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- Tasks: Manage accounts, drive sales, and build relationships with clients in the PR industry.
- Company: Join 72Point, a vibrant content creation agency working with top global brands.
- Benefits: Enjoy 25 days holiday, hybrid working, health plans, and exciting company events.
- Why this job: Be part of a dynamic team shaping the future of PR and marketing.
- Qualifications: Sales experience and a passion for PR are essential; creativity is a plus.
- Other info: Collaborative culture with opportunities for personal and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
Location: London
Employment Type: Full-time
Who we are: 72Point is a content creation agency which delivers top quality news stories, pictures, videos, and assets to the national news media and beyond. We work with big name brands and agencies to help earn them coverage in the news pages online, in print, social and via broadcast, with interesting stories, case studies, research driven insight, exciting visuals and more. Our client list includes a string of huge global brands, as well as some of the biggest names on PR Week’s Top 150. We distribute to the biggest news publishers in the UK – from the Sun, Mirror and Daily Mail to the Times and Telegraph.
The Opportunity: It is an exciting time to be joining 72Point, now looking for an ACCOUNT EXECUTIVE to grow the team further. The role will be to manage our unassigned accounts as part of our agency division. The unassigned accounts will be a mixture of new business opportunities and pre-existing relationships where the spend has been less consistent. This is a great opportunity to learn about the industry, hone your sales skills and create meaningful results. The Account Executive position is a demanding but rewarding role that will require high energy and a strong work ethic to maximise results. The successful candidate will be structured, determined and able to work well in a target based environment. They should also be comfortable meeting and developing a rapport with senior level decision makers within marketing and communications. A commercial sales background and an understanding of the PR industry is a big plus.
Team Structure: The sales team is split into brand direct and agency sales. The new AE will work closely with the Commercial Director for the agency team and will be expected to manage their own patch of clients and develop a plan for growth in their target sectors.
Qualities: This is, first and foremost, a sales role and therefore experience and drive in this area is key. A background in or understanding of the PR industry is also important. The direct sales approach needs to be balanced with diplomacy and subtlety and relationship building, as we want to build long-term relationships. A go-getter who comes out from behind their computer and will meet clients at in person meetings and events. Someone who has pace, a real self-driver able to see an opportunity, build their own strategy and identify a market proactively. Driving business leads, presenting, networking. Having their finger on the pulse of popular culture and the current news agenda in social, national and international news as well as TV and radio. Brimming with great ideas and an ability to juggle and design a variety of channel opportunities and solutions. Self-motivated, team player.
Culture: This is the most exciting time in our company’s history as the worlds of PR, advertising and marketing conflate. Our offices are positive, vibrant and energetic and full of brilliantly creative people who all contribute to making 72Point a phenomenal ideas factory. We have cultivated our offering, expanded our client base and achieved sustained growth through our sales, achieving new record figures on a consistent basis for the past two years. And as far as we’re concerned, we’re only just getting started! We want this person to add to our culture and bring in a professional, structured, sales outlook to the softer world of PR. We are a disruptor in the PR industry and want to instil a culture of delivery, and professionalism. Culturally, as a place to work, it is a very collaborative, friendly environment. We have a modern, stylish office with much greenery!
72Point also has a generous and growing list of employee benefits, including:
- Cycle to Work Scheme
- Health Cash Plan – reimbursement on a number of health services
- Gym Discounts
- Employee Assistance Programme
- GP Anytime
- Holiday Entitlement: 25 days (+ Bank Holidays) per year
- Hybrid Working
- Enhanced Maternity Pay
- Life Assurance
- Enhanced Paternity Pay – 4 weeks full pay
- Contribution towards homeworking equipment
- Company-wide Summer Event and Christmas Party
- Paid Bereavement / Compassionate Leave
- Railcard reimbursement for regular travellers for work
- Sick Pay
- Your birthday off
- Subscription to Furthr
- Salary Sacrifice EV Car Scheme
Commercial Account Executive employer: 72Point
Contact Detail:
72Point Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Account Executive
✨Tip Number 1
Get networking! Attend industry events, meet-ups, and conferences where you can connect with potential employers and other professionals. Building relationships is key in the PR world, so don’t be shy – introduce yourself and make a lasting impression!
✨Tip Number 2
Show your enthusiasm! When you get the chance to chat with someone from the company, let your passion for the role shine through. Talk about why you’re excited about the opportunity at 72Point and how you can contribute to their success.
✨Tip Number 3
Prepare for interviews like a pro! Research the company, understand their clients, and be ready to discuss how your skills align with their needs. Practise common interview questions and think of examples that showcase your sales experience and relationship-building abilities.
✨Tip Number 4
Don’t forget to follow up! After any meeting or interview, send a quick thank-you note expressing your appreciation for the opportunity. It’s a simple gesture that can set you apart and keep you fresh in their minds as they make their decision.
We think you need these skills to ace Commercial Account Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Commercial Account Executive role. Highlight your sales experience and any relevant knowledge of the PR industry. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your personality and explain why you're excited about joining 72Point. Let us know how your skills align with our mission and culture.
Showcase Your Sales Skills: In your application, don’t forget to highlight specific examples of your sales achievements. We love numbers, so if you've hit targets or closed significant deals, let us know! It shows us you're a go-getter.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at 72Point
✨Know Your Stuff
Before the interview, dive deep into 72Point's work and the PR industry. Familiarise yourself with recent campaigns, clients, and trends. This will not only impress your interviewers but also help you articulate how your skills can contribute to their success.
✨Showcase Your Sales Skills
Prepare specific examples of your past sales achievements. Whether it’s closing a deal or building a client relationship, be ready to discuss how you’ve driven results in previous roles. This is crucial for a position that demands a strong sales background.
✨Build Rapport
Since the role involves meeting senior decision-makers, practice your networking skills. Be personable and engaging during the interview. Show that you can connect with people easily, as this will be key in developing long-term relationships in the role.
✨Bring Ideas to the Table
Come prepared with fresh ideas on how to approach unassigned accounts. Think about potential strategies or campaigns that could resonate with clients. This shows initiative and that you’re already thinking about how to add value to the team.
