At a Glance
- Tasks: Lead a sales team and drive growth in the northern UK dairy sector.
- Company: Join AB Agri, a respected leader in innovative animal feed solutions.
- Benefits: Enjoy a competitive salary, bonuses, and flexible benefits for your wellbeing.
- Other info: Be part of a diverse and inclusive culture that values your unique experiences.
- Why this job: Make a real impact in agriculture while developing your leadership skills.
- Qualifications: Proven team management and field sales experience, ideally in the dairy industry.
The predicted salary is between 65000 - 65000 £ per year.
The Role & Key Responsibilities
Location: Covering the North of England, from Birmingham upwards
Contract: Full time, Permanent.
Package includes Salary from £65,000 plus matched pension contributions, plus car / car allowance, plus performance related bonus and access to flexible benefits that support your development, wellbeing and everyday life.
About the role: We’re looking for a sales manager to lead and develop our commercial activity in the northern region of the UK, covering areas above Birmingham, with a particular focus on the dairy sector. This is a fantastic opportunity to represent KW, a well‑respected name within the industry, known for providing innovative and effective feed solutions for ruminants. As part of the wider AB Agri group, your contribution will also be pivotal to our ongoing growth and innovation across the agricultural sector. In this role, you’ll drive sales of our ruminant feed range alongside wider agricultural products, working closely with customers to support their businesses and build long‑term relationships. You'll play a key part in growing KW’s presence and ensuring our customers across the northern region continue to benefit from our trusted, high‑performance nutritional solutions.
What you’ll be doing:
- Lead and manage a team of five to six sales specialists within your designated region, providing coaching, mentoring, and performance management to drive sales effectiveness and team capability.
- Oversee pipeline management, ensuring sales opportunities are progressed efficiently and aligned with the company’s strategic objectives.
- Collaborate closely with consultant leads to coordinate customer engagement, deciding the best approach for each account based on relationship strength, growth potential, and sales strategy.
- Maintain and grow your own portfolio of high‑value customers, focusing on selling high‑margin, performance products that meet customer needs and drive business growth.
- Conduct regular farm visits to provide product advice and support to dairy farmers, reinforcing strong customer relationships and understanding of their evolving requirements.
What we’re looking for:
- Proven team management experience.
- Proven experience in field sales, ideally with at least two to three years in a regional sales role.
- Strong background in business-to‑business sales, with the ability to manage a sales pipeline, develop strategic sales plans, and build lasting customer relationships.
- Experience or knowledge of animal feed sales and livestock nutrition, with proven credibility and understanding of the dairy industry would be desirable.
About The Company:
Rewarding your passion: When you join us, you’ll do meaningful work and be rewarded fairly for it. From annual salary reviews and incentive bonus, ongoing career development and enhanced family, financial and wellbeing benefits – these are just some of the ways we reward you - from day one.
About us: We’re AB Agri, part of Associated British Foods (ABF plc) and we’re passionate about feeding the world responsibly and affordably by making quality animal feed, creating nutrition and technology-based products, and offering data services for the agri‑food industry. What sets us apart is how we delight our customers - and that’s because of great people like you. People with different life experiences who share common values. Together we’re building a fair, innovative and inclusive culture.
As a Disability Confident employer, we’re committed to ensuring our application and recruitment processes work for everyone so if you need any additional support (like alternative formats for your application, bringing a support dog to the offices, a sign language interpreter - or anything else) just let us know.
Sales Specialist Manager - North employer: AB Agri Ltd
As a Product Coordinator at our company, you'll thrive in a dynamic and supportive work environment that values your contributions and encourages professional growth. With a competitive salary starting from £24,500, matched pension contributions, and flexible benefits tailored to enhance your wellbeing and development, we prioritise our employees' needs. Our hybrid working model allows for a balanced lifestyle, while the collaborative culture fosters teamwork and innovation, making this an excellent opportunity for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Specialist Manager - North
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Specialist Manager - North at AB Agri Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including AB Agri Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Specialist Manager - North. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Specialist Manager - North
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for AB Agri Ltd:When writing your cover letter, make sure to tailor your message specifically for AB Agri Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at AB Agri Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show AB Agri Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show AB Agri Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with AB Agri Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
