At a Glance
- Tasks: Drive revenue growth by securing new business and managing client relationships.
- Company: Join 72Point, a dynamic content agency known for its media expertise and creative campaigns.
- Benefits: Enjoy hybrid working, gym discounts, and 25 days holiday plus your birthday off!
- Why this job: Be part of a vibrant team in a fast-paced environment that values creativity and professionalism.
- Qualifications: Proven sales success, exceptional communication skills, and a proactive approach to client engagement.
- Other info: Work in a stylish office with a Cycle to Work Scheme and a supportive company culture.
The predicted salary is between 55000 - 65000 £ per year.
Location: Contract: Permanent, Full-time
Salary: £55,000-£65,000 DOE with an OTE bonus of £36,000
At 72Point, we are a multi-service content agency with a distinct advantage—our unrivalled journalist relationships and deep media know-how. We develop creative and strategic campaigns that consistently generate mass media coverage.
72Point Group is made up of a number of brands delivering integrated content services:
- With a strong heritage in news generation, 72Point is dedicated not only to serving our clients with high-quality campaigns but also to supplying the media with captivating content that engages audiences. Our strategic and impactful content campaigns, crafted by our in-house specialists, drive consumer action and translate into real business impact.
- 72PointPLAY: The PR arm of our business, 72PointPLAY, excels at crafting and launching epic campaigns that resonate across news, lifestyle, broadcast, and social media.
- OnePoll: A leading international market research agency, OnePoll specialises in powering PR and media communications through data-led conversations and consumer insight solutions.
- Oath: Oath delivers honest design for honest brands. Whether you need visual assets or engaging designs, they are on hand to help with creative solutions that inform and captivate.
- PinPep: PinPep maximises media coverage for PR campaigns with high-quality photography, videography, animation, and design services, all supported by media syndication and creative consultancy.
It is an exciting time to be joining 72Point, now looking for an Account Director to grow the team further. As Account Director, you will play a key role in driving 72Point’s revenue growth, focusing on identifying and securing opportunities with PR, advertising, marketing, creative and media agencies. The responsibility of this role is securing new business through proactive outreach and growing revenue within key existing accounts. Reporting to the Commercial Director, this hands-on position is ideal for a results-driven individual who thrives in a fast-paced, autonomous environment. Embodying the 72Point Group's values of being proactive, positive, proud, and professional, you will be instrumental in achieving ambitious sales targets while building strong client relationships and driving the business forward.
Ownership: Take accountability for revenue targets, proactively managing the entire sales cycle from prospecting to pitches and closing deals.
Client Services: Proactively manage a portfolio of clients, driving revenue growth through upselling, cross-selling, and securing repeat business.
Collaboration/Management: Work closely with the Commercial Director to help manage the 72Point team to align on strategy and integrate services seamlessly to deliver exceptional client outcomes.
Pipeline Management: Maintain a robust sales pipeline, accurately forecasting revenue and ensuring consistent progress toward targets.
A self-starter with a forward-thinking approach to sales, always seeking new opportunities to drive growth. A commitment to the highest standards of excellence and integrity, building trust and credibility with clients. Proven success in an individual and team sales role(s), consistently achieving and exceeding ambitious revenue targets. Exceptional communication, negotiation, and relationship-building skills, with the ability to engage clients at all levels.
This is the most exciting time in our company’s history as the worlds of PR, advertising and marketing conflate. Our offices are positive, vibrant and energetic and full of brilliantly creative people who all contribute to making 72Point a phenomenal ideas factory. We have cultivated our offering, expanded our client base and achieved sustained growth through our sales, achieving new record figures on a consistent basis for the past two years. We want this person to add to our culture and bring in a professional, structured, media sales outlook to the softer world of PR. We are a disruptor in the PR industry and want to instil a culture of delivery and professionalism.
We have a modern, stylish office with much greenery!
Benefits:
- Cycle to Work Scheme
- EV Car Scheme
- Health Cash Plan – reimbursement on a number of health services
- Gym Discounts
- Employee Assistance Programme
- Holiday Entitlement: 25 days (+ Bank Holidays) per year
- Hybrid Working
- Enhanced Maternity Pay
- Life Assurance
- Enhanced Paternity Pay – 4 weeks full pay
- Contribution towards homeworking equipment
- Company-wide Summer Event and Christmas Party
- Paid Bereavement / Compassionate Leave
- Sick Pay
- Your birthday off
We receive literally thousands of press releases every day, but the content that comes through from 72Point always stands out. Steve Kennedy, Content Editor, The Sun.
Senior Account Director - Sales and Account Management employer: 72Point
Contact Detail:
72Point Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Director - Sales and Account Management
✨Tip Number 1
Familiarise yourself with the latest trends in PR, advertising, and marketing. Understanding how these sectors are converging will help you speak confidently about your insights during networking opportunities or interviews.
✨Tip Number 2
Leverage your existing network to connect with professionals in the industry. Reach out to former colleagues or acquaintances who work in similar roles, as they may provide valuable insights or even referrals for the position.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven revenue growth in previous roles. Be ready to share metrics and success stories that demonstrate your ability to meet and exceed sales targets.
✨Tip Number 4
Showcase your understanding of 72Point's unique value proposition. Research their recent campaigns and be prepared to discuss how you can contribute to their mission of delivering exceptional client outcomes.
We think you need these skills to ace Senior Account Director - Sales and Account Management
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and account management. Focus on achievements that demonstrate your ability to meet and exceed revenue targets, as well as your skills in client relationship management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of 72Point's values and how you embody them. Mention specific examples of how you've driven revenue growth in previous roles and your proactive approach to securing new business.
Showcase Relevant Skills: In your application, emphasise your exceptional communication, negotiation, and relationship-building skills. Provide examples of how you've successfully engaged clients at various levels and contributed to team success.
Research the Company: Familiarise yourself with 72Point and its various brands. Understanding their services and recent campaigns will help you tailor your application and demonstrate your genuine interest in the role.
How to prepare for a job interview at 72Point
✨Showcase Your Sales Success
Be prepared to discuss specific examples of how you've achieved and exceeded sales targets in previous roles. Highlight your strategies for securing new business and growing existing accounts, as this aligns with the responsibilities of the Account Director position.
✨Demonstrate Proactivity
72Point values a proactive approach, so come ready to share instances where you took the initiative to drive results. Discuss how you identify opportunities and manage the sales cycle from prospecting to closing deals.
✨Emphasise Relationship Building
Exceptional communication and relationship-building skills are crucial for this role. Prepare to talk about how you've successfully engaged clients at various levels and maintained strong client relationships that led to repeat business.
✨Align with Company Values
Familiarise yourself with 72Point's core values: proactive, positive, proud, and professional. During the interview, reflect these values in your responses and demonstrate how you embody them in your work ethic and interactions.