At a Glance
- Tasks: Lead exciting communications campaigns across EMEA, engaging diverse audiences and showcasing Roblox's innovative platform.
- Company: Join Roblox, a global leader in immersive digital experiences, connecting millions through creativity and play.
- Benefits: Enjoy flexible working options, a vibrant culture, and the chance to shape the future of gaming.
- Why this job: Be part of a mission-driven team, influencing how people connect and interact in a digital world.
- Qualifications: 8+ years in communications, preferably in tech or gaming, with strong media relationships and creative campaign skills.
- Other info: Position based in London, Brussels, or the Netherlands; hybrid work model available.
The predicted salary is between 43200 - 72000 £ per year.
Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators.
At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there.
A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone.
Roblox is seeking a senior communicator to manage consumer and corporate communications for the platform across priority EMEA markets.
The right candidate should be confident in educating and influencing editorial media, have experience of working in a fast-paced communications environment, possess a strong understanding of the media and cultural landscape across a number of EMEA markets, and have a track record of developing strategic initiatives that delivered impactful media coverage results. Knowledge and passion for gaming and immersive 3D technology is preferred.
This role will execute localized communications campaigns in the EMEA, with a focus on UK, Germany and other EMEA markets, aimed at influencing a wide variety of audiences – from Gen Z consumers, to the local creator/developer community, to parents – showcasing the breadth of user-generated games and virtual experiences on Roblox, the role of developers & creators in the growing virtual economy on the platform, and the company’s commitment to safety and civility.
The chosen candidate will have managed agency partners and worked for a global company. They will work in collaboration with communication agency partners and the in-house Roblox communications team, including colleagues based in Europe and the U.S.
The role will report to the Senior Director of International Communications. Candidates must be based in London, Brussels or the Netherlands.
You Will:
As a member of the Communications team, you will:
- Design and execute compelling communications campaigns in EMEA markets in support of business objectives
- Manage local market execution of global communications campaigns and launches in key markets
- Work in tandem with a range of business functions to support their communications objectives in the EMEA – including, but not exclusive to, the company’s Marcomms, Public Policy, Civility, Brand Partnerships and Developer Relations functions
- Host briefings with top tier reporters to educate them about the platform
- Manage executive communications with EMEA media, including securing interview opportunities and briefing company spokespeople
- Manage Roblox’s inbound press office function in the EMEA and be the first point of contact for journalists in the region
- Draft media materials for use across EMEA markets, including press releases, blogs, FAQs, and key message documents
- Bring fresh ideas and a creative approach to deliver measurable, attributable results
You Have:
- 8+ years of experience (preferably at a global public company in the consumer tech, entertainment, media or gaming space) in consumer and/or corporate communications
- Fluent language skills in English (required) and German (a plus)
- Proven skill and passion for successfully delivering high-impact placements and features (strong existing relationships with top tier technology and/or consumer lifestyle journalists a plus)
- Proven success at developing impactful proactive PR campaigns (specifically placing tech innovation-focused stories a plus)
- Experience supporting a variety of in-house business functions and serving their communications needs
- Excellent written and communication skills, with the confidence to produce content for different markets, channels and media
- Proven experience handling and responding to inbound press enquiries in a fast-paced environment
- Proven success at effectively managing multiple communication agencies in an in-house communications role
Roles that are based in an office are onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday (unless otherwise noted).
Roblox provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Roblox also provides reasonable accommodations for all candidates during the interview process.
#J-18808-Ljbffr
Senior Manager, EMEA Communications employer: 2K
Contact Detail:
2K Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, EMEA Communications
✨Tip Number 1
Familiarise yourself with the latest trends in gaming and immersive technology. Understanding the cultural landscape across EMEA markets, especially in the UK and Germany, will help you speak confidently about the industry during interviews.
✨Tip Number 2
Network with professionals in the communications field, particularly those who have experience in consumer tech or gaming. Attend industry events or webinars to connect with potential colleagues and learn more about the role.
✨Tip Number 3
Prepare to discuss your previous experience managing communications campaigns. Be ready to share specific examples of how you've influenced media coverage and engaged with top-tier journalists in your past roles.
✨Tip Number 4
Showcase your creativity by thinking of innovative communication strategies that could be applied at Roblox. Presenting fresh ideas during your interview can set you apart from other candidates.
We think you need these skills to ace Senior Manager, EMEA Communications
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in consumer and corporate communications, especially within the tech or gaming sectors. Emphasise any previous roles where you managed communications campaigns or worked with media outlets.
Craft a Compelling Cover Letter: In your cover letter, express your passion for gaming and immersive technology. Discuss how your skills align with Roblox's mission and how you can contribute to their vision of connecting a billion people.
Showcase Your Media Relationships: If you have existing relationships with top-tier journalists, mention them in your application. Highlight any successful PR campaigns you've led that resulted in high-impact media coverage.
Demonstrate Cultural Understanding: Since the role focuses on EMEA markets, showcase your understanding of the media and cultural landscape in these regions. Provide examples of how you've successfully executed localized communications strategies in the past.
How to prepare for a job interview at 2K
✨Know Your Audience
Familiarise yourself with the different audiences Roblox targets, especially in EMEA markets. Understand their interests and how to communicate effectively with Gen Z consumers, developers, and parents. Tailoring your communication style to resonate with each group will demonstrate your strategic thinking.
✨Showcase Your Experience
Be prepared to discuss your previous experience in managing communications campaigns, particularly in fast-paced environments. Highlight specific examples where you successfully influenced media coverage or executed impactful PR initiatives, especially in the tech or gaming sectors.
✨Demonstrate Cultural Awareness
Since this role involves multiple EMEA markets, show your understanding of the cultural landscape in these regions. Discuss any relevant experience you have working with diverse teams or markets, and how you adapted your strategies to fit local contexts.
✨Bring Fresh Ideas
Roblox values creativity and innovation. Come prepared with fresh ideas for communications campaigns that could engage their target audiences. Think about how you can leverage current trends in gaming and technology to create compelling narratives that align with Roblox's mission.