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- Tasks: Lead global marketing strategy and elevate brand presence in sports technology.
- Company: Pioneering sports tech company transforming performance data and fan engagement.
- Benefits: Competitive salary, equity package, and hybrid work model.
- Why this job: Shape the future of sports marketing and make a real impact.
- Qualifications: 8+ years in marketing with leadership experience, ideally in sports tech.
- Other info: Opportunity to mentor a high-performing international team and drive growth.
The predicted salary is between 72000 - 120000 £ per year.
A pioneering sports technology company is redefining how performance data, storytelling, and fan engagement connect across elite sport. Their intelligent hardware and analytics platforms are already trusted by leading teams, leagues, and broadcast partners, and the next phase of growth will take their brand onto the world stage.
This newly created Vice President of Marketing role will be pivotal in shaping that journey. Partnering closely with the CEO and leadership team, you will elevate the company's profile, build commercial demand, and lead a talented marketing function through a period of exciting scale.
What You'll Do- Build and execute a global marketing strategy spanning brand, demand generation, and partnerships
- Define a compelling brand narrative that resonates across professional teams, federations, and media
- Harness data and CRM insights (HubSpot) to develop targeted, measurable campaigns that drive growth
- Lead PR, communications, and thought leadership initiatives that position the company as an innovation leader
- Collaborate with partners and customers to amplify success stories across earned and owned media
- Grow, mentor, and inspire a small but high-performing international marketing team
- 8+ years in marketing, with 3+ in a leadership role, ideally in sports technology, wearables, or performance analytics
- Expertise in brand building, content strategy, and B2B/B2B2C marketing
- Strong track record in demand generation and CRM-led marketing (HubSpot experience ideal)
- Experience operating in high-growth, global environments
- A mix of creative vision, commercial acumen, and leadership presence
This is a rare opportunity to architect the marketing blueprint for a business that is changing the way sport is played and experienced. The role combines creative brand leadership with commercial strategy and offers genuine scope to influence the company's trajectory ahead of its next major growth milestone.
This confidential search is being managed exclusively by 808 Talent.
VP Marketing employer: 808 Talent
Contact Detail:
808 Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the sports tech industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your expertise! Create content that highlights your knowledge in marketing and sports technology. Share it on social media to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company’s recent projects and challenges. Bring fresh ideas to the table that align with their goals, especially around brand building and demand generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace VP Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the VP Marketing role. Highlight your experience in sports technology and leadership roles, showcasing how you've driven brand growth and demand generation in previous positions.
Craft a Compelling Cover Letter: Your cover letter should tell a story about your journey in marketing. Connect your past experiences with the exciting opportunity at our company, and don’t forget to mention your passion for sports technology!
Showcase Your Data Skills: Since we value data-driven decision-making, be sure to highlight your experience with CRM tools like HubSpot. Share specific examples of how you've used data to create successful marketing campaigns.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape the future of sports technology!
How to prepare for a job interview at 808 Talent
✨Know Your Stuff
Before the interview, dive deep into the company's products and services. Understand their current marketing strategies and how they position themselves in the sports technology space. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Craft Your Brand Narrative
As a VP of Marketing, storytelling is key. Prepare to discuss how you would define and communicate a compelling brand narrative for the company. Think about examples from your past where you've successfully built a brand or led a campaign that resonated with audiences.
✨Data-Driven Mindset
Since the role involves harnessing data and CRM insights, be ready to talk about your experience with tools like HubSpot. Bring specific examples of how you've used data to drive marketing decisions and measure campaign success. This will demonstrate your analytical skills and strategic thinking.
✨Show Leadership Skills
The company is looking for someone who can grow and inspire a team. Be prepared to share your leadership philosophy and provide examples of how you've mentored others in previous roles. Highlight any experiences where you've led a team through change or growth, especially in high-pressure environments.