At a Glance
- Tasks: Lead paid social creative strategy for a high-growth international brand.
- Company: Fast-scaling DTC brand with ambitious global expansion plans.
- Benefits: Hybrid working, flexi hours, 25 days holiday, share options, and private medical.
- Why this job: Shape impactful creative strategies that drive global growth on platforms like Meta and TikTok.
- Qualifications: Experience in paid social strategy, performance marketing, and managing creative assets.
- Other info: Join a dynamic team with excellent career growth opportunities.
The predicted salary is between 48000 - 72000 £ per year.
CREATIVE STRATEGY FOR KEY ACQUISITION CHANNEL – HIGH-GROWTH, INTERNATIONAL DTC BRAND
We’re recruiting for a senior Paid Social Creative Strategist to join a fast-scaling, international direct-to-consumer business at a pivotal moment in its growth journey. This is a newly created role, placing paid social creative at the centre of the company’s acquisition and growth strategy as it continues to expand across Europe.
Sitting within a high-performing marketing team, this role owns the strategy, delivery and performance of paid social creative across Meta and TikTok, working at the intersection of creative, media and insight. It’s a brilliant opportunity for someone who thrives on scale, influence and impact, and who wants to shape how paid social drives growth on a global stage.
What they need:
- Someone who can own paid social creative strategy end-to-end, from concept to delivery, reporting on performance and tweaking ad creative based on those insights.
- Someone confident scaling creative volume without compromising quality or results.
- A performance marketing native who knows how to influence stakeholders and challenge thinking when needed and understands what creative works on each social platform.
- A creative strategist who balances instinct with data and performance insight.
- Someone comfortable managing agencies, creators and internal teams across multiple workstreams.
What you’re great at:
- Meta paid social creative strategy (any exposure to TikTok creative formats, hooks and testing methodologies is highly desirable as this is a scaling channel for the brand).
- Developing insight-led creative strategies, briefs and testing frameworks, educating internally on best practice.
- Analysing performance metrics (CTR, CVR, CPA) and feeding learnings back into creative.
- Managing high volumes of creative assets at scale.
- Working with paid media teams to scale winning creative, testing ad creative and helping drive acquisition for the brand through innovative ad concepts and execution.
- Stakeholder, agency and junior team management.
What you’ll get:
- Hybrid working (3 days per week in the London office).
- Flexi hours.
- 25 days holiday.
- Share options.
- Private medical/dental.
- Pension.
- The opportunity to join a business with aggressive international growth plans and long-term ambition.
Senior Creative Strategist - Paid Social employer: 3Search
Contact Detail:
3Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Strategist - Paid Social
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work in paid social. Use platforms like LinkedIn to connect and engage with them. You never know who might have the inside scoop on job openings or can refer you directly!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best paid social campaigns. Include metrics and results to back up your creative strategies. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in paid social. Be ready to discuss how you would approach creative strategy for Meta and TikTok. Tailor your answers to show how your experience aligns with their growth ambitions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Senior Creative Strategist role!
We think you need these skills to ace Senior Creative Strategist - Paid Social
Some tips for your application 🫡
Show Your Creative Side: When applying, let your creativity shine through! Use your application to showcase your unique approach to paid social strategies. We want to see how you think outside the box and bring fresh ideas to the table.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Highlight your experience with Meta and TikTok, and how you've successfully scaled creative strategies in the past. We love seeing how your skills align with our needs!
Quantify Your Achievements: Numbers speak volumes! When detailing your past experiences, include metrics that demonstrate your impact, like CTR or CPA improvements. This helps us understand the results you've driven and how you can contribute to our growth.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at 3Search
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the nuances of Meta and TikTok. Research the latest trends, ad formats, and successful campaigns on these platforms. Being able to discuss specific examples during your interview will show that you’re not just familiar with the tools, but you’re also passionate about leveraging them for growth.
✨Showcase Your Creative Process
Prepare to walk through your creative strategy from concept to delivery. Have a few case studies ready that highlight how you’ve developed insight-led strategies and tested creative assets. This will demonstrate your ability to manage high volumes of creative while maintaining quality and performance.
✨Be Data-Driven
Familiarise yourself with key performance metrics like CTR, CVR, and CPA. Be ready to discuss how you’ve used data to inform your creative decisions in the past. Showing that you can balance creativity with analytical thinking will set you apart as a candidate who understands the importance of performance in paid social.
✨Engage with Stakeholders
Think about how you’ve influenced stakeholders in previous roles. Prepare examples of how you’ve managed relationships with agencies and internal teams. Highlighting your communication skills and ability to challenge thinking when necessary will demonstrate that you can thrive in a collaborative environment.