Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing campaigns targeting financial intermediaries and enhance brand visibility.
- Company: Join 7IM, a dynamic firm focused on innovative financial solutions.
- Benefits: Enjoy a collaborative work environment with opportunities for professional growth and development.
- Why this job: Make a real impact in the financial sector while working with creative minds.
- Qualifications: Experience in marketing for intermediary audiences and strong project management skills required.
- Other info: Occasional travel to Edinburgh may be needed; embrace a culture of teamwork and resilience.
The predicted salary is between 36000 - 60000 £ per year.
The Senior Marketing Manager – Intermediary will be responsible for leading the development, planning, and execution of targeted marketing campaigns to engage intermediary audiences, including Independent Financial Planners and Paraplanners. This role requires close collaboration with senior stakeholders within the Intermediary businesses, business development teams, the wider marketing team, and external agencies to drive strategic marketing initiatives and enhance 7IM's brand visibility (with a strong focus on our Platform business) within the intermediary market.
Key Responsibilities
- Campaign Development, Planning & Execution: Develop and implement integrated marketing campaigns that effectively target intermediary audiences. Collaborate closely with business development teams to align marketing campaigns with growth objectives. Ensure campaign messaging, tactics, and execution are consistent with 7IM's overall marketing strategy. Work with external agencies and internal teams to ensure campaigns are delivered on time and within budget. Monitor campaign performance and optimise strategies to maximise engagement and effectiveness.
- Strategic Planning & Insights: Work closely with the Marketing Insights Manager to define and refine campaign plans based on market intelligence and data insights. Utilise insights to shape campaign messaging, channels, and targeting strategies. Stay informed of industry trends and developments to ensure campaigns remain relevant and competitive.
- Content Supervision & Management: Oversee the development of marketing materials in collaboration with the wider marketing team and external agencies. Ensure all content aligns with brand guidelines and is tailored to intermediary audiences. Provide strategic direction and feedback on content creation to ensure messaging consistency. Overseeing and ensuring Financial Promotion rules are adhered to.
- Event Marketing & Coordination: Support the planning and execution of events such as seminars, webinars, and conferences aimed at intermediary clients. Collaborate with internal teams and external vendors to ensure event success. Integrate event marketing efforts with broader campaign strategies.
- Stakeholder Engagement & Collaboration: Act as a key liaison between the marketing team, senior stakeholders from the intermediary businesses, business development teams, and external agencies. Ensure marketing initiatives are cohesive and support overall business objectives. Maintain strong relationships with key internal and external stakeholders.
About You
Qualifications & Experience:
- Proven experience in marketing within a role focusing on intermediary audiences.
- Understanding and expertise in the intermediary platform space will be a significant advantage.
- Strong expertise in developing and executing multi-channel marketing campaigns.
- Experience working with external agencies to deliver high-quality marketing initiatives.
- Ability to work with data insights teams to refine marketing plans.
- Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively.
- Proficiency in digital marketing tools and platforms.
- Strong project management skills with the ability to manage multiple initiatives simultaneously.
Desirable Qualifications
- Marketing qualification, such as those from the Chartered Institute of Marketing (CIM).
- Experience in event marketing and coordination.
- Familiarity with regulatory considerations in financial services marketing.
Key Competencies
- Strategic thinking and planning.
- Creativity and innovation in campaign execution.
- Strong organisational skills and attention to detail.
- Adaptability and resilience in a fast-paced environment.
- Collaborative mindset with a team-oriented approach.
Other Relevant Information
- Reports to Head of Corporate Communications.
- Occasional travel to the Edinburgh office may be required.
- The successful candidate will be a team player, self-motivated, adaptable and resilient.
- The candidate will need to understand and subscribe to 7IM’s mission and tenets and in particular, the Code of Conduct.
This role offers an exciting opportunity for an experienced marketing professional to lead high-impact campaigns and drive engagement within the intermediary market segment at 7IM.
Senior Marketing Manager – Intermediary employer: 7IM
Contact Detail:
7IM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager – Intermediary
✨Tip Number 1
Network with professionals in the financial services and intermediary marketing sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and stakeholders who can provide insights into the role and company culture.
✨Tip Number 2
Familiarise yourself with 7IM's brand and recent marketing campaigns. Understanding their current strategies and messaging will help you demonstrate your alignment with their goals during interviews and discussions.
✨Tip Number 3
Prepare to discuss specific examples of successful multi-channel marketing campaigns you've led, particularly those targeting intermediary audiences. Highlight your strategic thinking and how you used data insights to optimise campaign performance.
✨Tip Number 4
Showcase your understanding of regulatory considerations in financial services marketing. Being knowledgeable about compliance will set you apart as a candidate who can navigate the complexities of the industry effectively.
We think you need these skills to ace Senior Marketing Manager – Intermediary
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially with intermediary audiences. Use specific examples of campaigns you've led or contributed to that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and your understanding of the intermediary market. Mention how your skills and experiences make you a perfect fit for the Senior Marketing Manager role at 7IM.
Showcase Your Campaign Successes: When detailing your previous roles, focus on successful marketing campaigns you've executed. Include metrics or outcomes that demonstrate your ability to drive engagement and achieve business objectives.
Highlight Collaboration Skills: Since the role requires working closely with various teams and stakeholders, emphasise your experience in collaboration. Provide examples of how you've successfully worked with cross-functional teams to deliver marketing initiatives.
How to prepare for a job interview at 7IM
✨Know Your Audience
Familiarise yourself with the intermediary audience, particularly Independent Financial Planners and Paraplanners. Understand their needs and how your marketing strategies can effectively engage them.
✨Showcase Your Campaign Successes
Prepare to discuss specific examples of successful multi-channel marketing campaigns you've led. Highlight your role in these campaigns and the measurable outcomes achieved.
✨Emphasise Collaboration Skills
Since this role involves working closely with various teams and stakeholders, be ready to share experiences that demonstrate your ability to collaborate effectively and influence others.
✨Stay Updated on Industry Trends
Research current trends in the financial services and intermediary market. Being knowledgeable about recent developments will show your commitment and help you align your ideas with the company's goals.
