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For Companies At a Glance
- Tasks: Lead marketing strategies for a global education leader, driving brand growth and revenue.
- Company: Join a top-tier organization focused on innovative solutions for student success worldwide.
- Benefits: Competitive salary, dynamic work environment, and the chance to shape educational marketing.
- Why this job: Be a visionary leader in a fast-paced setting, impacting students' academic journeys.
- Qualifications: 7+ years in senior marketing roles; strong analytical and communication skills required.
- Other info: Work in London, 3 days a week, collaborating with C-Suite executives.
The predicted salary is between 80000 - 120000 £ per year.
Chief Marketing Officer – UK College Division
Location: London (3 days per week)
Salary: £100,000-£120,000 base
83zero are partnered with a global leader in education and professional development services. The organisation focuses on delivering high-quality, innovative solutions to students worldwide, supporting their academic and professional success. They are seeking a visionary Chief Marketing Officer (CMO) to lead the marketing strategy for their UK College Division.
Role Summary
As the CMO, you will oversee and develop comprehensive marketing, branding, performance, and PR strategies to grow multiple brands within the UK College portfolio. Your role will focus on driving revenue generation, brand awareness, and market competitiveness through innovative campaigns and initiatives. You’ll collaborate closely with senior stakeholders to align marketing efforts with business objectives while leading a high-performing marketing and sales team.
Key Responsibilities
- Develop and implement a strategic marketing plan across all channels, ensuring alignment with business goals.
- Manage the marketing budget, focusing on lead generation, conversion rates, and revenue targets.
- Oversee brand and marketing activity to increase brand awareness and reputation.
- Establish KPIs and performance metrics, providing regular reports on marketing effectiveness.
- Lead cross-functional collaboration with product, sales, and global marketing teams to enhance performance.
- Drive customer relationship management strategies and optimize processes to improve student acquisition and retention.
- Guide the sales team, creating strategies to meet ambitious growth and revenue targets.
- Stay updated on market trends, competitor activity, and student perceptions to inform marketing and sales strategies.
Requirements
Education and Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or equivalent.
Knowledge and Skills:
- Expertise in data-driven marketing strategies with a strong analytical mindset.
- Excellent written, verbal, and interpersonal communication skills.
- Financial acumen and experience managing multi-channel budgets.
- Knowledge of branding, customer relationship management, and sales strategies.
- Proven ability to work with C-Suite and Board-level executives.
Experience:
- 7+ years in a senior marketing leadership role, with a focus on growth, lead generation, and brand development.
- Track record of delivering against ambitious year-on-year targets.
- Experience managing and developing high-performing marketing and sales teams.
What We’re Looking For
- This role is ideal for a commercially driven, innovative leader who thrives in a fast-paced, dynamic environment. You’ll need to balance strategic oversight with a hands-on approach, ensuring your team delivers exceptional results in line with business objectives.
- If you’re ready to take on a challenging role that will shape the future of a leading educational organisation, we’d love to hear from you.
Apply now to take the next step in your career!
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Chief Marketing Officer employer: 83zero Limited
Contact Detail:
83zero Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Marketing Officer
✨Tip Number 1
Familiarize yourself with the latest trends in education marketing. Understanding what resonates with students and educational institutions will help you craft innovative strategies that align with the company's goals.
✨Tip Number 2
Network with professionals in the education sector, especially those in senior marketing roles. Building relationships can provide insights into industry challenges and opportunities, which can be beneficial during your interview.
✨Tip Number 3
Prepare to discuss your experience with data-driven marketing strategies. Be ready to share specific examples of how you've used analytics to drive revenue and improve brand awareness in previous roles.
✨Tip Number 4
Showcase your leadership skills by highlighting your experience in managing high-performing teams. Discuss how you've motivated and guided teams to achieve ambitious targets, as this is crucial for the CMO role.
We think you need these skills to ace Chief Marketing Officer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in senior marketing roles, particularly focusing on growth, lead generation, and brand development. Use metrics to showcase your achievements.
Craft a Compelling Cover Letter: Write a cover letter that reflects your understanding of the role and the organization. Emphasize your strategic vision for the UK College Division and how your experience aligns with their goals.
Showcase Leadership Experience: In your application, provide examples of how you've led high-performing teams and collaborated with C-Suite executives. Highlight specific campaigns or initiatives that drove significant results.
Demonstrate Analytical Skills: Include examples of how you've used data-driven marketing strategies to inform decisions. Discuss your experience with managing budgets and achieving revenue targets.
How to prepare for a job interview at 83zero Limited
✨Showcase Your Strategic Vision
As a Chief Marketing Officer, it's crucial to demonstrate your ability to develop and implement strategic marketing plans. Be prepared to discuss specific examples of how you've aligned marketing efforts with business objectives in previous roles.
✨Highlight Data-Driven Success
Given the emphasis on data-driven marketing strategies, come equipped with metrics and KPIs from your past experiences. Share how your analytical mindset has led to successful campaigns and revenue growth.
✨Demonstrate Leadership Skills
This role requires leading high-performing teams, so be ready to talk about your leadership style. Discuss how you've managed and developed marketing and sales teams to achieve ambitious targets.
✨Stay Current with Market Trends
Show that you are knowledgeable about current market trends and competitor activities. Prepare to discuss how this knowledge can inform your marketing strategies and enhance brand competitiveness.
