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For Companies At a Glance
- Tasks: Drive brand awareness and execute regional marketing campaigns across EMEA.
- Company: Join A-LIGN, a leader in cybersecurity compliance with a dynamic team.
- Benefits: Enjoy health reimbursement, competitive bonuses, and generous paid time off.
- Why this job: Make an impact by localising global strategies and collaborating with diverse teams.
- Qualifications: Bachelor’s degree in marketing and 3-5 years of relevant experience required.
- Other info: Fast-paced environment with opportunities for personal and professional growth.
The predicted salary is between 28800 - 48000 £ per year.
The Regional Marketing Generalist will support regional marketing initiatives to drive brand awareness, pipeline, and partner programming across the EMEA market. In this role, you will adapt global strategies to local markets, execute campaigns, and collaborate cross-functionally with sales, product, and corporate marketing teams.
Responsibilities
- Plan and execute regional marketing campaigns aligned with global objectives and local business needs.
- Localise global marketing materials for cultural and business nuances across EMEA.
- Coordinate events, webinars, and roadshows to generate pipeline and strengthen partner relationships.
- Develop region-specific assets such as case studies, landing pages, and sales collateral.
- Collaborate with partners on joint marketing programmes and manage co-branded campaigns.
- Track and report campaign performance, optimising for ROI and future improvements.
- Manage regional marketing budgets effectively to maximise impact.
Minimum Qualifications
Education
- Bachelor’s degree in marketing, communications, or related field.
Experience
- 3–5 years of marketing experience, preferably in field, campaign or partner marketing.
- Strong understanding of B2B marketing and ABM strategies.
- Experience with marketing automation tools (Salesforce, Pardot, or similar).
- Excellent communication and project management skills.
- Ability to work independently and collaboratively in a fast-paced environment.
Skills
- Creative, flexible, well organised, resourceful, and detail oriented.
- Excellent judgement in handling confidential, legal, or sensitive information.
- Ability to work independently, set priorities, and handle multiple tasks with a high level of efficiency.
- Ability to work in a fast-paced environment.
Benefits
- Health Reimbursement Program.
- Group Pension Plan with Company Match.
- Competitive Bonus Structure.
- Home Office Reimbursement.
- Certification Reimbursement.
- Personalised Career Coaching.
- Generous Paid Time Off.
- Paid Office Closure December 25–January 1.
- Summer Hours.
About A-LIGN
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programmes. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor.
Come Work for A-LIGN! Apply online today at a-lign.com and learn about life at A-LIGN by following us on LinkedIn. A-LIGN is an Equal Opportunity Employer.
Location: London, United Kingdom.
Regional Marketing Generalist employer: A-LIGN
Contact Detail:
A-LIGN Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Marketing Generalist
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing field, especially those who work in EMEA. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns and projects. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Tailor your answers to show how your experience aligns with their goals, especially in adapting global strategies to local markets.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the team at A-LIGN.
We think you need these skills to ace Regional Marketing Generalist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Regional Marketing Generalist role. Highlight your B2B marketing experience and any campaigns you've executed that align with our objectives.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing in the EMEA region and how you can adapt global strategies to local markets. Keep it engaging and personal.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements. Did you increase brand awareness or improve campaign ROI? Numbers speak volumes, so include metrics where possible to demonstrate your impact.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get a feel for our company culture while you’re at it!
How to prepare for a job interview at A-LIGN
✨Know Your Regional Market
Before the interview, dive deep into the EMEA market specifics. Understand cultural nuances and local business practices that could impact marketing strategies. This knowledge will show your potential employer that you can effectively adapt global strategies to local needs.
✨Showcase Your Campaign Success
Prepare to discuss specific marketing campaigns you've executed in the past. Highlight your role, the strategies you used, and the results achieved. Use metrics to demonstrate your impact, as this aligns perfectly with their focus on driving brand awareness and pipeline.
✨Familiarise Yourself with Marketing Tools
Brush up on your experience with marketing automation tools like Salesforce or Pardot. Be ready to discuss how you've used these tools to optimise campaigns and track performance. This will reassure them of your technical skills and ability to manage regional marketing budgets effectively.
✨Emphasise Collaboration Skills
Since the role involves working cross-functionally, prepare examples of how you've successfully collaborated with sales, product, and other teams. Highlight your communication skills and ability to work independently while still being a team player, which is crucial in a fast-paced environment.
