At a Glance
- Tasks: Manage key accounts, build relationships, and drive profitable growth in the pub sector.
- Company: Join Budweiser Brewing Group, home to iconic beer brands like Budweiser and Stella Artois.
- Benefits: Enjoy a unique culture, growth opportunities, and be part of a legacy in the drinks industry.
- Other info: Passion for beer and pubs is a plus; thrive in a collaborative culture.
- Why this job: Make an impact in a dynamic environment while working with beloved global brands.
- Qualifications: Experience in account management and strong commercial judgement required.
The predicted salary is between 40500 - 49500 £ per year.
Seniority Level
- #Ownership
- Key Account Manager – Pub Cos & Leased and Tenanted
At Budweiser Brewing Group, dreaming big is in our DNA.
We take ownership, thrive under pressure and build some of the world’s most iconic beer brands, including Budweiser, Stella Artois, Corona, Camden, Modelo and Mahou.
Role Summary
This role will own a portfolio of established and emerging UK pub companies, unlocking new business and converting customer agreements into profitable outlet level growth across managed, leased and tenanted, franchise and operator-led estates.
Working alongside the National Account Manager, the successful candidate will build influential customer relationships, identify commercial opportunities and develop focused account plans.
They will connect customer head offices with BBG’s field teams to grow distribution, rate of sale and the presence of our premium portfolio.
Key Responsibilities
- Full P&L responsibility for a portfolio of Pub Co and L&T customers.
- Building relationships across customer buying, commercial, marketing and operations teams.
- Develop a detailed understanding of each customer’s strategy, estate and priorities.
- Build account growth plans with quantified targets, actions and milestones.
- Identify, develop and convert new business opportunities.
- Translate head office agreements into outlet level distribution and rate of sale.
- Analyse customer, category and outlet data to identify risks and opportunities.
- Build commercial proposals supported by volume, revenue, CORES and ROI analysis.
- Own forecasting, investment tracking and account performance reporting.
- Analyse account P&Ls, make investment decisions and lead commercial negotiations.
- Align brand plans with customer priorities and protect key draught listings.
- Mobilise internal teams, including Field Sales, Category, Trade Marketing, Supply, Brands and Drinks Dispense.
- Lead effective customer reviews and take ownership of agreed actions.
- Candidate Profile
- Account management experience with a record of commercial delivery.
- Strong commercial judgement and confidence working with P&Ls, investment and performance data.
- Ability to turn analysis into clear recommendations and compelling customer stories.
- Strong communication, negotiation and influencing skills.
- Confidence building senior internal and external relationships.
- Strong organisation, forecasting and follow through.
- An ownership mentality, resilience and entrepreneurial drive.
- Passion for beer, pubs and the wider drinks industry.
- Why build your career with us
We recruit for mindset, ambition, cultural fit, and growth opportunities.
UNIQUE CULTURE
We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy.
We believe in collaboration and candour, which results in a dynamic culture with open communication.
BRANDS EVERYONE LOVES
We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favourites.
GROWTH OPPORTUNITIES
Our people grow at the pace of their talent.
We empower our people to learn, expand their perspectives, and unlock career growth.
In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.
Key Account Manager - PubCos in London employer: AB InBev | Growth Group
AB InBev Growth Group is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of London. Employees benefit from cutting-edge technology, including AI-assisted development tools, and have ample opportunities for professional growth while contributing to a globally recognised brand. With a focus on teamwork and impactful projects, this role promises a rewarding experience for those looking to make a difference in the tech landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Key Account Manager - PubCos in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Key Account Manager - PubCos at AB InBev | Growth Group, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including AB InBev | Growth Group. Tailor your message to explain why you’re drawn to them and how you can contribute as a Key Account Manager - PubCos. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Key Account Manager - PubCos in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for AB InBev | Growth Group:When writing your cover letter, make sure to tailor your message specifically for AB InBev | Growth Group. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at AB InBev | Growth Group
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show AB InBev | Growth Group that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show AB InBev | Growth Group that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with AB InBev | Growth Group’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
