At a Glance
- Tasks: Create engaging content and manage multi-channel marketing campaigns.
- Company: Join a dynamic tech company in Northampton with a bold approach.
- Benefits: Competitive salary, flexible work options, and opportunities for growth.
- Other info: Exciting potential for career evolution as the team grows.
- Why this job: Shape our story and make an impact in a creative, hands-on role.
- Qualifications: Experience in B2B marketing, strong writing skills, and HubSpot proficiency.
The predicted salary is between 42000 - 58000 £ per year.
Location: Northampton (minimum one day per week in-office) with an ideal additional day per week in Tring
Salary: up to £50,000 per year
Start Date: ASAP
Overview
4Secure is looking for a Marketing Manager who can take ownership of day-to-day marketing delivery and help us bring bold, clear and engaging content to our audiences. This is a hands-on role for someone who enjoys creating high quality content and running multi-channel activity at pace. You will work closely with the Head of Marketing to execute the strategy, manage the marketing calendar, own HubSpot execution and coordinate our agency partners. The ideal candidate is confident, creative and comfortable working in technical B2B environments. You will be responsible for shaping how we communicate and helping us tell our story in a way that is educational, entertaining and meaningful. This is a content led role with the potential to evolve into a more product focused position over time as we grow and build the team.
Responsibilities
- Content creation - Create compelling content that translates technical concepts into clear, narrative led stories that focus on known customer pain points. This includes blogs, case studies, whitepapers, sales collateral, website copy, social posts and webinar content.
- Marketing calendar and campaigns - Own the marketing calendar and execute multi-channel campaigns. Work with the Commercial Director to turn strategy into clear, deliverable activity across the year.
- CRM and marketing automation - Manage HubSpot day to day. Build workflows, landing pages, email sequences, lists and reports. Ensure activity is tracked, nurtures are maintained and contacts are scored correctly.
- Website management - Update and maintain the website through WordPress. Work with our design and SEO agencies to support technical improvements and publish new content.
- Social media - Plan and deliver social content with a focus on LinkedIn. Help bring new ideas for how we can increase reach, engagement and brand personality.
- SEO coordination - Work with our SEO agency to implement recommendations, optimise content and ensure on page best practice. Maintain a good understanding of search intent and how it influences content creation.
- Reporting and analytics - Monitor performance across channels and produce regular reports. Use HubSpot, LinkedIn and Google Analytics to provide insight and support continuous improvement.
- Events and webinars - Support event logistics, manage promotional activity, attend selected events and produce collateral. Assist with webinar setup and follow up.
- Partner support - Provide marketing support for partners where required, including content, campaigns and coordination.
- Agency management - Lead day to day relationships with creative, SEO and PR agencies. Ensure briefs are clear, deadlines are met and quality is consistent. Work with the Commercial Director for signoff.
- Industry alignment - Work with the Commercial Director to tailor content to specific industries. Use internal data and customer insight to adapt messaging as we grow into new verticals.
Skills & Experience
- Experience working in a technical B2B environment with the ability to translate complex ideas into clear, accessible content
- Strong writing skills with a portfolio that demonstrates tone, clarity and audience awareness
- Confident using HubSpot with experience building workflows, email sequences and landing pages
- Experience planning and delivering multi channel campaigns
- Practical knowledge of WordPress and basic website editing
- Good understanding of SEO principles with the ability to apply them to content production
- Comfortable analysing performance data and producing clear reports
- Experience managing social channels, especially LinkedIn
- Basic understanding of event coordination and promotional planning
- Strong organisation skills with the ability to manage multiple projects at once
- Positive, proactive attitude with a willingness to try new ideas and push creative boundaries
- A bold mindset. We are not afraid to go against the grain and we need someone who is willing to be a bit ‘necky’ when it matters
Marketing Manager in Northampton employer: 4Secure Ltd
4Secure is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and innovation are encouraged. With opportunities for professional growth and development, particularly in the evolving marketing landscape, employees can thrive in a supportive environment that values bold ideas and clear communication. Located in Northampton with flexibility to work in Tring, this role offers a unique blend of in-office collaboration and remote work, making it an attractive option for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Northampton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for 4Secure Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like 4Secure Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with 4Secure Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at 4Secure Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager in Northampton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit 4Secure Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of 4Secure Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about 4Secure Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at 4Secure Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at 4Secure Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At 4Secure Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
