Demand Generation Marketing Manager

At 5874, we care about people and we want to prioritise you as an individual. We can provide you with the skills and opportunity to develop and reach your full potential – what’s most important is that you’re a good fit and willing to learn – what you don’t know we can teach you. If you feel you are up for this role, then we want to hear from you. Our Expectations of you Strategic & Hands-On : Be a strategic thinker who can balance creativity with data-driven decision making while executing campaigns effectively Independent Remote Worker: Work autonomously in a remote environment while maintaining excellent communication and collaboration with team members Ownership & Initiative : Take full ownership of your projects, demonstrate proactive thinking, and drive results without constant oversight Experimental Mindset: Embrace testing new approaches and aren\’t afraid to experiment with innovative strategies to achieve better results Adaptable & Resilient: Quickly adapt to changing priorities and learn from campaign results, as demand generation involves constant testing and iteration Industry Awareness: Stay current with marketing trends, tools, and best practices to bring fresh insights that keep us competitive The Role We\’re seeking an experienced Demand Generation Marketing Manager to join our commercial team and drive measurable growth in our marketing pipeline. This is an excellent opportunity for a marketing professional looking to take the next step in their career while making a significant impact at our agency. This hands-on role is perfect for someone who thrives on creating compelling campaigns that attract, engage, and convert prospects into marketing qualified leads (MQLs). You\’ll work collaboratively with our Marketing Director, CEO and other members of the team, bringing your experience and fresh perspective to help shape our marketing strategy. Working remotely with flexibility to travel as needed, you\’ll be responsible for developing and executing integrated marketing campaigns that increase brand awareness, generate quality leads, and support our sales team with a robust pipeline of prospects. Responsibilities Campaign Development & Execution : Design, implement, and optimise multi-channel demand generation campaigns across digital platforms including email, social media, content marketing, and paid advertising Lead Generation & Nurturing: Create and manage lead nurturing sequences and automated workflows to move prospects through the marketing funnel Content Strategy: Collaborate with content creators to develop compelling marketing materials, including whitepapers, case studies, webinars, and blog content that drives engagement and conversions Performance Analysis: Monitor, analyse, and report on campaign performance using marketing analytics tools, providing actionable insights and recommendations for optimisation MQL Generation: Implement strategies to increase the quantity and quality of marketing qualified leads, working closely with the commercial team to ensure smooth lead handoff Market Research: Conduct research on target audiences, competitors, and industry trends to inform campaign strategy and messaging Event Marketing: Support virtual and in-person events, trade shows, and webinars as lead generation opportunities CRM Management: Maintain accurate prospect and customer data in CRM systems, ensuring proper lead scoring and segmentation Cross-functional Collaboration: Work closely with sales, product, and customer success teams to align marketing efforts with business objectives Experience: 2-4 years of B2B marketing experience with demonstrated success in demand generation, lead generation, or digital marketing Analytics & Reporting: Strong analytical skills with experience using Google Analytics, marketing attribution tools, and creating performance dashboards Content Marketing: Understanding of content marketing principles and experience creating or briefing compelling marketing content Campaign Management: Proven ability to manage multiple campaigns simultaneously while meeting deadlines and budget constraints Communication Skills: Excellent written and verbal communication skills with the ability to create persuasive marketing copy and present findings to stakeholders Technical Aptitude: Comfortable learning new marketing technologies and tools quickly Project Management: Strong organisational skills with experience managing complex, multi-channel marketing projects Results-Oriented Mindset: Track record of meeting or exceeding lead generation and MQL targets Bonus Skills Experience working within the eCommerce industry Experience developing and managing strong stakeholder relationships Understanding of search engine optimisation and search engine marketing principles Experience with Google Ads, LinkedIn Ads, Facebook Ads, or other paid social/search platforms Experience with HubSpot\’s marketing automation, CRM, and reporting features Remuneration Equality, Diversity & Inclusion Statement 5874 Commerce is committed to encouraging equality, diversity and inclusion among our workforce, as well as eliminating unlawful discrimination. The aim is for our workforce to be truly representative of all sections of society and our customers, and for each employee to feel respected and able to give their best. We are committed to zero discrimination both internally and externally regardless of visible or invisible differences such as sex, sexual orientation, age, race, ethnicity, disability, impairment, learning difference or long-term condition, religion or belief, gender identity, economic class, marital/civil partnership, family status including single parents, socio-economic background and pregnancy and maternity. We provide reasonable adjustments and are committed to an inclusive and accessible recruitment process. 5874 Commerce also strives to create a working environment free of bullying, harassment, victimisation and unlawful discrimination, promoting dignity and respect for all, where individual differences and the contributions of all staff are recognised and valued. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Technology, Information and Internet Referrals increase your chances of interviewing at 5874 Commerce by 2x Get notified about new Demand Generation Manager jobs in United Kingdom . London Area, United Kingdom £40,000.00-£50,000.00 22 hours ago Senior Field Marketing Manager UK (m/f/d) Marketing Manager – D2C Brand (Hands-On Generalist) London, England, United Kingdom 3 weeks ago England, United Kingdom $6,500.00-$7,000.00 2 weeks ago Marketing Manager (Remote – UK or France) Performance Marketing Manager – New Market Launches Global Recruitment Marketing and Brand Manager 12 month FTC London, England, United Kingdom 1 month ago London, England, United Kingdom 10 hours ago Senior PR & Marketing Manager – Northern Europe Slough, England, United Kingdom 1 day ago We’re unlocking community knowledge in a new way. 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