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- Tasks: Lead and manage key customer accounts in the on-trade channel for AG Barr's drinks.
- Company: Join AG Barr, a beloved UK drinks brand with over 145 years of history.
- Benefits: Enjoy up to 34 days holiday, flexible benefits, and ongoing professional development.
- Other info: We value diversity and encourage applicants from all backgrounds.
- Why this job: Make a real impact in a dynamic role while working with iconic brands like IRN-BRU.
- Qualifications: Experience in account management within FMCG, especially in beverages.
The predicted salary is between 40000 - 50000 ÂŁ per year.
Location: Field Based
Are you ready to Be Your Best Barr None? We are all about Being Your Best Barr None and having a career with real Moments that Matter! AG Barr has been quenching the nation's thirst for over 145 years and is home to some of the UK's most loved drinks brands. Employing around 850 people across four business units and seven UK locations, we are proud to be a responsible business that takes care of our people, values diversity, gives something back to our communities and works to minimise our environmental impact.
At our core is Barr Soft Drinks, home to some of the UK's most loved soft drinks. Whether it's the iconic IRNâBRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand or the unique range of BARR flavours, we brighten people's lives with refreshingly different drinks. We also have a number of exciting owned brands within our portfolio, including the functional drinks brand Boost, FUNKIN which operates in the exciting and growing cocktail market and MOMA, which crafts quality oats into great tasting oat drinks and porridges. There's never been a better time to join us!
What we're looking for...
Weâre looking for a National Account Manager to lead, build, and drive our designated customer accounts with AG Barr, specifically focusing on the onâtrade channel for soft drinks and our FUNKIN products. As our On Trade National Account Manager, you will oversee the performance and delivery of strategic initiatives for your designated accounts within the major customer portfolio in the onâtrade. This role requires a combination of commercial understanding, strong communication skills, and the ability to effectively manage accounts to deliver growth in this specific channel.
As our National Account Manager for On Trade you will:
- Account Management: Take full ownership of the onâtrade account, managing promotional activities for soft drinks and Funkin, forecasting, and working collaboratively with key internal and external teams to deliver business objectives. Ensure accurate and timely delivery of forecasts and business targets.
- Commercial Understanding: Develop a strong understanding of P&L management and drive contribution through effective negotiation and planning, specifically within the onâtrade environment. Build comprehensive joint business plans with onâtrade customers, ensuring alignment with overall business objectives for soft drinks and Funkin.
- Forecasting & Data Management: Own the process for weekly, period, and annual forecasting for onâtrade accounts and products, using multiple data sources to generate accurate and actionable forecasts. Work closely with the supply chain team to ensure forecasts are executed seamlessly.
- Negotiation & Influencing: Prepare and execute successful negotiations with onâtrade customers, ensuring the protection of AG Barr's values and mitigating risks for soft drinks and Funkin. Build strong relationships with key contacts at all levels, both internally and externally, to ensure longâterm strategic partnerships.
- Building Customer Influence: Adapt communication style and approach to align with onâtrade customer needs. Gain deep insights into onâtrade customers' internal systems and objectives, using this knowledge to create effective and customerâcentric plans for soft drinks and Funkin.
- Training & Development: Proactively manage personal and team development, ensuring competencies align with commercial goals for the onâtrade. Provide leadership and guidance, developing skills through performance reviews, coaching, and mentoring to cultivate future leaders within the business.
- Collaboration & CrossâFunctional Work: Partner with commercial managers, business unit leaders, and other internal departments such as finance, HR, and supply chain to ensure strategic alignment and effective execution of plans for soft drinks and Funkin within the onâtrade.
- Performance Monitoring & Reporting: Track and report on key performance metrics for onâtrade accounts and products, ensuring business objectives are met. Address any discrepancies in performance and adjust plans as necessary.
What you'll bring...
- Experience in account management within an FMCG environment, with a strong focus on managing nationalâlevel accounts in the onâtrade channel for beverages, ideally including soft drinks and/or cocktail mixers like Funkin.
- Strong understanding of P&L management, forecasting, and business development within the onâtrade. Proven ability to build joint business plans and negotiate effectively to drive results for soft drinks and Funkin products.
