At a Glance
- Tasks: Lead growth strategies and optimise performance marketing for a thriving DTC Health & Wellness brand.
- Company: Fast-growing UK-based company with a remote-first culture.
- Benefits: Competitive salary, equity options, and opportunities for professional development.
- Other info: Exciting opportunity to innovate and drive growth in a supportive environment.
- Why this job: Join a dynamic team and make a real impact in the German market.
- Qualifications: Fluent in German with proven DTC performance marketing experience.
The predicted salary is between 70000 - 90000 £ per year.
Our client, a fast-growing DTC Health & Wellness brand, is looking for a Head of Performance to unlock the next stage of its expansion in Germany. The market has reached a point where continued growth requires deeper performance marketing expertise, sharper experimentation and a more sophisticated approach to conversion.
You'll inherit an established operation rather than start from zero, but there is significant headroom to improve acquisition efficiency, strengthen the customer journey and open new channels. As Head of Performance, you will own the growth strategy for the German market, combining strategic leadership with hands-on performance marketing to deliver measurable, profitable growth.
This is particularly suited to someone who enjoys building rather than simply maintaining. You'll have a small existing support structure, access to specialist product and conversion expertise, and the freedom to test where the next phase of growth will come from.
Please note, you need to be native/fluent in German and have a solid understanding of the German market as a consumer.
Role Highlights:
- Improve paid search performance while identifying opportunities to scale paid social
- Partner with product and CRO specialists to diagnose and improve the conversion journey
- Build a broader acquisition mix through structured testing and channel experimentation
- Balance customer acquisition costs, conversion, retention and profitability when allocating investment
- Progress towards broader ownership of the German growth P&L as the market scales
- Deliver measurable growth against CAC targets while unlocking at least one additional acquisition channel at meaningful scale.
You Will Need:
- Native-level or fluent German with strong knowledge of German consumers and the local market
- Proven DTC performance marketing experience within a consumer-facing digital business
- Deep hands-on expertise in Paid Search and/or Paid Social
- Experience managing significant budgets
- Strong analytical and CRO skills, with the ability to diagnose funnel performance and prioritise testing
- Commercial judgement to balance ambitious growth targets with CAC, efficiency and profitability
- Experience within Health & Wellness, Digital Health or another regulated sector would be a bonus
- Subscription experience would also be ideal
Apply now or send your CV to us. Due to a high number of applicants, we are only able to respond to successful candidates.
Head of Growth in Hemel Hempstead employer: 3Search
Join an innovative international consumer technology business that values creativity and offers real ownership from day one. With a flexible hybrid working model in London, you'll have the chance to influence video strategy across global markets while collaborating with experienced professionals in a supportive and inclusive environment. This role not only promises immediate project impact but also provides opportunities for personal and professional growth in a dynamic and ambitious setting.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Growth in Hemel Hempstead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for 3Search and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like 3Search are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with 3Search on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at 3Search. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Growth in Hemel Hempstead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit 3Search. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of 3Search:Show us that you’ve done your homework! In your application, briefly mention what you admire about 3Search’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at 3Search
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at 3Search will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At 3Search, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
