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- Tasks: Lead the charge in optimizing our eCommerce site to boost conversions and enhance user experience.
- Company: Join a dynamic digital-first beauty retailer with a strong growth trajectory.
- Benefits: Enjoy a hybrid work model, competitive salary, and performance bonuses.
- Why this job: Make a real impact from day one in a fast-paced, innovative environment.
- Qualifications: Experience with Shopify, Google Analytics, and A/B testing tools is a must.
- Other info: Collaborate closely with developers and designers to bring your ideas to life.
The predicted salary is between 42000 - 84000 £ per year.
Job Description
eCommerce and Optimisation Manager
D2C Beauty
Hybrid role – 2/3 days South London/Croydon
Salary: £50,000 – £60,000 + bonus
I'm seeking an eCommerce and Optimisation Manager to join a digital-first retailer. This talented individual would come on board to develop a test-and-learn program which will drive conversion across the website. This client has a great repeat order rate of 57% with only 5-7% of their products needing to be refunded. You will be joining an exciting period of growth and have a direct impact from day 1!
Role responsibilities
- You will define and manage the CRO roadmap for the business, conducting qualitative and quantitative research, A/B testing to analyse website performance.
- Collaborate with the clients' in-house developer and graphic designer to turn your test ideas into reality.
- Analyse the effect of the marketing initiatives via relevant tools (Hotjar, Google Analytics, Qubit), etc to report the ROI to the marketing team.
- Conduct competitor analysis, reviewing their website user experience.
Requirements
- Previous experience working on Shopify with a D2C background
- Highly proficient in Google Analytics
- Previous experience in running A/B tests utilising tools such as Optimizely, Hotjar WVO, Adobe Target ect.
- Be a good communicator – able to communicate your views to others.
*Rates depend on experience and client requirements
Ecommerce/CRO Manager employer: 402985
Contact Detail:
402985 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce/CRO Manager
✨Tip Number 1
Familiarize yourself with the latest trends in eCommerce and conversion rate optimization (CRO). Understanding current best practices will help you stand out during discussions and interviews.
✨Tip Number 2
Showcase your experience with A/B testing by preparing case studies or examples of successful tests you've conducted. This will demonstrate your hands-on expertise and analytical skills.
✨Tip Number 3
Network with professionals in the D2C beauty industry. Engaging with others in the field can provide insights into the company culture and expectations, which can be beneficial during your application process.
✨Tip Number 4
Be prepared to discuss specific tools like Google Analytics and Hotjar in detail. Highlighting your proficiency with these tools will show that you're ready to hit the ground running.
We think you need these skills to ace Ecommerce/CRO Manager
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Ecommerce/CRO Manager position. Understand the key responsibilities and requirements, especially the importance of A/B testing and analytics tools.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous experience with Shopify and any D2C projects. Mention specific examples of how you've successfully conducted A/B tests and utilized tools like Google Analytics.
Showcase Your Analytical Skills: Demonstrate your proficiency in analyzing website performance. Include metrics or results from past projects that showcase your ability to drive conversion rates and report ROI effectively.
Communicate Clearly: Since good communication is a requirement, ensure your application is well-structured and free of jargon. Clearly articulate your ideas and how you can contribute to the team’s success.
How to prepare for a job interview at 402985
✨Showcase Your A/B Testing Experience
Be prepared to discuss specific A/B tests you've conducted in the past. Highlight the tools you used, the hypotheses you tested, and the outcomes. This will demonstrate your hands-on experience and understanding of conversion rate optimization.
✨Familiarize Yourself with Their Brand
Research the company's product offerings and their current website performance. Be ready to share insights or suggestions on how they could improve their user experience based on your findings. This shows your genuine interest and proactive approach.
✨Quantify Your Achievements
When discussing your previous roles, use metrics to quantify your successes. For example, mention how your optimizations led to a specific percentage increase in conversion rates or reduced bounce rates. Numbers speak volumes!
✨Prepare for Technical Questions
Since the role requires proficiency in tools like Google Analytics and Hotjar, be ready to answer technical questions about these platforms. Brush up on key features and how you've utilized them to drive results in your previous roles.
