At a Glance
- Tasks: Support and execute creative marketing strategies and campaigns in a dynamic team.
- Company: Join AB Dynamics, a leader in automotive test systems with a collaborative culture.
- Benefits: Enjoy competitive salary, bonus scheme, generous leave, and health benefits.
- Other info: Opportunity for international travel and excellent career development in a supportive environment.
- Why this job: Be part of innovative projects in the exciting automotive industry and grow your marketing career.
- Qualifications: Bachelor's degree in Marketing and at least one year of relevant experience.
The predicted salary is between 40500 - 49500 £ per year.
Department: Marketing
Employment Type: Permanent
Location: Bradford on Avon, United Kingdom
Reporting To: Michelle Williams
About AB Dynamics
AB Dynamics is one of the world’s leading specialists in automotive test systems, supplying a range of advanced solutions including driving robots, ADAS soft crash targets and driving simulators to all major vehicle manufacturers and Tier 1 suppliers globally. The company's unique technology is used for many applications including the development of autonomous vehicles.
Role Overview
As a member of the Marketing team, you will work within a busy team reporting to the Marketing Manager. This is an exciting and creative role where you will be a vital part of communicating and delivering a global marketing plan.
We are looking for a highly motivated and organised individual with a background in international marketing. This is the perfect role for either a Marketing Assistant looking for the next step in their career or a Marketing Coordinator/Executive looking for a new challenge. The ideal candidate for this role would be an experienced and results-driven marketing professional who is able to work well in a collaborative environment and communicate confidently with different departments and stakeholders. You will also be creative, detail-oriented, and able to manage multiple projects and deadlines simultaneously.
Core Responsibilities
- Supporting the development and implementation of marketing strategies
- Coordinating and executing marketing campaigns and initiatives
- Creating and managing content for the company website, social media, and other marketing materials
- Coordinating activities for email marketing and maintaining mailing list
- Collaborating with other departments and external suppliers to gather information and create case studies, product, and promotional literature
- Updating marketing literature and ensuring it is kept up to date
- Assisting with monthly reporting requirements
- Supporting video and photoshoots
- Supporting marketing requests from international product distributors
- Conduct market research and analyse data to identify trends and opportunities
- Supporting the company’s international event/exhibition strategy
What are we looking for?
- Bachelor's degree in Marketing or related field
- A marketing background - minimum of a year experience ideally
- Strong written and verbal communication skills
- Experience with running business social media accounts
- Strong project management and multitasking skills
- Experience in either technology or engineering is a plus
- Experience with marketing GA4, automation software and CRM platforms is a plus
- Willingness to travel to support international industry events and company open houses
- Must be able to travel to our Bradford-on-Avon offices regularly
We offer a competitive salary and benefits package (including bonus). If you are a results-driven individual with a passion for marketing and the automotive industry, we want to hear from you.
Why join us?
We are part of the AB Dynamics Group, an innovative, dynamic listed business with a friendly and supportive working environment. In addition to competitive salaries, our attractive benefits package includes:
- Discretionary bonus scheme
- 25 days annual leave, plus bank holidays, which increases every 2 complete years up to a max of 32 days
- Up to 10% matched pension contributions, with option to salary exchange
- Private Medical Insurance - Family cover (Company funded benefit in kind)
- Life Assurance 6x salary
- Option to join Critical Illness Insurance, Dental Insurance and Health screening
- Income protection (Company funded)
- Enhanced parental leave
- EAP including mental, physical and financial wellbeing support
- Enhanced sick pay after 1 years’ service
- Volunteering days - up to 2 per year
At AB Dynamics Group we set ourselves ambitious objectives and strive to work according to our values of customers, people, diversity, innovation, excellence and responsibility. We are committed to promoting equality of opportunity for all staff and job applicants. We do not discriminate against staff based on age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.
We use AI to help us assess applications fairly and objectively.
Marketing Coordinator employer: AB Dynamics
AB Dynamics is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those passionate about automotive technology. With a strong focus on employee development, you will have ample opportunities to grow your skills in mechanical design while working on cutting-edge robotic systems in a dynamic environment. Located in a vibrant area, the company offers a supportive atmosphere that values creativity and teamwork, making it an ideal place for meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Coordinator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for AB Dynamics and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like AB Dynamics are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with AB Dynamics on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at AB Dynamics. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Coordinator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit AB Dynamics. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of AB Dynamics:Show us that you’ve done your homework! In your application, briefly mention what you admire about AB Dynamics’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at AB Dynamics
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at AB Dynamics will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At AB Dynamics, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
