare market dynamics.
- Excellent branding, creative skills.
- Understanding of digital channels of marketing.
- Excellent communication and presentation skills along with high PowerPoint and Excel competence.
- Strong project management and organizational skills.
- Ability to influence and collaborate across functions and geographies.
Regional Marketing Manager, SEA in London employer: ABBOTT MEDICAL (SINGAPORE), PTE. LTD.
Contact Detail:
ABBOTT MEDICAL (SINGAPORE), PTE. LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Manager, SEA in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate, but someone who truly gets their business.
✨Tip Number 3
Practice your pitch! Be clear about your achievements and how they relate to the role of Regional Marketing Manager. Use specific examples that highlight your strategic thinking and ability to drive growth in competitive markets.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Regional Marketing Manager, SEA in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that match the Regional Marketing Manager role. Highlight your marketing strategies, product launches, and any experience in the healthcare sector to show us you’re the right fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background aligns with our goals at Abbott Vascular. Be sure to mention your experience with market analysis and campaign execution.
Showcase Your Analytical Skills: Since this role involves a lot of strategic planning and market analysis, make sure to include examples of how you've used data to drive decisions in your previous roles. We love seeing numbers that back up your achievements!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at ABBOTT MEDICAL (SINGAPORE), PTE. LTD.
✨Know Your Market Inside Out
Before the interview, dive deep into the SEA healthcare market dynamics. Understand the competitive landscape and be ready to discuss how you would identify growth opportunities for Abbott Vascular. This shows your strategic thinking and analytical skills, which are crucial for the role.
✨Showcase Your Campaign Successes
Prepare specific examples of marketing campaigns you've led in the past, especially in the medical devices or healthcare sector. Highlight your role in driving revenue growth and how you managed multi-country strategies. This will demonstrate your proven track record and ability to execute excellence.
✨Master the Art of Presentation
Since strong communication and presentation skills are key, practice presenting your ideas clearly and confidently. Use PowerPoint to create a mock presentation on a relevant topic, like a go-to-market strategy for a new product launch. This will help you stand out and show your creative skills.
✨Engage with the Interviewers
During the interview, don’t just answer questions—engage with your interviewers. Ask insightful questions about their current marketing strategies and how they measure success. This not only shows your interest but also your ability to collaborate and influence across functions.