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- Tasks: Lead influencer programmes and drive commercial growth for a top wellness brand.
- Company: Join a rapidly growing D2C brand known for its innovative wellness products and sustainability.
- Benefits: Enjoy flexible working with 3 days in the office and 2 days remote, plus discounts and pension.
- Why this job: Be part of a dynamic team that values creativity and collaboration while making a global impact.
- Qualifications: Proven experience in influencer marketing for high-growth brands, especially in the US market.
- Other info: Full ownership of influencer strategy across multiple regions and significant budget management.
The predicted salary is between 36000 - 60000 £ per year.
This is your chance to join one of the UK’s most exciting wellness and personal care brands - known for its beautifully engineered products, strong aesthetic, and no-compromise approach to performance, sustainability, and design. They’ve scaled rapidly across the UK and US, and with strong financial backing, they’re building a best-in-class team. They are looking for a Global Influencer Lead to elevate their creator partnerships and deliver real commercial growth for the business.
What they need:
- Someone with a strong track record of leading influencer programmes for another high-growth DTC/consumer facing brand - ideally with strong US exposure.
- A growth focused marketer who uses CPA, ROAS and revenue to guide Influencer marketing strategy, not just likes and shares.
- A sharp negotiator and relationship builder who can secure top-tier talent and scale long-term ambassador partnerships.
- A campaign manager who thrives on collaboration, working closely with paid, brand and CRM to align launches and calendars.
- A team player who can manage agency output and mentor junior team members across regions.
What you’re great at:
- Spotting creators who don’t just look the part, they move the needle.
- Scaling influencer programmes across global markets, owning six-figure + budgets and delivering sustainable growth.
- Driving campaigns with a clear focus on brand performance and conversion.
- Managing campaigns across multiple platforms and regions - with strong attention to detail.
- Owning the influencer channel from top to bottom, with creative and commercial flair.
- Unpicking the nuances of the USA influencer scene and leveraging that for ongoing global success.
What you’ll get:
- Holiday allowance.
- Office based 3 days p/w with WFH 2 days p/w.
- Discount.
- Pension.
- Full ownership of influencer strategy across the UK, US and beyond.
Influencer Marketing Specialist employer: 3Search
Contact Detail:
3Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in influencer marketing, especially within the wellness and personal care sectors. Understanding what works for similar brands can give you an edge in discussions and interviews.
✨Tip Number 2
Network with influencers and creators who align with the brand's values. Building relationships with potential partners can demonstrate your proactive approach and understanding of the influencer landscape.
✨Tip Number 3
Prepare to discuss specific metrics and case studies from your previous campaigns. Highlighting your experience with CPA, ROAS, and revenue-driven strategies will showcase your growth-focused mindset.
✨Tip Number 4
Stay updated on the nuances of the US influencer market. Research successful campaigns and key players in that space to show your readiness to tackle global challenges and drive success.
We think you need these skills to ace Influencer Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in influencer marketing, especially with D2C brands. Emphasise any specific campaigns you've led that resulted in measurable growth, using metrics like CPA and ROAS.
Craft a Compelling Cover Letter: In your cover letter, showcase your passion for wellness and personal care brands. Discuss your approach to building relationships with influencers and how you’ve successfully scaled programmes in the past.
Showcase Relevant Experience: Include specific examples of your work with influencer partnerships, particularly those that involved negotiating with top-tier talent. Highlight any experience you have with managing budgets and driving brand performance.
Demonstrate Cultural Understanding: Since the role involves working across global markets, mention any experience you have with the US influencer scene. This could include insights into trends or successful campaigns you've executed in that market.
How to prepare for a job interview at 3Search
✨Showcase Your Track Record
Be prepared to discuss specific examples of successful influencer programmes you've led in the past. Highlight your experience with high-growth DTC brands and any exposure to the US market, as this will resonate well with the company's needs.
✨Focus on Metrics
Demonstrate your understanding of key performance indicators like CPA, ROAS, and revenue. Be ready to explain how you've used these metrics to shape your influencer marketing strategies and drive real commercial growth.
✨Emphasise Relationship Building
Talk about your negotiation skills and how you've built long-term partnerships with influencers. Share examples of how you've secured top-tier talent and managed ambassador relationships effectively.
✨Collaboration is Key
Illustrate your ability to work closely with different teams, such as paid media, brand, and CRM. Discuss how you’ve aligned campaigns and launches across various platforms and regions, showcasing your teamwork and project management skills.
