At a Glance
- Tasks: Lead exciting loyalty campaigns and engage customers with innovative marketing strategies.
- Company: Globally recognised luxury retail brand known for excellence.
- Benefits: Competitive salary, hybrid working, and opportunities for personal growth.
- Other info: Join a culture that values innovation and offers exposure to senior leadership.
- Why this job: Make a real impact on customer relationships in a dynamic, creative environment.
- Qualifications: 3+ years in Loyalty or CRM marketing with strong project management skills.
The predicted salary is between 35000 - 45000 β¬ per year.
12 month FTC
West London - Hybrid
Competitive Salary
Our client is a globally recognised luxury retail brand with a loyal, high-value customer base and an ambitious roadmap for how it deepens those relationships. The Loyalty & CRM team sits at the heart of this - and as CRM & Loyalty Marketing Executive, you'll play a central role in delivering the campaigns, promotions and programme experiences that keep customers coming back.
You'll take end-to-end ownership of loyalty initiatives from brief through to execution and analysis β while contributing to the longer-term evolution of the rewards programme. This is a role with genuine breadth, combining creative thinking, commercial rigour and strong cross-functional collaboration within a business that sets the standard for luxury retail.
The CRM & Loyalty Marketing Executive will manage the full delivery of loyalty campaigns and communications, working across teams to drive customer engagement, retention and programme profitability.
Role Highlights
- Lead end-to-end delivery of loyalty promotions and communications, partnering with marketing, IT, CRM and creative teams to develop campaigns that engage and delight customers.
- Support the Senior Loyalty Manager in evolving the rewards programme marketing strategy, introducing innovative propositions and experiences that resonate with a premium audience.
- Work closely with the CRM team on lifecycle campaigns, identifying testing and promotional opportunities that drive customer lifetime value.
- Use customer data to uncover trends, build business cases for new initiatives and report campaign outcomes clearly back to the business.
- Manage the loyalty promotional calendar, oversee budgets and POs, and produce briefs and documentation that keep projects on track.
- Brief the creative team on marketing assets - print and digital - ensuring they reflect loyalty best practice and brand standards.
- Line manage one Loyalty Assistant, supporting their growth within the team.
You Will Need
- 3+ years of experience in a Loyalty, CRM, Marketing role.
- A track record of managing end-to-end campaigns in a fast-paced, commercially focused environment.
- Confidence working with customer data to identify trends, measure performance and communicate results to senior stakeholders.
- Strong project management skills with excellent attention to detail across planning, budgeting and delivery.
- Experience collaborating across cross-functional teams, advocating for a central strategy while staying responsive to wider business priorities.
- Familiarity with loyalty or database marketing technology; experience with Annex Cloud or Emarsys is a bonus, not a requirement.
- A working knowledge of marketing compliance requirements (GDPR, CAN-SPAM, CASL) is advantageous.
Why You'll Love It
- A globally recognised brand with a reputation for excellence and a team that takes genuine pride in the customer experience it delivers.
- Broad ownership across campaign planning, execution, analysis and strategy with real scope to make your mark.
- Close exposure to senior leadership within a high-profile Loyalty & CRM function.
- A culture that encourages innovation and continuous improvement, with the scale to bring ambitious ideas to life.
- Hybrid working, based at the London (Hammersmith) office.
Apply today to step into a CRM & Loyalty Marketing Executive role where your expertise directly fuels long-term customer relationships at one of the world's most celebrated luxury brands - within an organisation committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, all decisions are made based on merit, ensuring an inclusive and supportive working environment for everyone.
Due to a high number of applicants, we are only able to respond to successful candidates.
CRM & Loyalty Executive in London employer: 3Search
Join a globally recognised luxury retail brand that prides itself on delivering an exceptional customer experience and fostering a culture of innovation and continuous improvement. As a CRM & Loyalty Marketing Executive, you'll enjoy broad ownership of impactful campaigns while working in a hybrid environment at our Hammersmith office, with ample opportunities for professional growth and close collaboration with senior leadership. This is a unique chance to contribute to a prestigious brand that values diversity and inclusivity, ensuring a supportive workplace for all employees.
StudySmarter Expert Adviceπ€«
We think this is how you could land CRM & Loyalty Executive in London
β¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
β¨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their loyalty programmes and think of innovative ideas you could bring to the table. Show them you're not just another candidate, but someone who can truly contribute!
β¨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of CRM & Loyalty Marketing Executive. Highlight your campaign management skills and how you've used data to drive results in past roles.
β¨Tip Number 4
Don't forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace CRM & Loyalty Executive in London
Some tips for your application π«‘
Tailor Your CV:Make sure your CV speaks directly to the role of CRM & Loyalty Marketing Executive. Highlight your experience in managing end-to-end campaigns and working with customer data, as these are key aspects of the job.
Craft a Compelling Cover Letter:Use your cover letter to showcase your passion for loyalty marketing and how your skills align with the company's goals. Mention specific examples of past successes that demonstrate your ability to drive customer engagement and retention.
Showcase Your Project Management Skills:Since strong project management is crucial for this role, be sure to detail your experience in planning, budgeting, and delivering successful campaigns. Use bullet points to make it easy for us to see your achievements at a glance.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. This way, we can easily track your application and ensure it gets the attention it deserves!
How to prepare for a job interview at 3Search
β¨Know Your Campaigns
Before the interview, dive deep into the company's recent loyalty campaigns. Understand what worked, what didnβt, and be ready to discuss how you could contribute to future initiatives. This shows your genuine interest and helps you stand out.
β¨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to talk about how you've used customer data in past roles to drive engagement and retention. Bring examples of trends you've identified and how they influenced campaign decisions.
β¨Showcase Your Project Management Skills
Since this role involves managing multiple campaigns, highlight your project management experience. Discuss specific tools or methodologies youβve used to keep projects on track, manage budgets, and ensure timely delivery.
β¨Collaborate Like a Pro
This position requires cross-functional collaboration, so be ready to share examples of how you've successfully worked with different teams. Emphasise your ability to advocate for a central strategy while being flexible to meet wider business needs.