At a Glance
- Tasks: Lead product marketing for AI & Data Analytics, shaping market understanding and driving sales.
- Company: Wiley, a leader in scientific knowledge workflows with a collaborative culture.
- Benefits: Competitive salary, meeting-free Fridays, and robust employee development programmes.
- Other info: Opportunity for career growth and a commitment to diversity and inclusion.
- Why this job: Make a real impact in the health and life sciences sector with innovative AI solutions.
- Qualifications: 7+ years in product marketing, especially in pharma/biotech, with strong analytical skills.
The predicted salary is between 58400 - 84333 £ per year.
Position: Senior Product Marketing Manager, AI & Data Analytics
Location: London (Fitzroy Square), GBR
Salary Range: £58,400 – £84,333 per annum
About the Role
The Senior Product Marketing Manager for Wiley’s AI & Data Analytics is a high‑impact individual contributor responsible for shaping how the market understands and values Wiley’s solutions. The role owns product positioning, messaging, and go‑to‑market strategy to drive pipeline growth, accelerate sales cycles, and establish Wiley as the content and intelligence partner of choice for scientific knowledge workflows across pharmaceutical, biotech, and clinical research organisations.
Job Responsibilities
- Product Launch & Go‑to‑Market Strategy – Own end‑to‑end go‑to‑market strategy for AI and Data & Analytics, develop and execute comprehensive GTM plans, lead cross‑functional launch coordination, and monitor post‑launch performance.
- Product Positioning & Value‑Based Messaging – Develop and own positioning and messaging framework, translate complex AI and data capabilities into clear value narratives, create high‑quality collateral, and ensure consistent application across campaigns.
- Market Intelligence & Voice of Customer – Maintain a continuous voice‑of‑customer programme, conduct market analysis, translate insights into product roadmap input, and present recommendations to senior leadership.
- Sales Enablement & Commercial Alignment – Develop sales enablement programmes, serve as subject‑matter expert, deliver training, and collaborate with sales leadership on targeted marketing responses.
- Business Stakeholder Management – Act as connective tissue among product, sales, field marketing, and leadership teams, communicate strategy and progress, and ensure commercial and customer considerations are embedded in product decisions.
Required Qualifications
- 7+ years of product marketing experience, with at least 5 years in health and life sciences, scientific technology, or pharma/biotech solutions.
- Experience positioning and launching AI‑enabled, data intelligence, or SaaS products into research and development‑focused organisations.
- Deep understanding of pharmaceutical, biotech, and clinical research workflows.
- Proven track record of measurable commercial impact (pipeline contribution, win rate improvement, or revenue growth).
- Ability to craft compelling, value‑based messaging for complex scientific and AI‑enabled products.
- Strong analytical skills to translate customer insight into actionable strategy.
- Executive presence and confidence to present and defend strategic recommendations to senior leadership.
- Excellent verbal and written communication skills and strong project management capability across concurrent programmes.
Preferred Qualifications
- Experience in scholarly publishing, academic research tools, or scientific information services.
- Familiarity with drug discovery platforms, clinical decision support systems, or biomedical literature tools.
- Willingness to travel up to 10% for customer meetings, industry events, and internal conferences.
Benefits
- Competitive compensation package and transparent pay.
- Meeting‑free Friday afternoons to allow more time for focused work and professional development.
- Robust employee programming facilitating community, learning, and growth opportunities.
- Commitment to fair, transparent pay and comprehensive benefits package.
EEO Statement
Wiley is an equal‑opportunity/affirmative action employer. We evaluate all qualified applicants and treat all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, protected veteran status, genetic information, or based on any individual's status in any group or class protected by applicable federal, state or local laws. Wiley is also committed to providing reasonable accommodation to applicants and employees with disabilities. Applicants who require accommodation to participate in the job application process may contact tasupport@wiley.com for assistance.
Senior Manager, Product Marketing employer: 3310 John Wiley & Sons Ltd.
Wiley is an exceptional employer located in the vibrant Fitzroy Square, London, offering a dynamic work culture that prioritises employee growth and development. With competitive compensation, meeting-free Friday afternoons for focused work, and a commitment to diversity and inclusion, Wiley fosters an environment where innovative minds can thrive and make a meaningful impact in the AI and Data Analytics space within the health and life sciences sector.
Contact Details:
3310 John Wiley & Sons Ltd. Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Product Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with folks in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in AI and data analytics. Whether it’s a blog post, a video, or even a LinkedIn article, let your voice be heard. This can help you stand out as a thought leader in the field.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, understand their products, and be ready to discuss how your experience aligns with their needs. Practice common interview questions and have your own questions ready to show your interest.
✨Tip Number 4
Apply through our website! We’ve got a streamlined process that makes it easy for you to submit your application. Plus, it shows you’re genuinely interested in joining our team. Don’t miss out on the chance to land that dream job!
We think you need these skills to ace Senior Manager, Product Marketing
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Product Marketing Manager role. Highlight your experience in AI, data analytics, and the health and life sciences sector. We want to see how your skills align with our needs!
Showcase Your Achievements:Don’t just list your responsibilities; focus on your accomplishments! Use metrics to demonstrate your impact, like pipeline contributions or revenue growth. This will help us see the value you can bring to our team.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your messaging is easy to understand and directly addresses the key qualifications we’re looking for.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at 3310 John Wiley & Sons Ltd.
✨Know Your Product Inside Out
Before the interview, dive deep into Wiley’s AI and Data Analytics solutions. Understand their unique selling points and how they fit into the pharmaceutical and biotech landscapes. This knowledge will help you articulate your vision for product positioning and messaging.
✨Craft Your Value Narrative
Prepare to discuss how you would translate complex AI capabilities into clear, compelling value narratives. Think about examples from your past experience where you successfully communicated product benefits to diverse audiences, especially in health and life sciences.
✨Showcase Your Market Intelligence Skills
Be ready to demonstrate your analytical skills by discussing how you've used market insights to influence product strategy. Bring examples of how you've maintained a voice-of-customer programme and how it shaped your previous product marketing efforts.
✨Engage with Stakeholders
Highlight your experience in managing cross-functional teams and communicating strategies effectively. Prepare to share specific instances where you acted as a bridge between product, sales, and marketing teams, ensuring alignment and driving successful outcomes.
