At a Glance
- Tasks: Drive sales by engaging with digital leaders and navigating complex procurement processes.
- Company: Join a dynamic team at a leading fintech company focused on exceptional customer experience.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Work in an international environment with diverse stakeholders and excellent career advancement potential.
- Why this job: Sell to top-tier banks and fintechs while making a real impact in the digital finance space.
- Qualifications: 3+ years of B2B sales experience, strong communication skills, and a consultative approach.
The predicted salary is between 50000 - 65000 £ per year.
Mission
Win new Pulse customers through a high-quality, consultative sales process. You will be helping digital leaders make a confident case for investing in exceptional customer experience.
Who you’ll sell to
Senior stakeholders across digital: Product, Design, UX, Digital Strategy, Research/Insights, Innovation, who are often buying for teams and wider programmes, not individuals.
What makes this role interesting
You’ll sell to blue-chip banks as well as leading fintechs and unicorns, with an international customer base. You’ll work closely with our Growth team, who deliver market-leading events (public and behind closed doors) and create content that helps open doors and build credibility. You’ll become highly fluent in what “best-in-class” digital financial services looks like globally, then use that insight to help customers move faster.
What you'll be doing
- You’ll own the full sales cycle, from initial discovery and product demos, to nurturing prospects and navigating procurement processes (and set up success for renewal):
- Build pipeline (inbound + targeted outbound + events)
- Run consultative discovery & create value
- Navigate procurement (especially with banks)
- Forecasting & operational excellence
- Sell internationally, with cultural awareness
- Handover that protects retention
What success looks like
- Selling Pulse into banks and fintechs means navigating regulated, multi-stakeholder environments. Success starts with strong foundations, then builds momentum with support from the team.
- Onboarding & mastery: you learn Pulse inside out, meet the wider team, and quickly understand how we operate.
- Client-centric selling: you can run great discovery, understand real client use cases, and clearly link customer pain to the platform’s value.
- Confident product story: you progress from shadowing to leading tailored demos for product/design/UX/strategy audiences.
- Target & performance metrics: Success in this role is measured by clear KPIs - you will be expected to hit quarterly and annual targets.
- Control in complexity: you keep deals moving through stakeholders, security/procurement steps, and negotiation, whilst maintaining strong CRM hygiene and forecasting.
- Quality handover & improvement: you hand over cleanly to onboarding/CS and continuously sharpen our talk tracks, demo paths, and playbook as you learn what wins.
What we’re looking for
Must-haves- 3+ years of B2B sales experience (SaaS or Tech preferred)
- Strong discovery skills and the ability to run structured sales cycles.
- Active listener with the ability to identify pain points to position Pulse as the right solution.
- Comfortable navigating procurement-heavy environments with persistence and professionalism.
- Excellent written and verbal communication (you’ll sell to sharp product/design/strategy leaders).
- Good sales hygiene: Proficient with HubSpot and modern sales engagement tools.
- Experience selling into banks/fintechs or regulated industries.
- Familiarity selling to Product/Design/UX/Research stakeholders.
- Experience using events and content-led growth as part of a sales motion.
Senior Sales Executive in London employer: 11:FS Group
At 11:FS, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration thrive. As a Senior Sales Executive, you will have the opportunity to engage with leading banks and fintechs, while benefiting from comprehensive training and development programmes that empower your career growth. Our commitment to employee well-being is reflected in our flexible working arrangements and a vibrant office environment that encourages creativity and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Sales Executive in London
✨Tip Number 1
Get to know your prospects inside out! Research their business, understand their pain points, and tailor your pitch accordingly. This consultative approach will help you build trust and show that you genuinely care about solving their problems.
✨Tip Number 2
Leverage LinkedIn like a pro! Connect with key stakeholders in your target accounts and engage with their content. This not only helps you stay on their radar but also positions you as a knowledgeable resource in the industry.
✨Tip Number 3
Don’t underestimate the power of networking at events! Attend industry gatherings and be the face of StudySmarter. Use these opportunities to meet potential clients, gather insights, and follow up with personalised messages to keep the conversation going.
✨Tip Number 4
Keep your CRM game strong! Regularly update HubSpot with your interactions and insights. This not only helps you stay organised but also allows you to forecast accurately and improve your conversion rates over time.
We think you need these skills to ace Senior Sales Executive in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Sales Executive role. Highlight your B2B sales experience, especially in SaaS or tech, and showcase how your skills align with our mission to win new Pulse customers.
Showcase Your Discovery Skills:In your application, emphasise your strong discovery skills. We want to see how you can identify pain points and position our platform as the right solution for potential clients, especially in complex environments like banks and fintechs.
Demonstrate Your Communication Skills:Since you'll be selling to sharp product, design, and strategy leaders, it's crucial to highlight your excellent written and verbal communication skills. Use clear and concise language in your application to reflect this.
Apply Through Our Website:We encourage you to apply directly through our website. This way, you’ll ensure your application gets to the right people and you can easily keep track of your application status. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at 11:FS Group
✨Know Your Product Inside Out
Before the interview, make sure you understand Pulse and its value proposition thoroughly. Be ready to discuss how it can solve specific pain points for digital leaders in banks and fintechs. This will help you demonstrate your consultative selling skills.
✨Research Your Audience
Familiarise yourself with the stakeholders you'll be selling to, such as Product, Design, and UX leaders. Tailor your responses to show that you understand their unique challenges and how Pulse can address them. This will showcase your ability to run structured sales cycles.
✨Prepare for Complex Procurement Questions
Since navigating procurement processes is key in this role, be prepared to discuss your strategies for keeping deals moving through complex environments. Share examples of how you've successfully managed similar situations in the past to highlight your persistence and professionalism.
✨Showcase Your Sales Hygiene Skills
Be ready to talk about your experience with CRM tools like HubSpot. Discuss how you maintain accurate records and use data to forecast sales effectively. This will demonstrate your operational excellence and commitment to quality handover processes.
