At a Glance
- Tasks: Create engaging content and oversee performance marketing campaigns to boost sales.
- Company: Join a rapidly growing wellbeing retailer known for science-backed products and a loyal customer base.
- Benefits: Enjoy hybrid working, flexible hours, 25 days holiday, and a product allowance.
- Why this job: Be part of a creative team that values innovation and offers a chance to make a real impact.
- Qualifications: Experience in D2C or consumer-facing roles with a strong creative and analytical mindset.
- Other info: Work in Central London and enjoy the freedom to work from anywhere for three weeks each year.
The predicted salary is between 36000 - 60000 £ per year.
SPECIALIST RETAILER – D2C BRAND SCALING INTERNATIONALLY
This wellbeing retailer has been on an exciting journey since their launch a few years ago. Their highly scientific and research-backed approach helps them create products that actually work, and the proof is in the exceptionally loyal following they have amassed since their inception. With continued international expansion ahead of them, they are looking for a creative with a strong track record in delivering Performance Marketing campaigns, who can help them elevate their ad creative to help acquire and retain more customers.
What they need:
- Someone who can strategise and oversee the creation of engaging and persuasive content that drives traffic, improves user experience, and ultimately boosts sales for ecommerce.
- An experienced creative thinker who can capably oversee the ideation of campaigns, working alongside the wider team to deliver world-class paid advertising collateral.
- While you need to be highly creative, you also need to be commercially astute, able to balance your creative decision making with a laser focus on ROI.
- Someone to unify the creative process & output - serving as the missing link between the growth/performance marketing team and brand guardianship.
- A creative thought-leader who can analyse campaign performance and make necessary tweaks to subsequent campaigns and design/content initiatives.
- A creative who can write strong copy (think hooks and scripts to captivate new audiences) and put pen to paper when it comes to delivering storyboards for new ideas & video concepts.
- Someone who is as comfortable spit-balling creative concepts as they are jumping into the studio and directing shoots, capturing content on the fly, or reviewing paid ad performance - this really is a creative/performance hybrid!
What you’re great at:
- Leveraging your previous experience (D2C ideally, but must be consumer facing!) to deliver exceptional marketing creative and drive new customer acquisition.
- Taking a digital first approach, to test new ideas and pivot depending on the data/outcomes of each campaign.
- Balancing creativity and innovation with commercial objectives.
- Liaising with internal and external stakeholders, serving as the go-between for the creative and performance teams/third-party contributors.
- As comfortable dissecting copy or critiquing videography as you are being knee-deep in a spreadsheet analysing performance of campaigns.
- Understanding the ins and outs of different ad platforms (namely Meta & TikTok) to adapt content and storytelling across different mediums to captivate and engage customers.
What you’ll get:
- Hybrid working (3 days office based, Central London).
- Flexible hours.
- 25 days holiday.
- Product allowance.
- “Work from anywhere” 3 weeks per year.
Contact Detail:
3Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist (Performance Marketing)
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially within the D2C sector. Understanding what works and what doesn't can give you an edge when discussing strategies during interviews.
✨Tip Number 2
Showcase your creative portfolio that highlights successful campaigns you've worked on. Be prepared to discuss the thought process behind each project and how they contributed to customer acquisition and retention.
✨Tip Number 3
Network with professionals in the performance marketing space, particularly those who have experience with platforms like Meta and TikTok. Engaging in conversations can provide insights and potentially lead to referrals.
✨Tip Number 4
Prepare to demonstrate your analytical skills by reviewing case studies or past campaigns. Being able to discuss how you used data to inform creative decisions will show your commercial acumen and strategic thinking.
We think you need these skills to ace Creative Strategist (Performance Marketing)
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the role of a Creative Strategist in Performance Marketing. Familiarise yourself with the key responsibilities and required skills mentioned in the job description.
Tailor Your CV: Customise your CV to highlight relevant experience in performance marketing and creative strategy. Use specific examples from your past work that demonstrate your ability to deliver successful campaigns and drive customer acquisition.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention how your skills align with their needs, particularly your experience with D2C brands and your ability to balance creativity with commercial objectives.
Showcase Your Creative Work: If possible, include a portfolio or links to previous campaigns you've worked on. Highlight any successful projects that involved ad creative, copywriting, or campaign analysis to demonstrate your capabilities as a creative thinker.
How to prepare for a job interview at 3Search
✨Showcase Your Creative Portfolio
Bring along examples of your previous work that highlight your creative thinking and performance marketing skills. Be prepared to discuss the strategies behind your campaigns and how they drove results.
✨Understand the Brand's Voice
Research the wellbeing retailer and their products thoroughly. Understand their brand voice and values, and be ready to explain how you can align your creative strategies with their mission to enhance customer engagement.
✨Prepare for Data-Driven Discussions
Since the role requires balancing creativity with commercial objectives, be ready to discuss how you've used data to inform your creative decisions in past campaigns. Highlight specific metrics and outcomes to demonstrate your analytical skills.
✨Be Ready to Collaborate
This position involves liaising with various teams, so prepare to discuss your experience working collaboratively. Share examples of how you've unified creative processes and worked with stakeholders to achieve campaign goals.