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- Tasks: Lead the ecommerce strategy and optimise customer journeys on a Shopify+ website.
- Company: Fast-growing D2C scale-up with a strong UK and US presence.
- Benefits: Competitive salary, flexible working, and direct access to senior leadership.
- Why this job: Shape the future of ecommerce and drive real growth in a dynamic environment.
- Qualifications: Proven CRO experience, Shopify expertise, and a data-driven mindset.
- Other info: Join a vibrant team focused on innovation and customer experience.
The predicted salary is between 43200 - 72000 £ per year.
Head of Digital Experience
High Growth DTC Brand
London (2 days office based)
£60,000 – £80,000
We are working with a leading, high-growth D2C scale up that is at a pivotal point in it\’s journey. With a strong UK and US footprint and ambitious revenue targets, they are now in need of a dedicated Head of Digital Experience to unlock conversion.
This is a unique opportunity to own the entire customer journey on their Shopify+ website – from shaping strategy to executing tests, you\’ll be instrumental in turning traffic into measurable growth. You will have a direct line to the founder as well as the CMO.
This is not just a CRO role. We\’re looking for someone who can connect the dots between product, storytelling and design—someone who balances a strategic mindset with attention to detail, from microcopy and layout to the brand narrative that builds trust and drives loyalty.
About the Role
- Define and lead the CRO strategy, prioritisation model, and testing roadmap
- Audit and optimise key entry points to remove friction and boost conversion
- Run a continuous A/B and multivariate testing programme with speed and precision
- Enhance merchandising UX, bundling, cross-sell and upsell flows
- Work closely with senior leaders to bring brand storytelling to life through digital journeys
About You
- Proven track record of owning CRO for a high-growth D2C ecommerce brand
- Shopify expert
- Experience running and implementing experiments end-to-end
- Strong understanding of GA4, GTM, heatmaps and experimentation platforms
- Ability to adjust Shopify themes directly or brief developers effectively
- A data-driven mindset combined with commercial and UX awareness
- Thrives in a fast-paced, scale up DTC environment
Apply now or send your CV directly to
We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all decisions are based on merit.
Due to a high number of applicants, we are only able to respond to successful candidates.
Head of Digital Experience employer: 3Search
Contact Detail:
3Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Experience
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Showcase your skills! Create a portfolio or case studies that highlight your achievements in CRO and digital experience. This will give you an edge when discussing your fit for the role.
✨Tip Number 3
Prepare for interviews by practising common questions related to ecommerce and CRO. We recommend using the STAR method to structure your answers—this helps you stay focused and relevant.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in the role and the company.
We think you need these skills to ace Head of Digital Experience
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Ecommerce role. Highlight your experience with CRO, Shopify, and any relevant data-driven successes. We want to see how you can connect the dots between product, storytelling, and design!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this unique opportunity. Share specific examples of how you've driven conversion in previous roles and how you plan to do the same with us.
Showcase Your Data Skills: Since this role requires a strong understanding of GA4, GTM, and experimentation platforms, make sure to mention your experience with these tools. We love data-driven minds, so don’t hold back on sharing your analytical achievements!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, we can't wait to hear from you!
How to prepare for a job interview at 3Search
✨Know Your Numbers
Make sure you’re familiar with key metrics related to conversion rates and customer journeys. Be ready to discuss how you've improved these in past roles, especially in a D2C context. This shows you understand the importance of data in driving ecommerce success.
✨Showcase Your Shopify Skills
Since this role involves working on a Shopify+ website, brush up on your Shopify knowledge. Be prepared to talk about specific themes you've adjusted or how you've briefed developers effectively. This will demonstrate your hands-on experience and technical know-how.
✨Bring Your A/B Testing Stories
Have examples ready of successful A/B tests you've run. Discuss the hypothesis, execution, and results. This not only highlights your analytical skills but also your ability to drive measurable growth through experimentation.
✨Connect the Dots
This role requires a blend of strategy, storytelling, and design. Prepare to discuss how you've integrated these elements in previous projects. Think about how you can articulate a brand narrative that enhances customer trust and loyalty—this is key for the interview.