At a Glance
- Tasks: Drive revenue growth by securing new business and managing client relationships.
- Company: Join 72Point, a dynamic content agency known for its media expertise and creative campaigns.
- Benefits: Enjoy hybrid working, gym discounts, and 25 days holiday plus your birthday off!
- Why this job: Be part of a vibrant team in a fast-paced environment that values creativity and professionalism.
- Qualifications: Proven sales success, exceptional communication skills, and a proactive approach are essential.
- Other info: Work in a stylish office with a Cycle to Work Scheme and regular company events.
The predicted salary is between 44000 - 52000 £ per year.
At 72Point, we are a multi-service content agency with a distinct advantage—our unrivalled journalist relationships and deep media know-how. We develop creative and strategic campaigns that consistently generate mass media coverage.
72Point Group is made up of a number of brands delivering integrated content services:
- 72Point: With a strong heritage in news generation, 72Point is dedicated not only to serving our clients with high-quality campaigns but also to supplying the media with captivating content that engages audiences. Our strategic and impactful content campaigns, crafted by our in-house specialists, drive consumer action and translate into real business impact.
- 72PointPLAY: The PR arm of our business, 72PointPLAY, excels at crafting and launching epic campaigns that resonate across news, lifestyle, broadcast, and social media.
- OnePoll: A leading international market research agency, OnePoll specialises in powering PR and media communications through data-led conversations and consumer insight solutions.
- Oath: Oath delivers honest design for honest brands. Whether you need visual assets or engaging designs, they are on hand to help with creative solutions that inform and captivate.
- PinPep: PinPep maximises media coverage for PR campaigns with high-quality photography, videography, animation, and design services, all supported by media syndication and creative consultancy.
As Account Director, you will play a key role in driving 72Point’s revenue growth, focusing on identifying and securing opportunities with PR, advertising, marketing, creative and media agencies. The responsibility of this role is securing new business through proactive outreach and growing revenue within key existing accounts. Reporting to the Commercial Director, this hands-on position is ideal for a results-driven individual who thrives in a fast-paced, autonomous environment.
Ownership: Take accountability for revenue targets, proactively managing the entire sales cycle from prospecting to pitches and closing deals.
Client Services: Proactively manage a portfolio of clients, driving revenue growth through upselling, cross-selling, and securing repeat business.
Collaboration/Management: Work closely with the Commercial Director to help manage the 72Point team to align on strategy and integrate services seamlessly to deliver exceptional client outcomes.
Pipeline Management: Maintain a robust sales pipeline, accurately forecasting revenue and ensuring consistent progress toward targets.
A self-starter with a forward-thinking approach to sales, always seeking new opportunities to drive growth. A commitment to the highest standards of excellence and integrity, building trust and credibility with clients. Proven success in an individual and team sales role(s), consistently achieving and exceeding ambitious revenue targets. Exceptional communication, negotiation, and relationship-building skills, with the ability to engage clients at all levels.
This is the most exciting time in our company’s history as the worlds of PR, advertising and marketing conflate. Our offices are positive, vibrant and energetic and full of brilliantly creative people who all contribute to making 72Point a phenomenal ideas factory. We have cultivated our offering, expanded our client base and achieved sustained growth through our sales, achieving new record figures on a consistent basis for the past two years. We want this person to add to our culture and bring in a professional, structured, media sales outlook to the softer world of PR. We are a disruptor in the PR industry and want to instil a culture of delivery and professionalism.
We have a modern, stylish office with much greenery!
- Cycle to Work Scheme
- EV Car Scheme
- Health Cash Plan – reimbursement on a number of health services
- Gym Discounts
- Employee Assistance Programme
- Holiday Entitlement: 25 days (+ Bank Holidays) per year
- Hybrid Working
- Enhanced Maternity Pay
- Life Assurance
- Enhanced Paternity Pay – 4 weeks full pay
- Contribution towards homeworking equipment
- Company-wide Summer Event and Christmas Party
- Paid Bereavement / Compassionate Leave
- Sick Pay
- Your birthday off
We receive literally thousands of press releases every day, but the content that comes through from 72Point always stands out. Steve Kennedy, Content Editor, The Sun.
Account Manager / Sales Manager Service Management (m/w/d) employer: 72Point
Contact Detail:
72Point Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Manager / Sales Manager Service Management (m/w/d)
✨Tip Number 1
Familiarise yourself with the latest trends in PR, advertising, and media. Understanding the current landscape will help you engage in meaningful conversations during interviews and demonstrate your proactive approach to staying informed.
✨Tip Number 2
Network with professionals in the industry, especially those who work at or with 72Point. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture and values.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully driven revenue growth in previous roles. Highlight your experience in managing client relationships and achieving sales targets to showcase your fit for the Account Director position.
✨Tip Number 4
Research 72Point's recent campaigns and successes. Being able to reference their work and articulate how you can contribute to their ongoing success will set you apart from other candidates.
We think you need these skills to ace Account Manager / Sales Manager Service Management (m/w/d)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and account management. Focus on achievements that demonstrate your ability to meet and exceed revenue targets, as this is crucial for the Account Director role.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the position and the company. Mention specific aspects of 72Point that resonate with you, such as their innovative approach to PR and media, and how your skills align with their values of being proactive, positive, proud, and professional.
Showcase Your Communication Skills: Since exceptional communication is key for this role, ensure your application reflects your ability to engage effectively. Use clear, concise language and provide examples of how you've successfully built client relationships in the past.
Highlight Relevant Achievements: Include quantifiable achievements in your application, such as specific sales targets you've met or exceeded, successful campaigns you've led, or any awards or recognition you've received in your previous roles. This will help demonstrate your capability to drive revenue growth.
How to prepare for a job interview at 72Point
✨Understand the Company Culture
Before your interview, take some time to research 72Point's values and culture. They pride themselves on being proactive, positive, proud, and professional. Show how you embody these values in your past experiences.
✨Demonstrate Your Sales Acumen
Be prepared to discuss specific examples of how you've successfully driven revenue growth in previous roles. Highlight your experience with upselling, cross-selling, and managing client relationships effectively.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to handle challenges in a fast-paced environment. Think of scenarios where you've had to manage a difficult client or close a challenging deal.
✨Showcase Your Communication Skills
As an Account Director, exceptional communication is key. Practice articulating your thoughts clearly and confidently. Be ready to demonstrate how you've built strong relationships with clients at all levels.