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For Companies At a Glance
- Tasks: Create engaging content and drive campaigns to boost awareness and lead generation.
- Company: Join 4Secure, a dynamic cybersecurity company with a focus on innovation.
- Benefits: Competitive salary up to £40,000, flexible work options, and growth opportunities.
- Why this job: Make an impact by transforming complex ideas into compelling content that resonates.
- Qualifications: 2-3 years in B2B marketing, strong writing skills, and a creative mindset.
- Other info: Collaborative environment with a bold approach to marketing and content creation.
The predicted salary is between 28800 - 48000 £ per year.
Location: Northampton (minimum one day per week in-office) with an ideal additional day per week in Tring
Salary: Up to £40,000 per year, based on experience
Start Date: ASAP
Overview
4Secure is seeking a Content Executive to drive awareness, engagement, and lead nurture across our priority markets. This role sits at the intersection of content, campaigns, and conversion. You will be responsible for planning and creating high-quality content that supports the full buyer journey, then activating that content through LinkedIn, webinars, and email to build trust, credibility, and pipeline. Working closely with product, technical, and sales teams, you will turn complex cybersecurity concepts into clear, compelling content that fuels demand generation and supports scalable marketing operations.
Responsibilities
- Content strategy and creation
- Own the creation of core marketing content including blogs, landing pages, email copy, LinkedIn posts, webinar abstracts, and campaign messaging
- Translate technical and product-led input into clear, benefit-led content tailored to different audiences and stages of the buying journey
- Build and manage a structured content calendar aligned to campaigns, events, webinars, and product priorities
- Repurpose long-form content into multiple formats to maximise reach and value
- Develop and execute demand generation campaigns across LinkedIn, webinars, and email marketing
- Plan and deliver a consistent webinar programme to support lead generation and nurture (targeting up to four webinars per quarter)
- Support gated content initiatives such as whitepapers, case studies, and reports to drive contact generation
- Work closely with sales to ensure campaigns support discovery calls and pipeline progression
- Use HubSpot to build and optimise nurture flows, email campaigns, and lead scoring
- Work with Salesforce to ensure clean handover, visibility, and reporting on marketing-sourced leads
- Monitor content and campaign performance, using insight to refine messaging, formats, and targeting
- Collaborate with the appointed SEO agency by supplying content and messaging, without owning SEO strategy or execution
Skills & Experience
- 2 to 3 years' B2B demand generation or content-led marketing experience, ideally within cybersecurity or a highly technical environment
- Strong content creation skills with the ability to turn complex topics into engaging, accessible marketing assets
- Proven experience delivering campaigns across LinkedIn, email, and webinars
- Hands-on experience with HubSpot; Salesforce familiarity is an advantage
- Confident writing for different audiences, from technical practitioners to senior decision-makers
- Analytical mindset with the ability to optimise content and campaigns based on performance data
- Self-starter with a structured, delivery-focused approach and strong attention to detail
- Strong organisation skills with the ability to manage multiple projects at once
- Positive, proactive attitude with a willingness to try new ideas and push creative boundaries
- A bold mindset. We are not afraid to go against the grain and we need someone who is willing to be a bit 'necky' when it matters
Content Project Executive employer: 4Secure Ltd
Contact Detail:
4Secure Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Project Executive
✨Tip Number 1
Network like a pro! Get on LinkedIn and connect with folks in the industry. Join relevant groups, engage in discussions, and don’t be shy to reach out for informational chats. It’s all about making those connections that could lead to your next opportunity.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best content pieces. This is your chance to demonstrate how you can turn complex topics into engaging content, just like the role requires. Make it easy for potential employers to see what you can do!
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to content strategy and demand generation. Think about how you would approach creating a campaign or optimising content. We want you to feel confident and ready to impress!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make this happen together!
We think you need these skills to ace Content Project Executive
Some tips for your application 🫡
Tailor Your Content: Make sure your application reflects the specific skills and experiences mentioned in the job description. We want to see how your background aligns with our needs, so don’t be shy about showcasing your relevant content creation and demand generation experience!
Showcase Your Creativity: We love a bold mindset! Use your application to demonstrate your ability to turn complex topics into engaging content. Share examples of how you've tackled challenging subjects in the past, especially in a B2B or technical environment.
Be Data-Driven: Highlight any experience you have with monitoring content performance and using data to optimise campaigns. We’re looking for someone who can analyse results and refine their approach, so let us know how you’ve done this before!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at 4Secure Ltd
✨Know Your Content Inside Out
Before the interview, make sure you’re well-versed in the types of content the company produces. Familiarise yourself with their blogs, LinkedIn posts, and any webinars they’ve hosted. This will not only show your genuine interest but also help you discuss how you can contribute to their content strategy.
✨Showcase Your Campaign Experience
Be ready to talk about specific campaigns you've worked on, especially those involving LinkedIn, email, or webinars. Prepare examples that highlight your role in planning, executing, and optimising these campaigns. This will demonstrate your hands-on experience and analytical mindset.
✨Demonstrate Your Technical Understanding
Since the role involves translating complex cybersecurity concepts into accessible content, brush up on key terms and trends in the industry. Be prepared to discuss how you would approach creating content for different audiences, from technical practitioners to senior decision-makers.
✨Bring Your Bold Ideas
The company values a bold mindset, so don’t shy away from sharing creative ideas during the interview. Think about innovative content formats or campaign strategies that could work for them. Showing that you’re willing to push creative boundaries will set you apart from other candidates.
