Senior Brand Leader, Global Sports Gaming in London

Senior Brand Leader, Global Sports Gaming in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
2K Games, Inc.

At a Glance

  • Tasks: Lead global brand strategy for a blockbuster sports game and guide cross-functional teams.
  • Company: Join 2K Games, a leader in the gaming industry with a passion for innovation.
  • Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
  • Other info: Dynamic role with a focus on authentic cultural representation in marketing.
  • Why this job: Shape the future of sports gaming and make a real impact on global audiences.
  • Qualifications: Experience in brand management and a passion for sports and gaming.

The predicted salary is between 60000 - 80000 £ per year.

2K Games, Inc. is seeking a Senior Manager, Brand to shape and lead global brand strategy for a blockbuster sports IP.

You will define franchise identity, tone of voice, and audience targeting while guiding cross‑functional teams across studios and markets to ensure cohesive, impactful campaigns.

You will oversee agency partners, drive performance metrics, and champion brand growth across global and local markets, ensuring authentic cultural representation in game and marketing initiatives.

#J-18808-Ljbffr

Senior Brand Leader, Global Sports Gaming in London employer: 2K Games, Inc.

At Hangar 13, we pride ourselves on fostering a creative and collaborative work environment in the vibrant city of Brighton. As a Principal Mission Designer, you will not only have the opportunity to shape engaging gameplay experiences but also benefit from our commitment to employee growth through mentorship and innovative projects. Join us to be part of a passionate team that values your contributions and encourages continuous learning in the exciting world of game design.

2K Games, Inc.

Contact Details:

2K Games, Inc. Recruitment Team

We think you need these skills to ace Senior Brand Leader, Global Sports Gaming in London

Brand Strategy
Franchise Identity Development
Tone of Voice Definition
Audience Targeting
Cross-Functional Team Leadership
Campaign Management
Agency Partnership Oversight