- Experience in managing seniorâlevel relationships with major onâtrade customers. Ability to influence decisionâmakers and effectively present at various organisational levels.
- Strong IT skills, including proficiency with CRM, forecasting tools, and Google Office. Experience with Demantra and Cognos is a plus.
- Excellent presentation and communication skills, with the ability to engage effectively with both internal teams and external stakeholders in the onâtrade.
What we offer...
We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent. We look after our employees by offering a competitive salary and benefits package which includes:
- Up to 34 days holiday (depending on shift pattern)
- Flexible holiday trading
- Living Wage Employer
- Healthcare Cash Plan
- Peppy Health
- Flexible benefits e.g. discounts & cashback, gym memberships, technology purchases etc
- Life assurance
- Save as you earn scheme
- Staff sales discount
- Free AG Barr products throughout your working day
- Pension
- Annual salary review
- Ongoing professional development
- And much more!
To find out more about what it is like to work for AG Barr, please visit our careers platform here. We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.
Our large factories produce multi formats across a number of high speed modern lines, to high quality standards whilst maximising production outputs and minimising overhead costs and whilst we have highlighted our ideal requirements for this role, we are realistic that the successful candidate probably won't meet every single requirement in this advert, but we are big advocates of people growing in role. So even if you don't meet every single requirement, we encourage you to submit an application - you may be just what we are looking for!
Apply now!
Speculative CVs from agencies will not be accepted.
Latest closing date for applications is 24th July. Please note, we may close vacancies early where we receive significant numbers of applications, so apply now!
National Account Manager On-Trade in London employer: A G Barr plc
Contact Detail:
A G Barr plc Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land National Account Manager On-Trade in London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and donât be shy about reaching out to potential contacts. You never know who might help you land that National Account Manager role!
â¨Tip Number 2
Prepare for interviews by researching AG Barr and their products. Understand their market position and be ready to discuss how your experience aligns with their goals. Show them youâre not just another candidate; youâre genuinely interested in being part of their team.
â¨Tip Number 3
Practice your negotiation skills! As a National Account Manager, youâll need to demonstrate your ability to negotiate effectively. Role-play scenarios with friends or mentors to build confidence and refine your approach before the real deal.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, it shows youâre serious about joining AG Barr and ready to take the next step in your career with us.
We think you need these skills to ace National Account Manager On-Trade in London
Some tips for your application đŤĄ
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see why you're excited about being a National Account Manager at AG Barr and how you can contribute to our mission of quenching the nation's thirst.
Tailor Your CV: Make sure to customise your CV to highlight relevant experience in account management, especially within the on-trade channel. We love seeing how your skills align with our needs, so donât hold back on showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so use bullet points where possible and avoid jargon. This helps us quickly see how you fit into the role and our team.
Apply Through Our Website: Donât forget to submit your application through our careers platform! Itâs the best way for us to receive your details and ensures youâre considered for the role. Plus, itâs super easy to do!
How to prepare for a job interview at A G Barr plc
â¨Know Your Brands Inside Out
Before the interview, make sure youâre well-versed in AG Barr's product range, especially their soft drinks and FUNKIN products. Familiarise yourself with their history, unique selling points, and recent marketing campaigns. This knowledge will help you demonstrate your genuine interest and ability to manage accounts effectively.
â¨Master the Numbers
Since this role involves P&L management and forecasting, brush up on your financial acumen. Be prepared to discuss how youâve successfully managed budgets and forecasts in previous roles. Bring examples of how your strategic planning has led to growth in past positions, particularly in the on-trade channel.
â¨Showcase Your Negotiation Skills
Prepare to discuss specific instances where youâve negotiated successfully with major clients. Highlight your approach to building relationships and how youâve influenced decision-makers. This will show that you can protect AG Barrâs values while driving results for their brands.
â¨Engage with the Interviewers
During the interview, adapt your communication style to connect with the interviewers. Ask insightful questions about their current strategies and challenges in the on-trade market. This not only shows your interest but also your ability to align with customer needs and create effective plans.