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For Companies At a Glance
- Tasks: Support broadcast PR campaigns, manage media relationships, and create compelling storylines.
- Company: Join 72Point, a leading content creation agency with big-name clients.
- Benefits: Enjoy 25 days holiday, hybrid working, gym discounts, and more.
- Why this job: Make an impact in the fast-paced world of broadcast media and storytelling.
- Qualifications: 1+ years in broadcast media or PR, strong organisational skills, and a proactive attitude.
- Other info: Dynamic environment with opportunities for creativity and career growth.
The predicted salary is between 28000 - 42000 £ per year.
Location: London
Employment Type: Full-time
Salary: £35,000
Who we are: 72Point is a content creation agency which delivers top quality news stories, pictures, videos, and assets to the national news media and beyond. We work with big names brands and agencies to help earn them coverage in the news pages online, in print, social and via broadcast, with interesting stories, case studies, research driven insight, exciting visuals and more. Our client list includes a string of huge global brands, as well as some of the biggest names on PR Week’s Top 150. We distribute to the biggest news publishers in the UK – from the Sun, Mirror and Daily Mail to the Times and Telegraph.
The Opportunity
The Senior Account Executive's key focus is to support the broadcast team in the delivery of broadcast PR campaigns, ensuring exceptional client servicing, creative storytelling, and seamless media engagement that maximises results.
The successful candidate for this role will:
- Support the planning and execution of client campaigns, ensuring all deliverables are met on time and to the highest standard.
- Maintain regular communication with clients, providing updates, recommendations, and results reporting.
- Build and maintain strong relationships with key broadcast journalists, producers, and media outlets.
- Manage live broadcast opportunities, including interviews, shoots, and media appearances.
- Confidently attend shoots and liaise directly with clients and media professionals at live TV and radio interviews.
- Contribute to the creation of compelling storylines that cut through the noise and capture audience attention.
- Ensure all narratives resonate with target audiences, driving maximum coverage and impact.
- Write engaging press releases, scripts, and supporting materials tailored for broadcast.
- Contribute to new business development through proposal writing, pitching ideas, and participating in creative brainstorms.
- Support the team in developing innovative approaches that enhance campaign performance and agency growth.
About You
- Impeccable attention to detail with a commitment to quality.
- Exceptional organisational and coordination skills – able to manage multiple projects at once.
- Thrives in a fast-paced, dynamic environment with shifting priorities.
- A natural problem solver with a proactive, can-do attitude.
- Commercially robust with good business acumen.
- 1+ years' experience in broadcast media or broadcast PR.
- Strong interpersonal skills, able to build rapport with clients, colleagues, and media alike.
72Point also has a generous and growing list of employee benefits, including:
- Cycle to Work Scheme
- Health Cash Plan – reimbursement on a number of health services
- Gym Discounts
- Employee Assistance Programme
- GP Anytime
- Holiday Entitlement: 25 days (+ Bank Holidays) per year
- Hybrid Working
- Enhanced Maternity Pay
- Life Assurance
- Enhanced Paternity Pay – 4 weeks full pay
- Contribution towards homeworking equipment
- Company-wide Summer Event and Christmas Party
- Paid Bereavement / Compassionate Leave
- Railcard reimbursement for regular travellers for work
- Sick Pay
- Your birthday off
- Subscription to Furthr
- Salary Sacrifice EV Car Scheme
Senior Account Executive - Broadcast employer: 72Point
Contact Detail:
72Point Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Executive - Broadcast
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, especially those in broadcast media. Attend events, join online forums, and don’t be shy to reach out on LinkedIn – you never know who might help you land that dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in broadcast PR. Whether it’s press releases, campaign results, or creative storylines, having tangible examples will make you stand out when chatting with potential employers.
✨Tip Number 3
Practice makes perfect! Prepare for interviews by rehearsing common questions and scenarios related to broadcast PR. Think about how you’d handle live interviews or client interactions, and maybe even do a mock interview with a friend.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals like you. Keep an eye on our job listings and make sure to submit your application directly – it’s the best way to get noticed!
We think you need these skills to ace Senior Account Executive - Broadcast
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Account Executive role. Highlight your experience in broadcast media and PR, showcasing any relevant campaigns you've worked on. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about broadcast PR and how your background aligns with our mission at 72Point. Keep it engaging and personal – we love a good story!
Showcase Your Communication Skills: As a Senior Account Executive, strong communication is key. In your application, demonstrate your ability to build relationships and communicate effectively with clients and media. We want to see examples of how you've done this in the past!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to attach all your documents in one go. Plus, we love seeing applications come through our own platform!
How to prepare for a job interview at 72Point
✨Know Your Stuff
Before the interview, dive deep into 72Point's work and the broadcast PR landscape. Familiarise yourself with recent campaigns they've executed and the types of clients they serve. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Storytelling Skills
As a Senior Account Executive, storytelling is key. Prepare examples of how you've crafted compelling narratives in past roles. Be ready to discuss how you can create engaging press releases and scripts that resonate with audiences, just like the ones 72Point delivers.
✨Build Rapport with Confidence
Strong interpersonal skills are crucial for this role. Practice how you'll build rapport with clients and media professionals during the interview. Think of ways to demonstrate your ability to maintain relationships and communicate effectively, especially in high-pressure situations like live broadcasts.
✨Be Proactive and Problem-Solving
72Point values a proactive attitude. Prepare to discuss challenges you've faced in previous roles and how you tackled them. Highlight your problem-solving skills and your ability to adapt to fast-paced environments, as this will resonate well with their dynamic work culture.
