Regional Marketing Generalist
Regional Marketing Generalist

Regional Marketing Generalist

Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive brand awareness and execute regional marketing campaigns across EMEA.
  • Company: Join A-LIGN, a leader in cybersecurity compliance with a dynamic team.
  • Benefits: Enjoy competitive bonuses, personalized career coaching, and generous paid time off.
  • Why this job: Make an impact by localising global strategies and collaborating with diverse teams.
  • Qualifications: 3-5 years in marketing, strong B2B knowledge, and excellent communication skills.
  • Other info: Fast-paced environment with opportunities for growth and creativity.

The predicted salary is between 36000 - 60000 £ per year.

The Regional Marketing Generalist will support regional marketing initiatives to drive brand awareness, pipeline, and partner programming across the EMEA market. In this role, you will adapt global strategies to local markets, execute campaigns, and collaborate cross-functionally with sales, product, and corporate marketing teams.

Responsibilities

  • Plan and execute regional marketing campaigns aligned with global objectives and local business needs.
  • Localize global marketing materials for cultural and business nuances across EMEA.
  • Coordinate events, webinars, and roadshows to generate pipeline and strengthen partner relationships.
  • Develop region-specific assets such as case studies, landing pages, and sales collateral.
  • Collaborate with partners on joint marketing programs and manage co-branded campaigns.
  • Track and report campaign performance, optimizing for ROI and future improvements.
  • Manage regional marketing budgets effectively to maximize impact.

Minimum Qualifications

  • EDUCATION: Bachelor’s degree in marketing, communications, or related field.
  • EXPERIENCE: 3–5 years of marketing experience, preferably in field, campaign or partner marketing.
  • Strong understanding of B2B marketing and ABM strategies.
  • Experience with marketing automation tools (Salesforce, Pardot, or similar).
  • Excellent communication and project management skills.
  • Ability to work independently and collaboratively in a fast-paced environment.

SKILLS

  • Creative, flexible, well organized, resourceful, and detail oriented.
  • Excellent judgment in handling confidential, legal, or sensitive information.
  • Ability to work independently, set priorities, and handle multiple tasks with a high level of efficiency.
  • Ability to work in a fast-paced environment.

Benefits

  • Health Reimbursement Program.
  • Group Pension Plan with Company Match.
  • Competitive Bonus Structure.
  • Home Office Reimbursement.
  • Certification Reimbursement.
  • Personalized Career Coaching.
  • Generous Paid Time Off.
  • Paid Office Closure December 25-January 1.
  • Summer Hours.

About A-LIGN

A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.

Equal Opportunity Employment

A-LIGN is an Equal Opportunity Employer.

Regional Marketing Generalist employer: A-LIGN External

A-LIGN is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the chance to thrive in their careers while contributing to impactful cybersecurity compliance initiatives. With competitive benefits such as a Health Reimbursement Program, personalized career coaching, and generous paid time off, A-LIGN prioritises employee well-being and professional growth. Located in the vibrant EMEA region, this role provides unique opportunities to engage with diverse markets and collaborate with cross-functional teams, making it an ideal environment for marketing professionals seeking meaningful and rewarding employment.
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Contact Detail:

A-LIGN External Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Marketing Generalist

✨Tip Number 1

Network like a pro! Reach out to your connections in the marketing field, especially those who work in EMEA. A friendly chat can lead to insider info about job openings or even a referral.

✨Tip Number 2

Show off your skills! Create a portfolio showcasing your best marketing campaigns and projects. This will give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Be proactive! Don’t just wait for job postings; reach out directly to companies you admire. Express your interest in their marketing initiatives and ask if they have any upcoming opportunities.

✨Tip Number 4

Apply through our website! We love seeing applications come directly from passionate candidates. Tailor your application to highlight how your experience aligns with the Regional Marketing Generalist role.

We think you need these skills to ace Regional Marketing Generalist

B2B Marketing
Account-Based Marketing (ABM)
Marketing Automation Tools
Campaign Management
Event Coordination
Cross-Functional Collaboration
Performance Tracking and Reporting
Budget Management
Creative Thinking
Attention to Detail
Project Management
Communication Skills
Cultural Adaptability
Resourcefulness
Organisational Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Regional Marketing Generalist role. Highlight your B2B marketing experience and any specific campaigns you've executed that relate to the EMEA market.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing and how you can adapt global strategies to local markets. Don't forget to mention your experience with marketing automation tools!

Showcase Your Collaboration Skills: Since this role involves working cross-functionally, be sure to include examples of how you've successfully collaborated with sales, product, or corporate marketing teams in the past. We love a team player!

Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to see your application and get you into the process!

How to prepare for a job interview at A-LIGN External

✨Know Your Market

Before the interview, dive deep into the EMEA market. Understand the cultural nuances and business practices that could affect marketing strategies. This will show your potential employer that you’re not just familiar with marketing but also with the specific challenges and opportunities in their region.

✨Showcase Your Campaign Success

Be ready to discuss specific campaigns you've executed in the past. Highlight how you adapted global strategies to local needs and the results you achieved. Use metrics to back up your claims; numbers speak volumes in marketing!

✨Collaboration is Key

Since this role involves working cross-functionally, prepare examples of how you've successfully collaborated with sales, product, or corporate teams. Emphasise your communication skills and how you’ve managed to align different departments towards a common goal.

✨Budget Management Savvy

Brush up on your experience with managing marketing budgets. Be prepared to discuss how you’ve maximised ROI in previous roles. This will demonstrate your ability to make strategic decisions that benefit the company’s bottom line.

Regional Marketing Generalist
A-LIGN External

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