At a Glance
- Tasks: Create engaging content and manage multi-channel marketing campaigns.
- Company: Join a dynamic tech company in Northampton with a bold approach.
- Benefits: Competitive salary, flexible work options, and opportunities for growth.
- Why this job: Shape our story and make an impact in a creative, hands-on role.
- Qualifications: Experience in B2B marketing, strong writing skills, and HubSpot proficiency.
- Other info: Exciting potential for career evolution as the team grows.
The predicted salary is between 42000 - 58000 Β£ per year.
Location: Northampton (minimum one day per week in-office) with an ideal additional day per week in Tring
Salary: up to Β£50,000 per year
Start Date: ASAP
Overview
4Secure is looking for a Marketing Manager who can take ownership of day-to-day marketing delivery and help us bring bold, clear and engaging content to our audiences. This is a hands-on role for someone who enjoys creating high quality content and running multi-channel activity at pace. You will work closely with the Head of Marketing to execute the strategy, manage the marketing calendar, own HubSpot execution and coordinate our agency partners. The ideal candidate is confident, creative and comfortable working in technical B2B environments. You will be responsible for shaping how we communicate and helping us tell our story in a way that is educational, entertaining and meaningful. This is a content led role with the potential to evolve into a more product focused position over time as we grow and build the team.
Responsibilities
- Content creation - Create compelling content that translates technical concepts into clear, narrative led stories that focus on known customer pain points. This includes blogs, case studies, whitepapers, sales collateral, website copy, social posts and webinar content.
- Marketing calendar and campaigns - Own the marketing calendar and execute multi-channel campaigns. Work with the Commercial Director to turn strategy into clear, deliverable activity across the year.
- CRM and marketing automation - Manage HubSpot day to day. Build workflows, landing pages, email sequences, lists and reports. Ensure activity is tracked, nurtures are maintained and contacts are scored correctly.
- Website management - Update and maintain the website through WordPress. Work with our design and SEO agencies to support technical improvements and publish new content.
- Social media - Plan and deliver social content with a focus on LinkedIn. Help bring new ideas for how we can increase reach, engagement and brand personality.
- SEO coordination - Work with our SEO agency to implement recommendations, optimise content and ensure on page best practice. Maintain a good understanding of search intent and how it influences content creation.
- Reporting and analytics - Monitor performance across channels and produce regular reports. Use HubSpot, LinkedIn and Google Analytics to provide insight and support continuous improvement.
- Events and webinars - Support event logistics, manage promotional activity, attend selected events and produce collateral. Assist with webinar setup and follow up.
- Partner support - Provide marketing support for partners where required, including content, campaigns and coordination.
- Agency management - Lead day to day relationships with creative, SEO and PR agencies. Ensure briefs are clear, deadlines are met and quality is consistent. Work with the Commercial Director for signoff.
- Industry alignment - Work with the Commercial Director to tailor content to specific industries. Use internal data and customer insight to adapt messaging as we grow into new verticals.
Skills & Experience
- Experience working in a technical B2B environment with the ability to translate complex ideas into clear, accessible content
- Strong writing skills with a portfolio that demonstrates tone, clarity and audience awareness
- Confident using HubSpot with experience building workflows, email sequences and landing pages
- Experience planning and delivering multi channel campaigns
- Practical knowledge of WordPress and basic website editing
- Good understanding of SEO principles with the ability to apply them to content production
- Comfortable analysing performance data and producing clear reports
- Experience managing social channels, especially LinkedIn
- Basic understanding of event coordination and promotional planning
- Strong organisation skills with the ability to manage multiple projects at once
- Positive, proactive attitude with a willingness to try new ideas and push creative boundaries
- A bold mindset. We are not afraid to go against the grain and we need someone who is willing to be a bit βneckyβ when it matters
Marketing Manager in Northampton employer: 4Secure Ltd
Contact Detail:
4Secure Ltd Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Marketing Manager in Northampton
β¨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
β¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially content that translates complex ideas into engaging stories. This will give you an edge when chatting with hiring managers about your experience.
β¨Tip Number 3
Be proactive! If you see a company you love, donβt wait for them to post a job. Reach out directly, express your interest, and share how you can add value to their marketing efforts. It shows initiative and could lead to opportunities.
β¨Tip Number 4
Apply through our website! We make it easy for you to showcase your talents and connect with us directly. Plus, itβs a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Marketing Manager in Northampton
Some tips for your application π«‘
Show Off Your Writing Skills: Since this role is all about creating engaging content, make sure your application showcases your writing prowess. Include examples of your work that highlight your ability to translate complex ideas into clear, compelling narratives.
Tailor Your Application: Donβt just send a generic CV and cover letter! Tailor your application to reflect the specific skills and experiences mentioned in the job description. Show us how your background aligns with our needs, especially in technical B2B environments.
Be Bold and Creative: We love a bit of creativity! Donβt be afraid to let your personality shine through in your application. Share any innovative ideas you have for marketing strategies or content creation that could help us stand out.
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. It helps us keep track of applicants and ensures your application gets the attention it deserves!
How to prepare for a job interview at 4Secure Ltd
β¨Know Your Content Inside Out
Make sure youβre familiar with the types of content the company produces. Bring examples of your previous work that showcase your ability to translate complex ideas into engaging narratives. This will demonstrate your understanding of their needs and your capability to deliver.
β¨Master HubSpot and Analytics
Since this role involves managing HubSpot, brush up on your skills with the platform. Be ready to discuss how you've used it in past roles, including building workflows and tracking performance. Familiarity with analytics tools like Google Analytics will also show you can back up your strategies with data.
β¨Showcase Your Multi-Channel Experience
Prepare to talk about your experience with multi-channel campaigns. Have specific examples ready that highlight your ability to coordinate across different platforms, especially LinkedIn. This will illustrate your hands-on approach and strategic thinking.
β¨Bring Bold Ideas to the Table
The company values a bold mindset, so donβt be afraid to share innovative ideas during your interview. Think about how you can push creative boundaries in their marketing efforts and be prepared to discuss how you would implement these ideas in practice.