Senior Account Director - Sales and Account Management

Role: Account Director (Sales) Location: Contract: Permanent, Full-time Salary: £55,000-£65,000 DOE with an OTE bonus of £36,000 At 72Point, we are a multi-service content agency with a distinct advantage—our unrivalled journalist relationships and deep media know-how. We develop creative and strategic campaigns that consistently generate mass media coverage. 72Point Group is made up of a number of brands delivering integrated content services: ~With a strong heritage in news generation, 72Point is dedicated not only to serving our clients with high-quality campaigns but also to supplying the media with captivating content that engages audiences. Our strategic and impactful content campaigns, crafted by our in-house specialists, drive consumer action and translate into real business impact. ~72PointPLAY: The PR arm of our business, 72PointPLAY, is not just about news. They excel at crafting and launching epic campaigns that resonate across news, lifestyle, broadcast, and social media. ~ A leading international market research agency, OnePoll specialises in powering PR and media communications through data-led conversations and consumer insight solutions. Oath : Oath delivers honest design for honest brands. Whether you need visual assets or engaging designs, they are on hand to help with creative solutions that inform and captivate. ~ PinPep : PinPep maximises media coverage for PR campaigns with high-quality photography, videography, animation, and design services, all supported by media syndication and creative consultancy. It is an exciting time to be joining 72Point, now looking for an Account Director to grow the team further. As Account Director, you will play a key role in driving 72Point’s revenue growth, focusing on identifying and securing opportunities with PR, advertising, marketing, creative and media agencies. The responsibility of this role is securing new business through proactive outreach and growing revenue within key existing accounts. Reporting to the Commercial Director, this hands-on position is ideal for a results-driven individual who thrives in a fast-paced, autonomous environment. Embodying the 72Point Group\’s values of being proactive , positive , proud , and professional , you will be instrumental in achieving ambitious sales targets while building strong client relationships and driving the business forward. Ownership: Take accountability for revenue targets, proactively managing the entire sales cycle from prospecting to pitches and closing deals. · Client Services: Proactively manage a portfolio of clients, driving revenue growth through upselling, cross-selling, and securing repeat business. · Collaboration/Management: Work closely with the Commercial Director to help manage the 72Point team to align on strategy and integrate services seamlessly to deliver exceptional client outcomes. · Pipeline Management: Maintain a robust sales pipeline, accurately forecasting revenue and ensuring consistent progress toward targets. A self-starter with a forward-thinking approach to sales, always seeking new opportunities to drive growth. · A commitment to the highest standards of excellence and integrity, building trust and credibility with clients. Proven success in an individual and team sales role(s), consistently achieving and exceeding ambitious revenue targets. · Exceptional communication, negotiation, and relationship-building skills, with the ability to engage clients at all levels. · This is the most exciting time in our company’s history as the worlds of PR, advertising and marketing conflate. Our offices are positive, vibrant and energetic and full of brilliantly creative people who all contribute to making 72Point a phenomenal ideas factory. We have cultivated our offering, expanded our client base and achieved sustained growth through our sales, achieving new record figures on a consistent basis for the past two years. We want this person to add to our culture and bring in a professional, structured, media sales outlook to the softer world of PR. We are a disruptor in the PR industry and want to instill a culture of delivery, and professionalism. We have a modern, stylish office with much greenery! Cycle to Work Scheme EV Car Scheme Health Cash Plan – reimbursement on a number of health services Gym Discounts Employee Assistance Programme Holiday Entitlement: 25 days (+ Bank Holidays) per year Hybrid Working Enhanced Maternity Pay Life Assurance Enhanced Paternity Pay – 4 weeks full pay Contribution towards homeworking equipment Company-wide Summer Event and Christmas Party Paid Bereavement / Compassionate Leave Sick Pay Your birthday off We receive literally thousands of press releases every day, but the content that comes through from 72Point always stands out. Steve Kennedy, Content Editor, The Sun.