At a Glance
- Tasks: Manage charity campaigns and brand partnerships for major events like the Manchester Marathon.
- Company: Join A.S.O. UK, the leading mass participation events company with a fun, sociable atmosphere.
- Benefits: Enjoy hybrid working, health plans, and free entries to events for you and your friends.
- Other info: Be part of a dynamic team with great career growth opportunities.
- Why this job: Make a real impact in the community while working on exciting sports events.
- Qualifications: 3+ years in account management or marketing, preferably in the sports or charity sector.
The predicted salary is between 35000 - 45000 € per year.
Company Background
A.S.O. UK is the country’s leading mass participation events company, putting on events each year in triathlon, cycling, and running. Part of Amaury Sport Organisation (A.S.O.), owners of Le Tour de France and the leader in the French running and sportive market, A.S.O. UK’s prestigious portfolio includes the Cancer Research UK London Winter Run, adidas Manchester Marathon and Dragon Ride. The company also specialises in delivering bespoke corporate events, working with businesses such as JLL. A.S.O. UK’s events bring together an active community of people taking part in sporting events for reasons ranging from fitness, competition, charity, health, fun or to simply finish. The participants vary from first timers of all ages through to World Champions. Collectively, the events raise millions of pounds for hundreds of charities. A.S.O. UK is a fast-paced, fun place to work with a great team atmosphere.
About the Role
We are looking for an ambitious individual with campaign delivery & account management, who is commercially savvy & enthusiastic about mass events. The role is to join our Partnerships team, overseeing charity campaigns for the Manchester Marathon and Manchester Half, while managing high-value brand accounts across our portfolio. You will play a pivotal role in driving the commercial performance of the business, delivering campaigns that make a tangible impact for charities, brands and participants alike. This role is ideal for someone with a creative approach to campaign delivery, strong account management experience, and a proven ability to optimise user experience for fundraising and commercial conversion. You will take ownership of projects from concept to delivery, supporting your partners and internal teams to maximise results.
Key Responsibilities
- Charity Programmes & Fundraising Campaigns
Oversee and deliver the charity programme for the Manchester Marathon and Manchester Half. Drive greater return for Official and Associate Charity Partners. Manage third-party fundraising platforms and ensure seamless user experiences. Act as internal expert on UX optimisation for partner campaigns across website, email communications, social campaigns, PR, entry platforms and event-day experiences. Deliver data-driven insights on campaign performance, trends and opportunities. - Brand Partners & Ancillary Revenue
Management of partner accounts, ensuring campaigns are delivered against objectives. Create and deliver partner campaigns with full ownership, including:- Onboarding
- Budget management and reconciliation
- Account administration (status tracking, reporting, meeting agenda & minutes)
- Project plan creation and management
- Campaign ideation and pitches
- Content creation and copywriting
- Activation delivery, including logistics co-ordination and supplier management
- Insight-driven learnings and innovation
- Build strategic relationships to become a trusted advisor to your partners.
- Draft contracts, manage renewals and drive commercial return.
- Team Collaboration & Event Leadership
Report on commercial performance, revenue share partnerships and trends. Act as Event Lead for key events, having holistic oversight of all partnerships activity, including:- At-event branding roll out
- Team briefing and coordination
- Partner visibility and structure
- Event reconciliation
Key Relationships
Charity Partners, Brand Partners, Fundraising & Entry Platforms, Ancillary Income Suppliers, Partnerships Director & Team, Marketing Team, Operational Team.
Skills and Experience
- Essential:
We’re looking for candidates with 3+ years of relevant experience in account management, sponsorship, PR, marketing or client-facing roles (preferably within the sport sector, with charity campaign experience). Proven experience in campaign planning, onboarding, project management and contract renewal. Strong skills in logistical coordination, creative pitching and copywriting. Budget management and project reconciliation experience. Solid understanding of digital marketing, CRM systems and data analysis. Knowledge of GDPR compliance. Experience drafting contracts. Proficiency with Monday.com and Microsoft Office. Excellent attention to detail, planning and organisational skills. - Competencies:
Commercially astute and proactive, Ambitious and solution-focused, Creative thinker with strong project management skills, Excellent communicator and collaborator, Flexible and adaptable to changing priorities.
Great Benefits at A.S.O. UK
Hybrid working environment, Health Cash Plan access, Enhanced Parental Leave Policy, TOIL for events worked, Auto-enrolled salary sacrifice pension scheme, Five free entries to A.S.O. UK events per year for you, friends, and family, Free entry to any A.S.O. (non-UK) single-day events, Access to Cycle2Work scheme, Access to Partner Benefits programmes.
A.S.O. UK is an equal opportunities employer and is committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of age, disability, gender identity, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex or sexual orientation.
Closing Date: Wednesday 3rd June 17:00
Partnerships Manager (Brand & Charity) in London employer: A.S.O. UK
A.S.O. UK is an exceptional employer, offering a vibrant and sociable work environment where employees are passionate about delivering impactful mass participation events. With a strong focus on employee growth, the company provides opportunities for professional development, hybrid working arrangements, and a comprehensive benefits package that includes health plans and free event entries. Joining A.S.O. UK means being part of a dynamic team dedicated to making a difference in the community through sport and charity.
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Manager (Brand & Charity) in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show your passion for the role! When you get that interview, make sure to express your enthusiasm for mass participation events and charity campaigns. Share your ideas on how you can contribute to A.S.O. UK’s mission and make a real impact.
✨Tip Number 3
Prepare for the unexpected! Be ready for situational questions during interviews. Think about how you would handle challenges in campaign delivery or account management. Show them you’re adaptable and can think on your feet!
✨Tip Number 4
Don’t forget to follow up! After your interview, send a quick thank-you email to express your appreciation for the opportunity. It’s a great way to keep yourself top of mind and show your professionalism. And remember, apply through our website for the best chance!
We think you need these skills to ace Partnerships Manager (Brand & Charity) in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for mass participation events shine through! We want to see how excited you are about the role and the impact you can make in our Partnerships team.
Tailor Your Experience:Make sure to highlight your relevant experience in account management and campaign delivery. We’re looking for someone who can hit the ground running, so connect your past roles to what we do at A.S.O. UK!
Be Creative:Don’t be afraid to show off your creative side in your application. Whether it’s through your copywriting or how you present your ideas, we love innovative thinkers who can bring fresh perspectives to our campaigns.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at A.S.O. UK
✨Know Your Campaigns
Before the interview, dive deep into A.S.O. UK's charity programmes and past campaigns. Familiarise yourself with their events like the Manchester Marathon and how they’ve impacted charities. This will show your enthusiasm and understanding of their mission.
✨Showcase Your Account Management Skills
Prepare specific examples from your previous roles that highlight your account management experience. Discuss how you’ve successfully managed campaigns, handled budgets, and built relationships with partners. This will demonstrate your capability to take ownership of projects.
✨Be Data-Driven
A.S.O. UK values data-driven insights. Be ready to discuss how you've used data analysis in past campaigns to optimise performance. Bring examples of how you’ve tracked trends and made decisions based on data to improve user experiences.
✨Emphasise Team Collaboration
Since this role involves working closely with various teams, prepare to talk about your experience in collaborative environments. Share stories that illustrate your communication skills and how you’ve effectively coordinated with different departments to achieve campaign goals.
