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- Tasks: Support Local Business Development Managers and drive brand visibility in stores.
- Company: Join AG Barr, a leader in the beverage industry with a focus on growth.
- Benefits: Enjoy uncapped bonuses, flexible holidays, and free products during work.
- Why this job: Make an impact by educating retailers and enhancing brand presence.
- Qualifications: Full driving licence, strong communication skills, and self-motivation required.
- Other info: Diverse culture with ongoing professional development opportunities.
The predicted salary is between 30000 - 40000 £ per year.
Location: Paisley/West Coast
Contract and working pattern: 37.5 hours per week
What we’re looking for… As a Business Development Representative for AG Barr, you will support our Local Business Development Managers with the Focus 5 AG Barr brands as the key in‑store drivers. You will work closely with the LBDMs to ensure that AG Barr products appear in the right place, at the right time and in the right quantities. Each BDR has a defined territory of stores and will develop model store status using the mults scorecard methodology.
Health Safety and Wellbeing – priority at AG Barr and core part of the culture. Activate LBDM‑made agreements both locally and regionally. Build brand awareness through excellent execution at the point of purchase. Manage a mixed territory of multiple calls (development stores) – minimum 7 calls per day.
Our team mission is to add value by ensuring:
- Growth of brand distribution through multiple retailer education.
- Deliver relentless focus on perfect execution to drive ROS.
- Support company brand ambitions and innovation in the multiples sector.
This position is primarily responsible for:
- Educating retailers about AG Barr's core brands within a given territory of multiple outlets.
- Merchandising our brands in the best way in each outlet to build maximum sales rate.
- Creating impactful visibility to drive consumer awareness and impulse purchase.
Key Job Targets/Measurements are:
- Improving the scorecard score of your overall territory.
- Improving the outlet score of each call on your territory from its baseline.
- Improving the distribution of key brands in line with the company marketing plan.
What you’ll bring…
- Full driving licence essential.
- Strong communication skills.
- Comfortable working directly with alcohol products, including our Funkin Cocktails line.
- Teamwork and good personal leadership.
- Self‑motivated with the ability to work unsupervised.
- Good standard of presentation skills.
- Ability to communicate internally using account performance data and demonstrate strong in‑store execution.
- Fluent in English.
- Flexibility to attend monthly team meetings that may require overnights.
You will also demonstrate our AG Barr behaviours of Being Honest, Accountable, Connected and Brave.
What we offer… We believe in creating a diverse and inclusive culture where your voice can be heard. Our employees are critical to our success and we invest in developing their talent. We offer a competitive salary and benefits package which includes:
- Uncapped bonus linked to business performance.
- Defined contribution pension.
- Up to 34 days holiday (depending on shift pattern).
- Flexible holiday trading.
- Flexible cash pot to spend on benefits.
- Healthcare cash plan.
- Flexible benefits such as discounts & cashbacks, gym memberships, technology purchases, etc.
- Life assurance.
- Save as you earn scheme.
- Staff sales discount.
- Free AG Barr products throughout your working day.
- Annual salary review.
- Ongoing professional development and access to learning & development programmes and content.
We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.
Business Development Representative - Multiples - Paisley/West Coast in Glasgow employer: A G Barr plc
Contact Detail:
A G Barr plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative - Multiples - Paisley/West Coast in Glasgow
✨Tip Number 1
Get to know the company inside out! Research AG Barr's brands and their market presence. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with the role of a BDR. Highlight your communication skills and ability to work independently, as these are key for success in this position.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the AG Barr team and ready to contribute to their growth.
We think you need these skills to ace Business Development Representative - Multiples - Paisley/West Coast in Glasgow
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Representative role. Highlight relevant experience and skills that align with AG Barr's mission and values. We want to see how you can contribute to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your background makes you a perfect fit. Don’t forget to mention your understanding of the AG Barr brands and their importance in the market.
Showcase Your Communication Skills: As a BDR, strong communication is key. In your application, demonstrate your ability to convey ideas clearly and effectively. We love seeing examples of how you've successfully communicated in past roles or projects.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the AG Barr family!
How to prepare for a job interview at A G Barr plc
✨Know Your Brands
Before the interview, make sure you’re well-versed in AG Barr's core brands and their unique selling points. This will not only show your enthusiasm but also demonstrate that you understand the products you'll be representing.
✨Showcase Your Communication Skills
As a Business Development Representative, strong communication is key. Prepare examples of how you've effectively communicated with retailers or team members in the past. This will help illustrate your ability to educate and engage others.
✨Demonstrate Your Territory Management Skills
Be ready to discuss how you would manage a mixed territory of multiple calls. Think about strategies for improving scorecard scores and distribution, and be prepared to share any relevant experiences from previous roles.
✨Emphasise Teamwork and Leadership
AG Barr values teamwork and personal leadership. Share examples of how you've worked collaboratively in a team setting and taken initiative in your previous roles. This will align with their company culture and show you’re a good fit.