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- Tasks: Drive sales in the UK social housing sector and manage the full sales cycle.
- Company: Join Aareon, a leader in SaaS solutions for the property industry.
- Benefits: Competitive salary, commission opportunities, and a hybrid work model.
- Why this job: Make a real impact on housing challenges while working in a diverse team.
- Qualifications: Experience in B2B SaaS sales and proficiency in Salesforce CRM required.
- Other info: Collaborative environment with opportunities for personal and professional growth.
The predicted salary is between 40000 - 42500 £ per year.
Aareon is the leading provider of SaaS solutions for the European property industry. With our software, we digitise and connect the industry and support our clients in optimising processes and acting more sustainably. Our solutions address the major challenges of our time: climate change, housing shortage and skills shortage.
We value a working environment in which diversity and flexibility are appreciated, cooperation in partnership and mutual support in the team are a matter of course and learning is perceived as an opportunity. Become part of our international team. We are looking forward to meeting you.
Salary Range: £40,000 - £42,500 + commission up to £10,000
Work Location: Manchester (Hybrid)
Hours per week: 37.5
Contract: Permanent
Reports to: Key Account Manager
We are seeking an experienced Business Development Manager (BDM) to expand our footprint within the UK social housing sector. You will manage the full sales cycle, from prospecting and discovery through to tender participation, negotiation, and contract close. The role requires confidence working within the social housing landscape, managing complex procurement cycles, and engaging senior stakeholders across housing providers. Familiarity with Salesforce CRM is essential.
Key Responsibilities:
- Own the full sales cycle from initial outreach through to signature.
- Lead discovery sessions to deeply understand operational, compliance, and customer service challenges.
- Deliver tailored product demonstrations for housing-specific needs.
- Build strong relationships with housing associations, local authorities, and ALMOs.
- Communicate with senior stakeholders such as C-suite, Heads of Service Eg I.T, Housing, Repairs Managers, and Assets & Compliance Leads.
- Manage and forecast pipeline accurately using Salesforce.
- Create structured account plans for strategic providers.
- Navigate multi-stakeholder procurement and tender processes.
- Collaborate with Marketing, Customer Success, and Product teams.
Skills & Experience Required:
Essential:
- B2B SaaS or public-sector technology sales experience.
- Success managing consultative sales cycles.
- Strong presentation and communication skills.
- Proficient in Salesforce CRM.
- Ability to build trusted stakeholder relationships.
- Highly organised, resilient, and proactive.
- Evidence of delivery to target.
- Commutable to Manchester Centre.
Desirable:
- Experience selling into social housing or UK public sector.
- Understanding of housing operations, assets, repairs, or compliance.
- Experience with tenders, RFIs, and procurement.
- Account-based selling experience.
Personal Attributes:
- Consultative and empathetic communication style.
- Resilient in long sales cycles.
- Commercially astute and solution focused.
- Motivated and target driven.
- Collaborative and team-oriented.
KPIs:
- Net new business revenue closed.
- Pipeline creation and progression.
- Accuracy of Salesforce forecasting.
- Meetings, demos, and account engagement quality.
- Market penetration within housing providers.
Business Development Manager in Manchester employer: Aareon Group
Contact Detail:
Aareon Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the social housing sector. Attend industry events, join relevant online forums, and don’t be shy about reaching out on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Show off your Salesforce skills! If you’ve got experience with Salesforce CRM, make sure to highlight it in conversations. Offer to demonstrate how you’ve used it to manage sales cycles effectively. It’s a great way to prove you’re the right fit for the role.
✨Tip Number 3
Prepare for those discovery sessions! Research potential clients and their challenges before meetings. Tailor your approach to show how our SaaS solutions can specifically help them tackle issues like compliance or operational efficiency. This will set you apart from the competition.
✨Tip Number 4
Don’t forget to follow up! After meetings or networking events, send a quick thank-you note or a message summarising key points discussed. It keeps you fresh in their minds and shows you’re genuinely interested in building a relationship. Plus, it’s a great way to keep the conversation going!
We think you need these skills to ace Business Development Manager in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager. Highlight your experience in B2B SaaS and any relevant achievements in the social housing sector. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the property industry and how your skills align with our mission at Aareon. Keep it engaging and personal – we love a good story!
Showcase Your Salesforce Skills: Since familiarity with Salesforce CRM is essential, make sure to highlight your experience with it in your application. Share specific examples of how you've used it to manage sales cycles or forecast pipelines effectively.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Aareon Group
✨Know Your SaaS Inside Out
Make sure you understand Aareon's SaaS solutions and how they specifically address challenges in the property industry. Familiarise yourself with their products and think about how you can articulate their benefits to potential clients during your interview.
✨Master the Sales Cycle
Be prepared to discuss your experience managing the full sales cycle, especially in the context of social housing. Have examples ready that showcase your ability to navigate complex procurement processes and engage with senior stakeholders effectively.
✨Showcase Your Relationship-Building Skills
Highlight your ability to build strong relationships with housing associations and local authorities. Think of specific instances where you've successfully engaged with C-suite executives or other senior stakeholders, as this will demonstrate your consultative approach.
✨Get Comfortable with Salesforce
Since familiarity with Salesforce CRM is essential, be ready to discuss how you've used it in previous roles. Share examples of how you've managed and forecasted your pipeline accurately, as this will show your organisational skills and attention to detail.