Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Craft engaging marketing strategies and enhance our hotel's brand presence across digital platforms.
- Company: Join The Westin London City, a luxury hotel with stunning views and a vibrant team culture.
- Benefits: Enjoy free meals, staff accommodation rates, health plans, and continuous learning opportunities.
- Why this job: Be part of a dynamic team shaping memorable guest experiences in a prime London location.
- Qualifications: Strong communication skills and experience in digital marketing; creativity is a must!
- Other info: Work in a supportive environment with excellent career growth and social events.
The predicted salary is between 36000 - 60000 £ per year.
The Westin London City boasts an impressive riverside location and spectacular views over London’s historic River Thames. Overlooking Shakespeare’s Globe and the Tate Modern, our luxury spa hotel offers 225 guest rooms, suites and residences. Join our team at The Westin London City and be part of crafting distinctive guest experiences, just moments from some of London’s most iconic landmarks.
A Day in the Life of a Senior Marketing Executive at The Westin London City:
- Reporting to the Marketing and Communications Manager, you can expect your working day to include the following:
- Ensure brand voice guidelines and standards are adhered to at all consumer touch points.
- Ensure brand works/e-portal images and user rights are updated and these tools are used to create all hotel collaterals.
- Ensure hotel is correctly positioned on all digital sites.
- Support and oversee photoshoots and filming as and when required.
- Provide support on development of all advertising and marketing communication including special offers and packages.
- Updating and maintaining the hotel website and outlets websites (with the support of Digital Field Marketing team) on a regular basis.
- Contribute to the team by sharing new ideas and suggestions for improvements, being innovative and creative to provide a quality service to the hotels.
- Support the development and execution of restaurant and bar marketing plans for Hithe + Seek, Mosaic and any future F&B concepts.
- Support the development and execution of Heavenly Spa marketing plans.
- Be responsible for managing and improving the hotel’s image and communication on social media channels and promote awareness of brand image internally and externally.
- Work with the Marketing and Communications Manager and Commercial Director to develop and execute marketing plans and initiatives to support driving all key revenue streams including rooms, catering, F&B and spa outlets.
- Design and produce presentation and collaterals in line with Westin brand guidelines and tone of voice.
What We Need From You:
- Proficient with Microsoft Word, Excel and Outlook.
- Basic to intermediate Skills in Photoshop and InDesign preferable.
- Good at multitasking and working to deadlines.
- Knowledge of digital marketing techniques and use of paid, owned and earned media channels.
- Strong communication skills (verbal, listening, writing).
- Excellent social media awareness and knowledge.
- Ability to develop a good understanding of hotel and competitive market and use hotel’s USPs to the best advantage.
- Effective decision-making skills.
- Previous experience in a similar marketing administrative or coordinator role, ideally within a hotel environment.
What We Offer:
- Staff accommodation rates across UK (Mariott & 4C Group Hotels).
- Free meals on duty (saving your £1000 per year).
- Life Assurance Cover.
- Cycle to Work Scheme.
- Technology Scheme.
- Health Cash Plan (HSF).
- Referral Bonus Scheme.
- Workplace pension scheme.
- Access to Employee Assistance Program (EAP) and Wellbeing Support.
- Eyecare vouchers.
- Continuous Learning & Development opportunities.
- Recognition Programme.
- Opportunity to attend Social events.
EQUAL OPPORTUNITIES: 4C Group and The Westin London City are an equal opportunity employer.
About 4C Group: 4C Group is a global organisation that manages and develops properties and hotels in key business districts and leisure hot spots across the UK, Middle East, Africa and Canada. The company was formed in 2010, building on the foundations of a family property business that stretches back to the 1990s. The group’s mission is to operate sustainably, delight guests and investors, whilst striving to deliver a positive environmental and social impact within local communities.
Senior Marketing Executive employer: 4C Group
Contact Detail:
4C Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media groups related to marketing. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along a portfolio of your work. Whether it’s campaigns you've worked on or social media strategies you've implemented, let your skills shine through.
✨Tip Number 3
Don’t just apply anywhere—apply where you really want to be! Use our website to find roles that excite you, like the Senior Marketing Executive position at The Westin London City. Tailor your approach to show why you’re the perfect fit for their team.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate why you’d be an awesome addition to their team.
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Show Your Personality: We want to see the real you! When writing your application, let your personality shine through. Use a friendly tone and don’t be afraid to share your passion for marketing and hospitality.
Tailor Your Application: Make sure to customise your application for the Senior Marketing Executive role. Highlight your relevant experience and skills that match the job description, especially in digital marketing and communication.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free of jargon. This will help us understand your qualifications quickly!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at 4C Group
✨Know the Brand Inside Out
Before your interview, dive deep into The Westin London City's brand values and voice. Familiarise yourself with their unique selling points and how they position themselves in the market. This will help you demonstrate your understanding of their brand during the interview.
✨Showcase Your Creativity
As a Senior Marketing Executive, creativity is key! Prepare examples of past marketing campaigns you've worked on, especially those that involved innovative ideas or problem-solving. Be ready to discuss how you can bring fresh concepts to the table for The Westin's marketing strategies.
✨Master the Digital Landscape
Brush up on your knowledge of digital marketing techniques and social media trends. Be prepared to discuss how you would manage and improve the hotel's image across various platforms. Highlight any experience you have with paid, owned, and earned media channels.
✨Prepare Questions That Matter
Interviews are a two-way street! Prepare thoughtful questions about the team dynamics, upcoming marketing initiatives, and how success is measured in this role. This shows your genuine interest in the position and helps you assess if it's the right fit for you.
