On-Trade Account Manager
On-Trade Account Manager

On-Trade Account Manager

London Entry level 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage accounts, build relationships, and drive sales for Budweiser's premium portfolio.
  • Company: Join AB InBev, a leader in brewing beloved beers and building iconic brands.
  • Benefits: Enjoy 25 holidays, health perks, a beer allowance, and volunteer days.
  • Why this job: Embrace ownership, dream big, and thrive in a dynamic, collaborative culture.
  • Qualifications: Strong work ethic, relationship-building skills, and previous sales experience preferred.
  • Other info: Field-based role; UK Driving License required.

The predicted salary is between 28800 - 48000 £ per year.

Seniority Level: Entry level
#Talent
Purpose:
Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.
That’s Who We Are: Come and OWN IT.
As a Budweiser On-Trade Account Manager – Lincolnshire. This role will be focused on both account management to maximize existing relationships, whilst putting significant focus on winning and developing new accounts. A strong candidate will be an outstanding relationship builder, with the ability to sell from our premium portfolio.
This role is a field-based role covering the following postcodes LN3, LN4, LN5, LN6, LN7, LN8, LN9, LN10, LN11,LN12,LN13, PE20, PE21, PE22, PE23, PE24, PN25, DN31, DN32, DN33, DN34, DN35, DN37, DN41, so a current UK Driving License is required.
What’s in it for you:
25 holidays per year + bank holidays & holiday trading options
Pension (up to 8% employer contribution) & income protection
Comprehensive health & wellbeing benefits (fully funded private medical insurance, dental insurance, gym discounts, Employee Assistance Programme)
26 weeks paid parental leave for eligible primary caregivers
A beer allowance to enjoy our brands
2 volunteer days a year to support your local community
4 employee networks to support diversity and inclusion
Life assurance & charitable giving
The role:
From your very first day, you’ll be encouraged to lead, speak your mind and take ownership of your own success as well as the success of our business. You’ll have your colleagues behind you because we believe that with hard work and a strong team, we can achieve anything. The most important thing to know? We aren’t afraid to dream big, and we never shy away from a challenge.
We have an exciting opportunity for an On-Trade Account Manager to join our Independent Free Trade Team, based in Lincolnshire! The On-Trade Account Manager will represent Budweiser Brewing Group UK&I, managing a number of accounts, delivering the best customer service and supporting our wholesale partners to grow sales across our amazing portfolio.
This role will support customers in Lincolnshire
Duties & Responsibilities:
Focused on both account management to maximise existing relationships, whilst also putting significant focus on winning and developing new accounts.
Developing account plans that will drive and protect growth across multiple operators.
Hitting volume and revenue targets across our wholesale partners.
Develop a strong network of working relationships across the ledger from Head Office contacts, Wholesale Salesforce, internal Wholesale Key Account Managers, Technical Support.
Demonstration of commercial acumen and delivery of KPI results.
Leading key activations, and communicating with the wider team to ensure perfect execution of our brand activities.
Differentiate our brands through innovative support that adds value to our customers.
Tracking account performance versus investment to maintain the best outcome for the business.
Presenting quarterly reviews on the performance of key accounts and forward planning to deliver against budget.
Set volume goals with each customer, and agree the brand support, that delivers against the objectives.
Develop key industry relationships that result in business building initiative
Who We\’re Looking For:
Someone with a strong work ethic who is persistent, resilient and is keen to develop their career with us.
Outstanding local market knowledge, contacts and experience in beer or similar industry.
Ownership – Take your results personally and lead by example.
Excellent relationship building with Customers, Consumers, internal and external stakeholders.
Previous sales experience preferred
Great communication skills and the ability to manage and cultivate relationships.
Negotiation and Objection Handling skills as well as commercial acumen
Confident in written and spoken English, with knowledge of commercial math\’s.
Ability to manage time and workload to optimize effectiveness and efficiency
On-trade experience is desirable as is experience of working with premium/super-premium brands
This role is Field Based role so a current UK Driving License is required
Why build your career with us
We recruit for mindset, ambition, cultural fit, and growth opportunities.

UNIQUE CULTURE
We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.

BRANDS EVERYONE LOVES
We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.

GROWTH OPPORTUNITIES
Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.
#LI-BudweiserUK&I

#J-18808-Ljbffr

On-Trade Account Manager employer: Ab Inbev

At AB InBev, we pride ourselves on fostering a vibrant work culture that champions ownership, ambition, and collaboration. As an On-Trade Account Manager in Lincolnshire, you'll enjoy a wealth of benefits including generous holiday allowances, comprehensive health coverage, and unique perks like a beer allowance, all while being part of a team that values your growth and encourages you to dream big and lead change.
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Contact Detail:

Ab Inbev Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land On-Trade Account Manager

✨Tip Number 1

Familiarise yourself with the local market in Lincolnshire. Understanding the specific needs and preferences of customers in this area will help you build strong relationships and tailor your approach effectively.

✨Tip Number 2

Network with industry professionals and attend local events related to the on-trade sector. This will not only enhance your visibility but also help you gain insights into potential clients and competitors.

✨Tip Number 3

Develop your negotiation skills by practising with peers or through role-playing scenarios. Being able to handle objections and negotiate effectively is crucial for success in this sales-focused role.

✨Tip Number 4

Showcase your passion for the beer industry by staying updated on trends and innovations. This knowledge will not only impress potential employers but also demonstrate your commitment to the role.

We think you need these skills to ace On-Trade Account Manager

Account Management
Relationship Building
Sales Skills
Commercial Acumen
Negotiation Skills
Objection Handling
Time Management
Market Knowledge
Communication Skills
Presentation Skills
Customer Service
Networking
Field Sales Experience
Understanding of Premium Brands
Goal Setting

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in account management and sales, particularly in the beverage or similar industries. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and your understanding of the on-trade market. Mention specific examples of how you've successfully built relationships and driven sales in previous roles.

Showcase Your Skills: Emphasise your negotiation skills, commercial acumen, and ability to manage multiple accounts. Provide concrete examples of how you've achieved targets and contributed to business growth in past positions.

Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in this role.

How to prepare for a job interview at Ab Inbev

✨Showcase Your Relationship-Building Skills

As an On-Trade Account Manager, your ability to build and maintain relationships is crucial. Prepare examples of how you've successfully developed relationships in previous roles or experiences, highlighting your communication skills and approach to customer service.

✨Demonstrate Commercial Acumen

Familiarise yourself with the commercial aspects of the role. Be ready to discuss how you would track account performance and set volume goals. Showing that you understand the financial side of account management will impress your interviewers.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving abilities and resilience. Think of scenarios where you've faced challenges in sales or account management, and be prepared to explain how you overcame them and what you learned from the experience.

✨Research the Company and Its Brands

Knowledge about AB InBev and its portfolio of brands is essential. Familiarise yourself with their values, mission, and the specific brands you'll be working with. This will not only help you answer questions but also show your genuine interest in the company.

On-Trade Account Manager
Ab Inbev
A
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