At a Glance
- Tasks: Create engaging content and manage multi-channel marketing campaigns.
- Company: Join 4Secure, a dynamic tech company with a bold approach.
- Benefits: Competitive salary, flexible work options, and opportunities for growth.
- Other info: Collaborative environment with room for innovation and creativity.
- Why this job: Shape our story and make an impact in a creative role.
- Qualifications: Experience in B2B marketing and strong writing skills required.
The predicted salary is between 45000 - 50000 £ per year.
Location: Northampton (minimum one day per week in-office) with an ideal additional day per week in Tring
Salary: up to £50,000 per year
Start Date: ASAP
Overview
4Secure is looking for a Marketing Manager who can take ownership of day-to-day marketing delivery and help us bring bold, clear and engaging content to our audiences. This is a hands-on role for someone who enjoys creating high quality content and running multi-channel activity at pace. You will work closely with the Head of Marketing to execute the strategy, manage the marketing calendar, own HubSpot execution and coordinate our agency partners. The ideal candidate is confident, creative and comfortable working in technical B2B environments. You will be responsible for shaping how we communicate and helping us tell our story in a way that is educational, entertaining and meaningful. This is a content led role with the potential to evolve into a more product focused position over time as we grow and build the team.
Responsibilities
- Content creation - Create compelling content that translates technical concepts into clear, narrative led stories that focus on known customer pain points. This includes blogs, case studies, whitepapers, sales collateral, website copy, social posts and webinar content.
- Marketing calendar and campaigns - Own the marketing calendar and execute multi-channel campaigns. Work with the Commercial Director to turn strategy into clear, deliverable activity across the year.
- CRM and marketing automation - Manage HubSpot day to day. Build workflows, landing pages, email sequences, lists and reports. Ensure activity is tracked, nurtures are maintained and contacts are scored correctly.
- Website management - Update and maintain the website through WordPress. Work with our design and SEO agencies to support technical improvements and publish new content.
- Social media - Plan and deliver social content with a focus on LinkedIn. Help bring new ideas for how we can increase reach, engagement and brand personality.
- SEO coordination - Work with our SEO agency to implement recommendations, optimise content and ensure on page best practice. Maintain a good understanding of search intent and how it influences content creation.
- Reporting and analytics - Monitor performance across channels and produce regular reports. Use HubSpot, LinkedIn and Google Analytics to provide insight and support continuous improvement.
- Events and webinars - Support event logistics, manage promotional activity, attend selected events and produce collateral. Assist with webinar setup and follow up.
- Partner support - Provide marketing support for partners where required, including content, campaigns and coordination.
- Agency management - Lead day to day relationships with creative, SEO and PR agencies. Ensure briefs are clear, deadlines are met and quality is consistent. Work with the Commercial Director for signoff.
- Industry alignment - Work with the Commercial Director to tailor content to specific industries. Use internal data and customer insight to adapt messaging as we grow into new verticals.
Skills & Experience
- Experience working in a technical B2B environment with the ability to translate complex ideas into clear, accessible content
- Strong writing skills with a portfolio that demonstrates tone, clarity and audience awareness
- Confident using HubSpot with experience building workflows, email sequences and landing pages
- Experience planning and delivering multi channel campaigns
- Practical knowledge of WordPress and basic website editing
- Good understanding of SEO principles with the ability to apply them to content production
- Comfortable analysing performance data and producing clear reports
- Experience managing social channels, especially LinkedIn
- Basic understanding of event coordination and promotional planning
- Strong organisation skills with the ability to manage multiple projects at once
- Positive, proactive attitude with a willingness to try new ideas and push creative boundaries
- A bold mindset. We are not afraid to go against the grain and we need someone who is willing to be a bit ‘necky’ when it matters.
Marketing Manager employer: 4Secure Ltd
4Secure is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and innovation are encouraged. With a focus on employee growth, we offer opportunities for professional development and the chance to shape impactful marketing strategies in a supportive environment. Located in Northampton with additional flexibility in Tring, our team enjoys a balanced work-life approach while contributing to meaningful projects that resonate with our audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially content that translates complex ideas into engaging stories. This will give you an edge when chatting with hiring managers about your experience.
✨Tip Number 3
Don’t just apply; engage! When you find a role that excites you, reach out directly to the hiring manager or team members. A quick message expressing your enthusiasm can make a lasting impression.
✨Tip Number 4
Keep it real during interviews! Be confident and share your creative ideas on how you can contribute to their marketing strategy. Remember, they’re looking for someone bold and willing to push boundaries, so let your personality shine!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Show Off Your Writing Skills:Since this role is all about creating engaging content, make sure your application showcases your writing prowess. Include examples of your work that highlight your ability to translate complex ideas into clear, compelling narratives.
Tailor Your Application:Don’t just send a generic CV and cover letter! Tailor your application to reflect the specific skills and experiences mentioned in the job description. Show us how your background aligns with our needs, especially in technical B2B environments.
Be Bold and Creative:We love a bit of creativity! Don’t be afraid to let your personality shine through in your application. Share any innovative ideas you have for marketing strategies or content creation that could help us stand out.
Apply Through Our Website:Make it easy for us to find your application by applying directly through our website. It helps us keep track of applicants and ensures your details are in the right place. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at 4Secure Ltd
✨Know Your Content Inside Out
As a Marketing Manager, you'll be creating compelling content. Make sure you come prepared with examples of your previous work that showcase your ability to translate complex ideas into clear narratives. Be ready to discuss how you've tackled customer pain points in your content.
✨Familiarise Yourself with HubSpot
Since managing HubSpot is a key part of the role, brush up on your skills before the interview. Be prepared to talk about specific workflows, email sequences, and landing pages you've created. Showing confidence in using HubSpot will definitely impress them!
✨Showcase Your Multi-Channel Campaign Experience
The job requires executing multi-channel campaigns, so come armed with examples of campaigns you've managed. Discuss the strategies you used, the results achieved, and how you coordinated with different teams or agencies to deliver successful outcomes.
✨Demonstrate Your Analytical Skills
Being comfortable with data analysis is crucial for this role. Prepare to discuss how you've monitored performance across channels and used tools like Google Analytics to inform your marketing strategies. Highlight any reports you've produced that led to actionable insights.
