Field Sales Manager - Midlands in London

Field Sales Manager - Midlands in London

London Full-Time 45000 - 55000 £ / year (est.) On-site
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At a Glance

  • Tasks: Lead a dynamic sales team, drive growth, and implement innovative strategies in the On-Trade sector.
  • Company: Join Budweiser Brewing Group, a leader in brewing iconic global brands.
  • Benefits: Enjoy 25 days holiday, health perks, double pension contributions, and a beer allowance.
  • Other info: Embrace growth opportunities and be part of a unique culture that values collaboration.
  • Why this job: Transform your career while making a real impact in a fast-paced, collaborative environment.
  • Qualifications: Experience in hospitality, strong organisational skills, and a passion for customer engagement.

The predicted salary is between 45000 - 55000 £ per year.

At Budweiser Brewing Group, dreaming big is what we do. Brewing the world’s most loved beers, building iconic brands like Budweiser, Stella Artois, Corona and crafting meaningful moments are what inspire us. We’re a team of passionate owners who aren’t afraid to dream big because we know that together, we can achieve anything.

The Role: Are you a sales-driven leader with a passion for the On-Trade sector? Do you thrive in a fast-paced environment where you can lead a team, drive sales growth, and implement commercial strategy? If so, this is the perfect opportunity for you! As an On-Trade Field Sales Manager, you will take on a leadership role, managing a high-performing sales team in Midlands. Your primary focus will be to drive sales, expand brand distribution, grow market share, and achieve volume growth targets while developing your own leadership and managerial skills. Additionally, you would contribute to strategic sales projects such as the roll-out of our sales excellence program or the design and launch of our new CRM system.

Duties & Responsibilities:

  • Lead and manage a high-performing sales team, fostering leadership development and professional growth.
  • Drive sales growth by building strong relationships with key customers, consumer groups, and internal teams.
  • Stay ahead of industry trends and insights to refine sales strategy and execution.
  • Expand brand distribution, increase sales volume, and maximize profitability across key partner wholesalers.
  • Manage sales budgets effectively to support overall business objectives.
  • Execute leadership responsibilities, including overseeing people-focused initiatives and administrative processes.
  • Lead the team during the process of change management.
  • Act as a brand ambassador, ensuring world-class sales execution and brand representation in the market.

Who we are looking for:

  • Entrepreneurial and passionate about customer-facing environments, beer, and the food industry.
  • Experience in the hospitality industry (working in a commercial role and/or management).
  • Strong organization skills with the ability to prioritize and work in a fast-paced environment.
  • Strategic thinker with excellent relationship-building and follow-up skills.
  • Effective communication skills (both written and verbal).
  • Very enthusiastic and motivated to make a difference.
  • Computer proficiency, specifically with Excel and PowerPoint.

What you can expect from us:

  • 25 Days Holiday + Bank Holidays – Enjoy ample time off to relax and recharge.
  • 26 Weeks Paid Leave for Primary Caregivers – Comprehensive support for growing families.
  • Health & Well-being Perks – Private medical care, travel insurance, gym memberships, dental coverage, and more.
  • Double Pension Contributions – We invest in your future.
  • Global Bonus – Recognizing your hard work with additional rewards.
  • Beer Allowance – Enjoy our brands with exclusive perks.
  • 2 Volunteer Days – Give back to your community.

Why build your career with us: We recruit for mindset, ambition, cultural fit, and growth opportunities.

UNIQUE CULTURE: We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.

BRANDS EVERYONE LOVES: We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.

GROWTH OPPORTUNITIES: Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.

Field Sales Manager - Midlands in London employer: AB InBev UK

AB InBev is an exceptional employer that fosters a unique culture of collaboration and candor, empowering employees to take ownership and drive change. With a strong focus on employee wellbeing, competitive benefits, and ample growth opportunities, our Drinks Dispense Technicians can thrive in a dynamic environment while contributing to the legacy of iconic brands. Join us in making a meaningful impact in the brewing industry, all while enjoying perks like a beer allowance and volunteer days to support your community.

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Contact Details:

AB InBev UK Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Field Sales Manager - Midlands in London

✨Leverage Local Networking Events

Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!

✨Showcase Your Sales Success Stories

Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to AB InBev UK as a field sales pro!

✨Scout Out the Competition

Research potential competitors for AB InBev UK and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.

✨Apply Through Our Website

We know that applying through job boards is tempting, but hitting up AB InBev UK’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!

We think you need these skills to ace Field Sales Manager - Midlands in London

Sales Leadership
On-Trade Sector Knowledge
Relationship Building
Strategic Thinking
Change Management
Sales Growth Strategies
Team Management

Some tips for your application 🫡

Show Off Your Sales Savvy:For a field-sales role like this one at AB InBev UK, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!

Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at AB InBev UK, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!

Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.

Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at AB InBev UK.

How to prepare for a job interview at AB InBev UK

✨Show Off Your Sales Savvy

Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!

✨Know Your Product Inside Out

Having a solid understanding of the products or services that AB InBev UK offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!

✨Flex Your Adaptability Muscles

As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!

✨Plan Your Questions Wisely

At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in AB InBev UK but also helps you get a feel for whether you’d thrive in that environment.