At a Glance
- Tasks: Lead exciting campaigns and strategies for premium soft drink brands.
- Company: Join AG Barr, a leader in the beverage industry with iconic brands.
- Benefits: Competitive salary, creative work environment, and opportunities for growth.
- Other info: Collaborative team culture with a focus on creativity and results.
- Why this job: Make a real impact on beloved brands and drive their success.
- Qualifications: Experience in brand management and a passion for innovative marketing.
The predicted salary is between 40000 - 50000 £ per year.
AG Barr is seeking a Brand Manager for our premium portfolio including Fentimans, Bundaberg & Frobishers.
You will develop and execute strategies to increase mental market share, strengthen brand equity, and drive growth across the portfolio.
You will lead cross-functional teams, manage TTL campaigns, monitor performance, and champion NPD opportunities to deliver annual profit and market share gains. #J-18808-Ljbffr
We think you need these skills to ace Brand Manager: Premium Soft Drinks Growth & Campaigns in Cumbernauld
Brand Strategy Development
Market Share Analysis
Brand Equity Management
Cross-Functional Team Leadership
TTL Campaign Management
Performance Monitoring
New Product Development (NPD)
