At a Glance
- Tasks: Drive growth through product experiences and user engagement strategies.
- Company: Join a rapidly growing SaaS startup backed by top-tier investors in London.
- Benefits: Enjoy remote work flexibility with occasional travel to the London hub.
- Why this job: Be part of an exciting team focused on innovative product-led growth strategies.
- Qualifications: 4+ years in growth marketing, preferably in Tech/SaaS; analytical and entrepreneurial mindset required.
- Other info: This is a pivotal role as the 4th marketing hire in a fast-paced startup.
The predicted salary is between 42000 - 84000 £ per year.
Remote (occasional travel to London hub)
I am working with a rapidly growing SaaS startup in London who are hiring for a Growth Manager, with a Product-led focus. They have secured £35 million in seed round and are backed by top tier investors. Their growth is exceptional, having already bought 8 businesses in the last 18 months and much more exciting things in the pipeline over the next 2-3 years!
This is a pivotal role for the team – you will be joining as their 4th marketing hire and your key focus is to drive growth through exceptional product experiences. A track record in successful product-led environments is a must!
It’s worth noting that they have a UX team so it’s more about monitoring the funnel and pointing to any product snaps than getting deeply involved in product design.
Key Objectives/Responsibilities:
- Increase User Acquisition Rates – Create PLG strategies that will attract users through product experiences.
- Drive User Retention – Implement programs that will improve retention rates by ensuring users continue to find value in the product.
- Organic Growth – Encourage user driven referrals and word of mouth sign-ups.
- Optimise onboarding processes to ensure seamless user activation and adoption.
- Work collaboratively with Product, Customer Success and Sales teams to ensure unified PLG objectives.
- Develop educational content and in-app resources/tutorials that highlight the products value.
- Build and engage with user communities to promote knowledge sharing and support.
- Carry out A/B tests and other experiments to optimise onboarding processes and user experience.
- Analyse user behaviour, identifying drop-off points in the user journey and use the data to make improvements.
Ideal Experience:
- 4+ years experience working in demand generation or growth marketing for self serve products.
- Previous experience working in Tech/SaaS.
- Open to relevant product-led experience in DTC.
- Skilled in In-App tools and Analytics platforms such as Hotjar, Mixpanel etc.
- Analytically minded and data driven.
- Skilled in designing user journeys and onboarding experiences for self-serve products.
- Entrepreneurial and thrives in a fast-paced, ever-changing start-up environment.
Apply now or send your CV directly to
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Advertising, and Strategy/Planning
Industries
Software Development
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Growth Marketing Manager (Product-Led) employer: 3Search
Contact Detail:
3Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager (Product-Led)
✨Tip Number 1
Familiarize yourself with product-led growth strategies. Research successful case studies in SaaS companies that have effectively used product experiences to drive user acquisition and retention. This knowledge will help you speak confidently about your ideas during interviews.
✨Tip Number 2
Network with professionals in the SaaS and tech industry, especially those who have experience in growth marketing. Attend relevant webinars or local meetups to connect with potential colleagues or mentors who can provide insights into the company culture and expectations.
✨Tip Number 3
Prepare to discuss your analytical skills and how you've used data to drive decisions in previous roles. Be ready to share specific examples of A/B tests or user journey optimizations you've implemented, as this aligns closely with the responsibilities of the role.
✨Tip Number 4
Showcase your understanding of user communities and how they can enhance product value. Think of ways you could build and engage these communities to promote knowledge sharing, which is a key aspect of the job description.
We think you need these skills to ace Growth Marketing Manager (Product-Led)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in growth marketing, especially in product-led environments. Emphasize any relevant achievements in user acquisition and retention that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for SaaS and growth marketing. Discuss specific strategies you've implemented in the past that led to successful user engagement and retention.
Showcase Analytical Skills: Since the role requires an analytical mindset, include examples of how you've used data to drive decisions in previous roles. Mention any tools like Hotjar or Mixpanel that you are proficient in.
Highlight Collaboration Experience: The position involves working closely with various teams. Share experiences where you've successfully collaborated with product, customer success, or sales teams to achieve common goals.
How to prepare for a job interview at 3Search
✨Showcase Your Product-Led Experience
Make sure to highlight your previous experience in product-led environments. Discuss specific strategies you've implemented that drove user acquisition and retention, as this role heavily focuses on creating exceptional product experiences.
✨Demonstrate Analytical Skills
Be prepared to discuss how you've used analytics tools like Hotjar or Mixpanel in past roles. Share examples of how you've analyzed user behavior to identify drop-off points and made data-driven improvements to the user journey.
✨Collaborative Mindset
This position requires working closely with various teams such as Product, Customer Success, and Sales. Be ready to talk about your experience in cross-functional collaboration and how you’ve aligned marketing objectives with other departments.
✨Prepare for A/B Testing Discussions
Since A/B testing is a key responsibility, come equipped with examples of tests you've conducted in the past. Discuss what you learned from these experiments and how they influenced your marketing strategies.